Technology and the internet have created countless new opportunities for teaching and learning. Students can now read about virtually any subject from anywhere and connect with people and places around the world. Teachers are harnessing this power to bring curriculum alive, and modify instruction to meet the unique needs of every child.
Digital learning gives students the skills they need to succeed, in school and their chosen careers. And while having a bounty of information at our fingertips has many benefits, it also comes with risks and potential pitfalls.
As we tell kids to look both ways before crossing the street and teach them to practice good behavior, it is just as important to talk to them about being responsible and safe in the increasingly digital world, and show them that the rules of life also apply online.
As we guide the next generation of digital citizens, here are five ways families can help children make smarter decisions online and when using technology:
1. Limit screen time
Be assertive about when your child can use his or her phone or tablet. For instance, if your 8-year-old is using a tablet for playing app games and accessing learning tools for homework, set aside a certain number of hours after school and over the weekend to do this. If you are giving your 15-year-old permission to take a smartphone to school, collect the phone when he or she returns home (and for dinner and bedtime). Establish an “online” and “offline” schedule to create balance between the real world and cyber world.
2. Activate privacy settings
You can enable or install a variety of features, depending on how your child uses their device, such as location tracking, parental control for internet content and mobile usage monitoring apps. This will keep your child safe and protect his or her privacy. It is also important to talk to your child about smart usernames and passwords and what information is and isn’t appropriate to share online.
3. Address health precautions and other risks
Teach your child about the potential risks of overusing smartphones and other digital devices. For teens, it is critical to stress no texting and driving. You also should talk to your kids about not getting caught up in negative conversations that could lead to cyberbullying.
4. Monitor and model your technology use
Review your personal example in teaching your child good digital habits, like not bringing your phone to the dinner table, never driving and texting or turning off all devices and storing them in a common area well before bedtime. Kids follow what adults do, and they benefit greatly when expectations and good digital habits are modeled for them.
5. Make a contract with your child or teen
Find 20 minutes to invest in your family’s online well-being by creating a personalized family plan to guide your technology use. Online resources and apps are available to help you have an open dialogue about online behaviors and agree on healthy limits. You can then create an official family contract to post in your home as a reminder.
It is important that families have open, ongoing conversations about devices and technology use. It will help children build good digital habits and ensure they have the skills they need to be responsible.
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The Education Reporting Collaborative, a coalition of eight newsrooms, is investigating the unintended consequences of AI-powered surveillance at schools. Members of the Collaborative are AL.com, The Associated Press, The Christian Science Monitor, The Dallas Morning News, The Hechinger Report, Idaho Education News, The Post and Courier in South Carolina, and The Seattle Times.
One student asked a search engine, “Why does my boyfriend hit me?” Another threatened suicide in an email to an unrequited love. A gay teen opened up in an online diary about struggles with homophobic parents, writing they just wanted to be themselves.
In each case and thousands of others, surveillance software powered by artificial intelligence immediately alerted Vancouver Public Schools staff in Washington state.
Vancouver and many other districts around the country have turned to technology to monitor school-issued devices 24/7 for any signs of danger as they grapple with a student mental health crisis and the threat of shootings.
The goal is to keep children safe, but these tools raise serious questions about privacy and security – as proven when Seattle Times and Associated Press reporters inadvertently received access to almost 3,500 sensitive, unredacted student documents through a records request about the district’s surveillance technology.
The released documents show students use these laptops for more than just schoolwork; they are coping with angst in their personal lives.
Tim Reiland, 42, center, the parent of daughter Zoe Reiland, 17, right, and Anakin Reiland, 15, photographed in Clinton, Miss., Monday, March 10, 2025, said he had no idea their previous schools, in Oklahoma, were using surveillance technology to monitor the students. (AP Photo/Rogelio V. Solis)
Students wrote about depression, heartbreak, suicide, addiction, bullying and eating disorders. There are poems, college essays and excerpts from role-play sessions with AI chatbots.
Vancouver school staff and anyone else with links to the files could read everything. Firewalls or passwords didn’t protect the documents, and student names were not redacted, which cybersecurity experts warned was a massive security risk.
The monitoring tools often helped counselors reach out to students who might have otherwise struggled in silence. But the Vancouver case is a stark reminder of surveillance technology’s unintended consequences in American schools.
In some cases, the technology has outed LGBTQ+ children and eroded trust between students and school staff, while failing to keep schools completely safe.
Gaggle, the company that developed the software that tracks Vancouver schools students’ online activity, believes not monitoring children is like letting them loose on “a digital playground without fences or recess monitors,” CEO and founder Jeff Patterson said.
Roughly 1,500 school districts nationwide use Gaggle’s software to track the online activity of approximately 6 million students. It’s one of many companies, like GoGuardian and Securly, that promise to keep kids safe through AI-assisted web surveillance.
Vancouver schools apologized for releasing the documents. Still, the district emphasizes Gaggle is necessary to protect students’ well-being.
“I don’t think we could ever put a price on protecting students,” said Andy Meyer, principal of Vancouver’s Skyview High School. “Anytime we learn of something like that and we can intervene, we feel that is very positive.”
Dacia Foster, a parent in the district, commended the efforts to keep students safe but worries about privacy violations.
“That’s not good at all,” Foster said after learning the district inadvertently released the records. “But what are my options? What do I do? Pull my kid out of school?”
Foster says she’d be upset if her daughter’s private information was compromised.
“At the same time,” she said, “I would like to avoid a school shooting or suicide.”
Gaggle uses a machine learning algorithm to scan what students search or write online via a school-issued laptop or tablet 24 hours a day, or whenever they log into their school account on a personal device. The latest contract Vancouver signed, in summer 2024, shows a price of $328,036 for three school years – approximately the cost of employing one extra counselor.
The algorithm detects potential indicators of problems like bullying, self-harm, suicide or school violence and then sends a screenshot to human reviewers. If Gaggle employees confirm the issue might be serious, the company alerts the school. In cases of imminent danger, Gaggle calls school officials directly. In rare instances where no one answers, Gaggle may contact law enforcement for a welfare check.
A Vancouver school counselor who requested anonymity out of fear of retaliation said they receive three or four student Gaggle alerts per month. In about half the cases, the district contacts parents immediately.
“A lot of times, families don’t know. We open that door for that help,” the counselor said. Gaggle is “good for catching suicide and self-harm, but students find a workaround once they know they are getting flagged.”
Related: Have you had experience with school surveillance tech? Tell us about it
Seattle Times and AP reporters saw what kind of writing set off Gaggle’s alerts after requesting information about the type of content flagged. Gaggle saved screenshots of activity that set off each alert, and school officials accidentally provided links to them, not realizing they weren’t protected by a password.
After learning about the records inadvertently released to reporters, Gaggle updated its system. Now, after 72 hours, only those logged into a Gaggle account can view the screenshots. Gaggle said this feature was already in the works but had not yet been rolled out to every customer.
The company says the links must be accessible without a login during those 72 hours so emergency contacts—who often receive these alerts late at night on their phones—can respond quickly.
In Vancouver, the monitoring technology flagged more than 1,000 documents for suicide and nearly 800 for threats of violence. While many alerts were serious, many others turned out to be false alarms, like a student essay about the importance of consent or a goofy chat between friends.
Foster’s daughter Bryn, a Vancouver School of Arts and Academics sophomore, was one such false alarm. She was called into the principal’s office after writing a short story featuring a scene with mildly violent imagery.
“I’m glad they’re being safe about it, but I also think it can be a bit much,” Bryn said.
School officials maintain alerts are warranted even in less severe cases or false alarms, ensuring potential issues are addressed promptly.
“It allows me the opportunity to meet with a student I maybe haven’t met before and build that relationship,” said Chele Pierce, a Skyview High School counselor.
Between October 2023 and October 2024, nearly 2,200 students, about 10% of the district’s enrollment, were the subject of a Gaggle alert. At the Vancouver School of Arts and Academics, where Bryn is a student, about 1 in 4 students had communications that triggered a Gaggle alert.
While schools continue to use surveillance technology, its long-term effects on student safety are unclear. There’s no independent research showing it measurably lowers student suicide rates or reduces violence.
A 2023 RAND study found only “scant evidence” of either benefits or risks from AI surveillance, concluding: “No research to date has comprehensively examined how these programs affect youth suicide prevention.”
“If you don’t have the right number of mental health counselors, issuing more alerts is not actually going to improve suicide prevention,” said report co-author Benjamin Boudreaux, an AI ethics researcher.
In the screenshots released by Vancouver schools, at least six students were potentially outed to school officials after writing about being gay, trans or struggling with gender dysphoria.
LGBTQ+ students are more likely than their peers to suffer from depression and suicidal thoughts, and turn to the internet for support.
“We know that gay youth, especially those in more isolated environments, absolutely use the internet as a life preserver,” said Katy Pearce, a University of Washington professor who researches technology in authoritarian states.
In one screenshot, a Vancouver high schooler wrote in a Google survey form they’d been subject to trans slurs and racist bullying. Who created this survey is unclear, but the person behind it had falsely promised confidentiality: “I am not a mandated reporter, please tell me the whole truth.”
When North Carolina’s Durham Public Schools piloted Gaggle in 2021, surveys showed most staff members found it helpful.
But community members raised concerns. An LGBTQ+ advocate reported to the Board of Education that a Gaggle alert about self-harm had led to a student being outed to their family, who were not supportive.
Glenn Thompson, a Durham School of the Arts graduate, poses in front of the school in Durham, N.C., Monday, March 10, 2025. (AP Photo/Karl DeBlaker)
Glenn Thompson, a Durham School of the Arts graduate, spoke up at a board meeting during his senior year. One of his teachers promised a student confidentiality for an assignment related to mental health. A classmate was then “blindsided” when Gaggle alerted school officials about something private they’d disclosed. Thompson said no one in the class, including the teacher, knew the school was piloting Gaggle.
“You can’t just (surveil) people and not tell them. That’s a horrible breach of security and trust,” said Thompson, now a college student, in an interview.
After hearing about these experiences, the Durham Board of Education voted to stop using Gaggle in 2023. The district ultimately decided it was not worth the risk of outing students or eroding relationships with adults.
The debate over privacy and security is complicated, and parents are often unaware it’s even an issue. Pearce, the University of Washington professor, doesn’t remember reading about Securly, the surveillance software Seattle Public Schools uses, when she signed the district’s responsible use form before her son received a school laptop.
Even when families learn about school surveillance, they may be unable to opt out. Owasso Public Schools in Oklahoma has used Gaggle since 2016 to monitor students outside of class.
For years, Tim Reiland, the parent of two teenagers, had no idea the district was using Gaggle. He found out only after asking if his daughter could bring her personal laptop to school instead of being forced to use a district one because of privacy concerns.
The district refused Reiland’s request.
When his daughter, Zoe, found out about Gaggle, she says she felt so “freaked out” that she stopped Googling anything personal on her Chromebook, even questions about her menstrual period. She didn’t want to get called into the office for “searching up lady parts.”
“I was too scared to be curious,” she said.
School officials say they don’t track metrics measuring the technology’s efficacy but believe it has saved lives.
Yet technology alone doesn’t create a safe space for all students. In 2024, a nonbinary teenager at Owasso High School named Nex Benedict died by suicide after relentless bullying from classmates. A subsequent U.S. Department of Education Office for Civil Rights investigation found the district responded with “deliberate indifference” to some families’ reports of sexual harassment, mainly in the form of homophobic bullying.
During the 2023-24 school year, the Owasso schools received close to 1,000 Gaggle alerts, including 168 alerts for harassment and 281 for suicide.
When asked why bullying remained a problem despite surveillance, Russell Thornton, the district’s executive director of technology responded: “This is one tool used by administrators. Obviously, one tool is not going to solve the world’s problems and bullying.”
Despite the risks, surveillance technology can help teachers intervene before a tragedy.
A middle school student in the Seattle-area Highline School District who was potentially being trafficked used Gaggle to communicate with campus staff, said former superintendent Susan Enfield.
“They knew that the staff member was reading what they were writing,” Enfield said. “It was, in essence, that student’s way of asking for help.”
Still, developmental psychology research shows it is vital for teens to have private spaces online to explore their thoughts and seek support.
“The idea that kids are constantly under surveillance by adults — I think that would make it hard to develop a private life, a space to make mistakes, a space to go through hard feelings without adults jumping in,” said Boudreaux, the AI ethics researcher.
Gaggle’s Patterson says school-issued devices are not the appropriate place for unlimited self-exploration. If that exploration takes a dark turn, such as making a threat, “the school’s going to be held liable,” he said. “If you’re looking for that open free expression, it really can’t happen on the school system’s computers.”
Claire Bryan is an education reporter for The Seattle Times. Sharon Lurye is an education data reporter for The Associated Press.
Contact Hechinger managing editor Caroline Preston at 212-870-8965, on Signal at CarolineP.83 or via email at [email protected].
This story about AI-powered surveillance at schools was produced by the Education Reporting Collaborative, a coalition of eight newsrooms that includes AL.com, The Associated Press, The Christian Science Monitor, The Dallas Morning News, The Hechinger Report, Idaho Education News, The Post and Courier in South Carolina, and The Seattle Times.
The Hechinger Report provides in-depth, fact-based, unbiased reporting on education that is free to all readers. But that doesn’t mean it’s free to produce. Our work keeps educators and the public informed about pressing issues at schools and on campuses throughout the country. We tell the whole story, even when the details are inconvenient. Help us keep doing that.
Dr. Hadiyah-Nicole Green has developed a novel cancer-killing technology, Laser-Activated NanoTherapy (LANT), that is of high clinical relevance in the field of oncology.
In 2003, Dr. Hadiyah-Nicole Green graduated with a B.S. in Physics from Alabama A&M University with a plan to revolutionize the way consumers receive cable TV and internet. She had diligently prepared herself for her future career in fiber optics and optical communication, and she was excited to finally be on her way. The day after graduation, Dr. Green’s aunt, who had raised her along with her two older brothers, disclosed that she had cancer.
“She told us she had ‘woman’s cancer,’ which usually means cervical or ovarian cancer, and was only given three months to live,” Dr. Green recalled. “She also said she’d rather die than experience the side effects of chemo or radiation treatments.” As Dr. Green nursed her aunt through the ravages of the disease, she remembers thinking, “We have satellites in outer space that can tell whether a dime on the ground is face up or face down, but we can’t treat a tumor just at the site of the tumor? That doesn’t make sense.”
Three months after her aunt died, Dr. Green’s uncle, her late aunt’s husband, was diagnosed with esophageal cancer and given up to six months to live. Dr. Green was the primary caregiver for her uncle while he received the conventional treatments of radiation and chemo. Although with treatment, Dr. Green’s help, and God’s grace, her uncle lived 10 years past his original prognosis, Dr. Green saw his body bear the brunt of the treatment’s brutal side effects.
“I watched him wither down to nothing after losing 150 pounds,” Dr. Green said. “He lost all of his hair on his head, his eyebrows, and his eyelashes, and his skin looked like it had been barbequed.” Seeing her aunt and uncle suffer at the hands of cancer and cancer treatments inspired Dr. Green to dedicate her life to developing innovative and more humane ways to attack and destroy cancer. In 2005, she enrolled in the physics Ph.D. program at the University of Alabama in Birmingham (UAB) to develop this inspired cancer treatment using lasers and nanotechnology.
A cure without suffering
Cancer has impacted most of us. While cancer that is detected early has a high cure rate, nearly 10 million people still die from cancer each year worldwide. Even with the best care, any of us — our family, friends, or colleagues — can be subjected to ineffective treatments, harsh side effects, lengthy treatment durations, prohibitive costs, and limited accessibility. Now, there’s a better way!
Dr. Green developed a novel cancer-killing technology, Laser-Activated NanoTherapy (LANT), that is of high clinical relevance in the field of oncology. LANT directly addresses the urgent yet unmet global need for more effective treatment options for millions of people with difficult-to-treat cancers. LANT is designed as a minimally invasive, curative treatment for solid tumors that induces site-specific (not cell type-specific) cellular death and tumor regression precisely at the site of laser activation. The peer-reviewed, preclinical in vivo LANT data showed complete tumor regression with clear tumor margins and healed skin in just 15 days after a single, 10-minute treatment without surgery, chemotherapy, radiation, or observed side effects. Because its mechanism of action is based on physics instead of biology, LANT is a platform therapy designed to have clinical indications for a variety of difficult-to-treat solid tumors, such as brain, pancreatic, breast, prostate, and head and neck cancers.
Dr. Green founded the Ora Lee Smith Cancer Research Foundation, a cancer nonprofit, to keep the technology she developed affordable for all. The Ora Lee Smith Cancer Research Foundation is on a mission to change the way cancer is treated and reduce cancer patient suffering by providing a treatment that is accessible, affordable, and effective. Limited by funding, not technological advancements, the Ora Lee Foundation is ready to move LANT beyond the laboratory and into humans with tax-deductible donations. When you support the Ora Lee Smith Cancer Research Foundation, your donations will help ensure Dr. Green’s research comes to life by helping to fund human clinical trials, taking this tech from the lab to the living.
The future of cancer research
Dr. Green acknowledges that none of us are islands; we all stand on the shoulders of those who came before us. As such, she pays it forward by creating opportunities in her research laboratory and nonprofit for women and students in STEM to grow their research and personal skills. She also advises her mentees and trainees on educational, career, and life strategies.
“My advice to young women interested in pursuing research careers would be to excel in your coursework and obtain summer and work-study research experiences to help confirm or narrow your scientific interests,” Dr. Green said. “Put your best into everything that you do, so that when opportunities come, you will be prepared. Everyone has a divine purpose for being on the planet. Channel your joy or pain and the things that make you happy or angry, into your purpose or to help you identify your purpose.”
Dr. Green says, “I turned my pain into passion and used the loss of my loved ones to cancer to develop new ways to fight cancer. I also channeled the skills I built as the president of different organizations in college into my position as the founder of my nonprofit.” If you haven’t found your purpose, Dr. Green recommends supporting something or someone you believe in, and by dedicating time and effort to something bigger than yourself, you will gain experience and skills that may be the investment needed to achieve your own success.
The Australian higher education sector continues to evolve rapidly, with hybrid learning, non-linear education, and the current skills shortage all shaping how universities operate.
At the same time, universities are grappling with rising operational costs and decreased funding, leading to fierce competition for new enrolments.
Amidst the dynamic landscape of higher education, the student experience has become a crucial factor in attracting and retaining students.
The student experience encompasses a wide array of interactions, from how students first learn about an institution through to the enrolment process, coursework, social activities, wellbeing support and career connections. With so many student touchpoints to manage, institutions are turning to data and technology integrations to help streamline communications and improve their adaptability to change.
Enhancing institutional efficiency and effectiveness Universities face an increasingly fragmented IT landscape, with siloed data and legacy systems making it difficult to support growth ambitions and improve student experiences.
By integrating systems and data, institutions are starting to align digital and business strategies so that they can meet operational goals while providing more connected, seamless and personalised experiences for students.
One of the most effective ways universities can achieve this is by consolidating disparate systems into a cloud-based Customer Relationship Management (CRM) solution, such as Salesforce.
Optimising admissions and enhancing student engagement In recent years, there have been significant fluctuations in the enrolment of higher education students for numerous reasons – Covid-19 restrictions, declining domestic student numbers, high cost of living, proposed international student caps, and volatile labour market conditions being just a few.
To better capture the attention of prospective students, institutions are now focusing on delivering more personalised and targeted engagement strategies. Integrated CRM and marketing automation is increasingly being used to attract more prospective students with tailored, well-timed communication.
Universities are also using CRM tools to support student retention and minimise attrition. According to a Forrester study, students are 15 per cent more likely to stay with an institution when Salesforce is used to provide communications, learning resources and support services.
Streamlining communication and collaboration By creating a centralised system of engagement, universities can not only support students throughout their academic journey, but also oversee their wellbeing.
For example, a leading university in Sydney has developed a system that provides a comprehensive view of students and their needs, allowing for integrated and holistic support and transforming its incident reporting and case management.
Fostering stronger alumni and industry relations Another area where CRM systems play a pivotal role is in building alumni and industry relationships. Alumni who feel valued by their university – through personalised engagement – are more likely to return when seeking upskilling, or to lend financial support.
Personalising communication to industry partners can also help strengthen relationships, potentially leading to sponsored research, grants, and donations, as well as internships and career placements.
University of Technology Sydney, for example, adopted a centralised data-led strategy for Corporate Relations to change how it works with strategic partners, significantly strengthening its partner network across the university.
Unlocking the value of data and integration
With unified data and digital technology driving personalised student interactions, university ICT departments can empower faculty and staff to exceed enrolment goals, foster lifelong student relationships and drive institutional growth.
To learn more about the strategies and technologies to maximise institutional business value, download the white paper.
Artificial intelligence (AI) is revolutionizing student recruitment, offering tools to meet the growing demands of efficiency and personalization. As higher education institutions face shrinking pools of applicants and increased competition, the ability to deliver targeted, meaningful engagement is more critical than ever. AI not only enhances how a college or university understands prospective students but also how it interacts with them at every stage of the enrollment journey.
Leveraging AI for Data-Driven Decision Making
At the core of these advancements are customer relationship management (CRM) systems like TargetX and Outcomes, which centralize student data and lay the groundwork for AI-driven insights in higher education. By integrating AI with CRMs, institutions can unlock the potential of their data to deliver smarter, more effective recruitment strategies. However, the key lies in leveraging AI to augment human effort, not replace it.
Analyzing Data for Actionable Insights
Enrollment marketing thrives on data, and AI enables institutions to transform raw information into meaningful insights. With centralized student data in place, AI tools can:
Identify high-value prospects | Predictive modeling analyzes behaviors, such as frequent visits to financial aid resources or high engagement with email campaigns, to identify students with the greatest likelihood to enroll.
Discover growth markets | AI uncovers patterns in geographic and demographic data, highlighting regions or populations with untapped enrollment potential. For example, data analysis might reveal an increasing interest in online programs among working professionals.
Enhance segmentation | AI’s ability to analyze large datasets allows institutions to refine audience segmentation, enabling hyper-targeted campaigns tailored to specific student profiles.
Prescriptive Strategies for Recruitment
AI doesn’t just interpret data—it help enrollment management professionals generate actionable strategies to optimize recruitment efforts:
Financial aid optimization | By evaluating a student’s financial profile and likelihood to enroll, AI can recommend targeted aid packages that maximize yield.
Campaign personalization | AI suggests tailored outreach strategies, such as sending event invitations to students interested in specific programs or nudging inactive prospects with relevant content.
Continuous improvement | Enrollment marketing campaigns benefit from AI-driven feedback loops that analyze performance data and recommend iterative improvements for future campaigns.
Enhancing the Student Journey with AI
AI in the Exploration Phase
Most prospective students begin their college search online, making search engines a critical touchpoint. AI has significantly altered how search engines present results, directly impacting recruitment efforts:
AI-enhanced search results: Tools like Google Bard or ChatGPT increasingly offer conversational responses, summarizing key information without requiring users to click on external links. For instance, a search for “top nursing programs” might yield an AI-generated list, bypassing institutional websites.
Adapting to AI-driven search: To stay competitive, institutions should create conversational, Q&A-style content optimized for AI algorithms. Structured data and schema markup can enhance visibility, ensuring accurate representation in AI-driven search results.
Personalization Across the Enrollment Journey
Personalization is no longer a luxury—it’s an expectation. AI enables enrollment marketers to deliver individualized experiences to potential students:
Dynamic content | Emails, ads, and landing pages can dynamically adjust based on a student’s preferences or behaviors. For example, prospective engineering students might see content highlighting research opportunities, while transfer students encounter information about credit evaluations.
Real-time engagement | AI-driven tools monitor student interactions and trigger timely responses. If qualified students visit a program-specific webpage multiple times, marketers can automate follow-up emails with relevant resources or event invitations.
Guiding Students Through Key Milestones
AI supports students by providing actionable, personalized guidance throughout the recruitment process:
Next-best actions | AI-driven solutions can recommend tailored next steps, such as completing an application, scheduling a virtual campus tour, or exploring scholarship options. These nudges keep students engaged and on track.
Proactive assistance | AI can analyze behavior patterns to identify potential barriers, such as incomplete applications, and prompt intervention. For instance, a student frequently visiting pages about financial aid might trigger outreach offering a one-on-one consultation.
Navigating the Limitations of AI
The Irreplaceable Value of Human Connection
While AI excels at data analysis and automation, human interaction remains indispensable:
Fostering relationships | Admission counselors play a vital role in addressing nuanced questions, providing reassurance, and building trust during critical decision-making moments, all of which support student success.
In-person engagement | Face-to-face interactions, whether through campus tours, phone calls, or personalized advising sessions, create memorable experiences that AI cannot replicate.
Challenges in AI-Generated Content
AI-generated content, while efficient, has limitations that institutions must navigate carefully:
SEO considerations | Search engines prioritize high-quality, original content with human authorship. Over-reliance on AI-generated text can harm visibility and credibility.
Authenticity matters | Prospective students value content that reflects institutional expertise and culture, reinforcing trust and engagement.
Striking a Balance Between Technology and Humanity
AI should enhance, not replace, human efforts. While AI handles initial outreach and data-driven recommendations, human staff focus on relationship-building and addressing complex inquiries. This synergy ensures a recruitment strategy that is both efficient and personal.
Supporting the Institutional Mission
AI is reshaping student recruitment, offering powerful tools to analyze data, personalize engagement with the right student each time, and optimize strategies. However, its limitations underscore the importance of human connection and authentic communication. By leveraging an AI-driven recruitment strategy, institutions can enhance recruitment efforts and support student success while staying true to their mission of fostering meaningful connections with prospective students.
Jess Lanning began her career in higher education at a private university where she served as director of enrollment marketing on a record enrollment team. Over her decade-long career, she has focused on strategizing and implementing digital marketing campaigns as a senior vice president of strategy and senior partnership manager for higher education-specific agencies. In these roles, she served undergraduate, adult, and graduate audiences across the verticals of paid social, search engine marketing, search engine optimization, conversion rate optimization, digital PR, and user experience. Jess now serves as a Director of Digital Strategy at Liaison and we are very lucky to have her!
As we welcome a new year, educators and industry leaders are excited to discover the biggest education trends for 2025. The past few years have been characterized by fresh and innovative solutions for learning, as well as transformative, technology-forward approaches to education.
Each year, we like to look ahead and anticipate the biggest upcoming education trends. There are many topics education professionals can expect to be at the center of the conversation in 2025–from new perspectives on artificial intelligence for education to the emergence of nontraditional school models amid an increasingly competitive enrollment environment.
For 2025, schools and districts are focused on making learning more engaging for students, creating a more positive environment for educators, and transforming school culture to meet the diverse needs of the school community. As schools work to accomplish these goals, we expect to see an expansion of AI and other emerging technologies in the classroom, enhanced professional development and support for teachers, and more individualized learning opportunities for students.
Here are five of the biggest education trends for 2025:
1. Nontraditional school models
Everything from career opportunities, technology, and the world around us has changed significantly over the past decade, yet the traditional model of public schools in the U.S. has remained largely unchanged for generations. As this industrial-age school model persists, many students feel bored and disengaged with their learning.
When the COVID-19 pandemic caused school interruptions in 2020, many families decided it was time to pivot to new and nontraditional learning opportunities for their children. Since 2019, over 1 million students–the equivalent of one student from every class in the country–have left the conventional classroom to seek out different educational approaches and more innovative learning environments. The National Center for Education Statistics projects that public schools, including public charter schools, will lose an additional 2.4 million students by 2031.
Today’s students desire more individualized learning approaches, which empower them to use their creativity, explore their passions, and engage with their peers in more collaborative ways. In 2025, we will see a greater emergence of nontraditional school models that center student engagement, collaboration, and creativity, and prepare learners to graduate into a continually-evolving workforce.
Some of these emerging nontraditional education models include microschools, online and hybrid learning programs, and project-based or student-led schools, as well as long-established nontraditional school programs such as homeschooling, Montessori, and career and technical education schools. In 2025, we also anticipate that public schools will step up to meet the diverse needs of students through innovative approaches, mirroring some of the elements of these nontraditional school models in order to maintain enrollment, enhance engagement, and equip students with applicable career-ready skills.
2. Expanded use of AI in education
As we predicted last year, artificial intelligence (AI) has become prevalent in the educational space, and this emerging technology shows no sign of stopping its rapid growth as we make our way into 2025. This year, we expect the conversation around AI to shift, reflecting a more widespread acceptance of the technology as a beneficial tool to enhance education and productivity.
In 2025, schools will continue to integrate more AI into the curriculum, guiding students to use it appropriately to enhance their learning. Many schools and districts have already developed formal AI school policies and modified student codes of conduct to ensure safe, effective, and ethical use of AI tools in the classroom.
Furthermore, many educators are now taking the initiative to incorporate AI tools into their lesson plans to help students build familiarity with the technology. Introducing students to AI in a safe and controlled environment enables them to learn how to use it effectively and ethically. Equipping students with foundational skills in AI is already regarded as an essential skill set for college and many careers.
Because AI is a fairly new technology for everyone, including educators, we anticipate that more schools will implement AI professional development opportunities this year, enabling teachers to deliver more effective AI instruction. Some schools are also beginning to employ AI tools for administrative productivity, which will require training and guidance to ensure educators and staff can successfully integrate these tools into their work.
3. Targeted support for educators
Over the past five years, many districts have been focused on allocating Elementary and Secondary School Emergency Relief (ESSER) funding to implement new educational programs and tools, support student wellbeing, and overcome learning loss. Now that the final ESSER deadline has passed, 2025 will see schools and districts shift their attention to providing targeted support directly to educators.
With all of the new technology, refreshed learning spaces, and updated curriculum districts have recently introduced, professional development is essential to ensure effective implementation of these enhancements. In 2025, schools will incorporate new professional development programs that empower educators to foster engaged learners. By providing the tools and resources teachers need to be successful, schools can help educators improve their productivity and attain professional goals, while still keeping teacher wellbeing as a top priority.
Teachers are the primary influencers of the K-12 educational experience, so supporting educators is a holistic approach that benefits the entire school community. To address rising workloads, schools will implement new tools and strategies to support teacher efficacy and wellbeing. Some schools are even piloting automated and AI-powered technologies to take repetitive and administrative tasks off teachers’ plates, freeing up invaluable time for them to connect with students and focus on teaching.
Additionally, districts have begun to recognize the importance of a healthy work-life balance, as many teachers have left the profession over the past several years. In 2025, districts will continue to explore ways to cultivate a more positive job experience for teachers. Teachers want solutions for student behavioral issues, more attentive leadership teams, and more manageable workloads. Schools will work to improve these matters, while maintaining aspects of the job teachers value most, including school culture, opportunities for professional learning and certifications, and STEM and arts programs.
4.A focus on school and district culture
With a growing list of education options, students and their families are seeking out learning environments that not only provide high-quality curriculum and resources, but also align with their values and prioritize school-home communication. In this increasingly competitive enrollment environment, cultivating a positive culture and connected school community are the qualities that make schools stand out.
Funding and resources are directly related to the number of students at each school, so cultivating an inviting school culture is key. In 2025, schools and districts will take time to refine their school brand in order to attract and maintain students. School leaders will focus on creating more opportunities to engage with students and families, implementing new communications tools, initiatives, and events that bring the school community together.
In the past few years, some K-12 administrators have piloted mobile teaching stations to increase their visibility and daily impact throughout their school. We anticipate more school leaders will embrace this approach in 2025, enabling them to build stronger relationships with students and teachers. By working from mobile workstations, administrators can directly engage with students and staff, making face-to-face connections on a daily basis. Frequent positive interactions with school leadership help students, teachers, and families stay engaged with the school community, promoting a culture of connection and support.
5. Universal design for learning
Today’s students are making more choices about how and where they want to learn than ever before. Universal design for learning (UDL) promotes achievement among diverse student bodies by giving each student access to resources and environments that help them learn. Accessibility goes far beyond ADA compliance, and schools are recognizing this through the application of UDL across the learning experience. Understanding the diverse needs of students is crucial for creating learning experiences that are inclusive and supportive.
In 2025, UDL will be at the center of creating comfortable and engaging learning environments that accommodate all students’ needs. For instance, more schools are implementing sensory spaces, ensuring neurodiverse learners have a safe and comfortable space to self-regulate throughout the school day. These spaces don’t just serve neurodivergent students–all students benefit from having areas at school that are dedicated to supporting wellbeing.
As in previous years, accessibility and equity will continue to be prominent topics in 2025, but the conversation will pivot to focus on ways UDL can positively impact curriculum. UDL emphasizes providing students with multiple, flexible types of engagement, different ways of presenting information, and multiple ways to demonstrate their understanding in the classroom. This practice supports students who are neurodivergent and/or experience learning challenges, but also improves the learning experience for neurotypical students.
Dr. Christina Counts, MiEN Environments
Dr. Christina Counts, VP of Education at MiEN Environments, is a proven leader with over 17 years of experience transforming learning spaces. Her background includes roles as a teacher, district leader, school administrator, and innovative learning designer. She currently leads a team supporting schools transitioning to flexible, collaborative, student-centered environments. Dr. Counts holds a doctorate in K-12 Educational Leadership, is National Board certified, and an Accredited Learning Environment Planner (ALEP).
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Individualized Education Plans (IEP) have been the foundation of special education for decades, and the process in which these documents are written has evolved over the years.
As technology has evolved, writing documents has also evolved. Before programs existed to streamline the IEP writing process, creating IEPs was once a daunting task of paper and pencil. Not only has the process of writing the IEP evolved, but IEPs are becoming technology-driven.
Enhancing IEP goal progress with data-driven insights using technology: There are a variety of learning platforms that can monitor a student’s performance in real-time, tailoring to their individual needs and intervening areas for improvement. Data from these programs can be used to create students’ annual IEP goals. This study mentions that the ReadWorks program, used for progress monitoring IEP goals, has 1.2 million teachers and 17 million students using its resources, which provide content, curricular support, and digital tools. ReadWorks is free and provides all its resources free of charge and has both printed and digital versions of the material available to teachers and students (Education Technology Nonprofit, 2021).
Student engagement and involvement with technology-driven IEPs: Technology-driven IEPs can also empower students to take an active role in their education plan. According to this study, research shows that special education students benefit from educational technology, especially in concept teaching and in practice-feedback type instructional activities (Carter & Center, 2005; Hall, Hughes & Filbert, 2000; Hasselbring & Glaser, 2000). It is vital for students to take ownership in their learning. When students on an IEP reach a certain age, it is important for them to be the active lead in their plan. Digital tools that are used for technology-driven IEPs can provide students with visual representations of their progress, such as dashboards or graphs. When students are given a visual representation of their progress, their engagement and motivation increases.
Technology-driven IEPs make learning fun:This study discusses technology-enhanced and game based learning for children with special needs. Gamified programs, virtual reality (VR), and augmented reality (AR) change the learning experience from traditional to transformative. Gamified programs are intended to motivate students with rewards, personalized feedback, and competition with leaderboards and challenges to make learning feel like play. Virtual reality gives students an immersive experience that they would otherwise only be able to experience outside of the classroom. It allows for deep engagement and experiential learning via virtual field trips and simulations, without the risk of visiting dangerous places or costly field trip fees that not all districts or students can afford. Augmented reality allows students to visualize abstract concepts such as anatomy or 3D shapes in context. All these technologies align with technology-driven IEPs by providing personalized, accessible, and measurable learning experiences that address diverse needs. These technologies can adapt to a student’s individual skill level, pace, and goals, supporting their IEP.
Challenges with technology-driven IEPs: Although there are many benefits to technology-driven IEPs, it is important to address the potential challenges to ensure equity across school districts. Access to technology in underfunded school districts can be challenging without proper investment in infrastructures, devices, and network connection. Student privacy and data must also be properly addressed. With the use of technologies for technology-driven IEPs, school districts must take into consideration laws such as the Family Educational Rights and Privacy Act (FERPA).
The integration of technology into the IEP process to create technology-driven IEPs represents a shift from a traditional process to a transformative process. Technology-driven IEPs create more student-centered learning experiences by implementing digital tools, enhancing collaboration, and personalized learning experiences. These learning experiences will enhance student engagement and motivation and allow students to take control of their own learning, making them leaders in their IEP process. However, as technology continues to evolve, it is important to address the equity gap that may arise in underfunded school districts.
Shannon Keenan, Special Education Teacher
Shannon Keenan is a special education teacher in Columbia Heights, MN. She is also a graduate student at Concordia University in St. Paul, MN studying Educational Technology.
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Imagine you’re a student in high school or college. Class is about to start. You are faced with a notable dilemma: Should you whip out a notebook or a laptop to take notes?
The answer is not so simple. A year ago, paper and pen seemed to be the winner when the journal Frontiers in Psychology published a Norwegian study that documented how different areas of the brain were communicating more frequently when students were writing by hand. When students were typing, the brain was not nearly so active. This extra brain activity, the neuroscientists wrote, is “beneficial for learning.”
The study ricocheted around the world. Almost 200 news stories promoted the idea that we remember things better when we write them down by hand instead of typing. It confirmed what many of us instinctively feel. That’s why I still take notes in a notebook even though I can hardly read my chicken scratch.
Yet earlier this month, the same academic journal published a scathing rebuttal to the handwriting study. A pair of scientists in Spain and France pointed out that none of the Norwegian college students was asked to learn anything in the laboratory experiment. “Drawing conclusions on learning processes in children in a classroom from a lab study carried out on a group of university students that did not include any type of learning seems slippery at best,” the critics wrote.
The Norwegian study asked 36 college students in their early 20s to write words from the game Pictionary using either a digital pen on a touchscreen or typing on a keyboard. The participants wore stretchy hair nets studded with electrodes to capture their brain activity. The scientists documented the differences between the two modes of writing.
Neither mode approximated real life conditions. The students were instructed to write in cursive without lifting the stylus from the screen. And they were only allowed to type with their right index finger.
The critics also questioned whether elevated brain activity is proof of better learning. Increased brain activity could equally be interpreted as a sign that handwriting is slower and more taxing than typing. We don’t know.
I contacted Audrey van der Meer, one of the co-authors of the Norwegian study who runs a neuroscience lab at the Norwegian University of Science and Technology in Trondheim. She pointed out that her critics promote the use of keyboards in education, and so they may not be unbiased. But she admitted that her study didn’t test whether students learned anything.
Van der Meer is conducting a fresh experiment that involves actual learning with 140 teenagers. She had the high school students watch a recorded lecture. Half of them were randomly assigned to take notes by hand, using a digital pen and touchscreen, and the other half typed their notes. Afterward, they all took the same exam graded by teachers at the school.
So far, she’s noticed clear differences in note-taking styles. Those who typed their notes wrote significantly more words, often transcribing parts of the lecture verbatim. They didn’t make any drawings. Those who used a digital pen mainly wrote key words and short sentences and produced two drawings, on average.
According to van der Meer, students who use the keyboard are writing down everything the teacher says “because they can.” But, she said in an email, “the information appears to be coming in through the ears and, without any form of processing, going out through the fingertips.” She added that when taking notes by hand, “it is impossible to write down everything, so students have to process the incoming information, summarize it, and link it to knowledge they already have.” That helps the “new information to stick better, resulting in better retention.”
Van der Meer said she could not yet share the exam results with me as she is still analyzing them. She explained that there are “many confounding variables” that make it difficult to tell if those who used handwritten notes performed better on the exam.
Even the pro-typing scientists admit that handwriting is important. Previous research has shown that writing letters by hand, compared to typing them, helps young children learn their letters much better. A 2015 study found that adults were better able to recall words in a memory game when they wrote them down by hand first instead of typing them. And a 2010 book chapter documented positive associations between writing words and being able to read them.
While there’s fairly compelling evidence that handwriting can help children learn their letters and new words, there’s less proof that handwriting helps us absorb new information and ideas. That’s not to say the Norwegian neuroscientists are wrong. But we still need the proof.
I’d also add that not all learning is the same. Learning to write is different from learning Spanish vocabulary. There may be times when typing is the ideal way to learn something and other times when handwriting is. Also, learning something involves far more than either typing or handwriting, and the methodwe use to take notes might ultimately be of small importance compared to how we study our notes afterwards.
The Hechinger Report provides in-depth, fact-based, unbiased reporting on education that is free to all readers. But that doesn’t mean it’s free to produce. Our work keeps educators and the public informed about pressing issues at schools and on campuses throughout the country. We tell the whole story, even when the details are inconvenient. Help us keep doing that.