As an independent educational consultant (IEC), you already know that word-of-mouth referrals are one of the most powerful ways to grow a private college counseling practice. Families trust recommendations from other parents far more than ads, posts, or websites.
But here’s the challenge:
even when students succeed and parents are thrilled, referrals don’t always happen on their own.
Many consultants wonder:
How do I actually ask for referrals?
What strategies make parents want to spread the word about my college admissions services?
This post brings together proven referral strategies from fellow consultants to help you strengthen your college counseling business. Why? Because we counsel more students when we share knowledge, resources, and candid professional advice.