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  • Why Strategic Plans Fail—and What Leaders Can Do Instead

    Why Strategic Plans Fail—and What Leaders Can Do Instead

    Higher education is facing threats on many fronts in 2026. The disruptive effects of AI, governmental interference, demographic decline, and growing public skepticism about the value of a college degree are all converging at once. In this environment, colleges and universities cannot rely on traditional strategic planning processes that produce lengthy documents but little change.

    For many institutions, however, strategic planning has become an exercise in process rather than progress. Comprehensive plans are drafted, vetted, and approved—only to end up on a shelf, gathering dust. Instead of serving as compasses from point A to point B, they too often become expansive wish lists untethered from economic reality.

    If institutions are to adapt, they must move beyond planning as paperwork. An alternative approach begins with identifying a clear, achievable vision and aligning measurable goals and financial discipline to that vision.

    The Chapman model

    Beginning in the early 1990s at Chapman University, we developed a planning process designed to drive institutional transformation. Many dedicated and visionary academic leaders shaped that effort. But like at many long-established organizations where most people are comfortable with the status quo, bringing about change was not easy. This is especially true at universities because of their complexity and the many claims on their governance and direction.

    The strategies Chapman’s academic entrepreneurs pursued were fueled by the recognition that Chapman needed to transform itself not only to survive but to thrive in an increasingly competitive educational environment. Those strategies drove a series of five-year plans, each centered on a primary overarching goal: to transform Chapman from a small regional college into a selective university of national stature.

    Over the 25-year period from 1991 to 2016, Chapman’s academic reputation, as measured by a U.S. News survey of presidents, provosts, and chief academic officers, increased from #90 out of 120 schools in 1991 to #7 in 2016. Its student selectivity ranking rose from #66 in 1991 to #3 in 2016. Chapman’s overall U.S. News ranking, representing a weighted average of qualitative indicators, advanced steadily during each of the five-year planning periods, moving from #61 in 1991 to #5 in 2016.

    While rankings are imperfect measures, they provide external benchmarks that help sharpen institutional focus and track progress toward clearly defined goals.

    Countless paths to transformational change

    The higher education environment today is markedly different from the one Chapman faced in the early 1990s. The specific strategies that worked for us may not be the right strategies today—or for other institutions. Chapman’s vision to become a more selective university was its own. Not every institution has to adopt that particular goal to draw useful lessons about transformational change.

    There are countless paths to transformation. Instead of working to become more selective, an institution might have good reasons to move in the opposite direction. A university may choose to embrace rather than reject AI in its curricular offerings. Recent economic trends may suggest combining vocational training with a traditional liberal arts curriculum. Another possibility is designing undergraduate degrees that can be completed in three years. An idea that may have real value is designing a general education curriculum that inculcates higher levels of emotional intelligence in students.

    The lesson from Chapman’s experience is not to become more selective—or less selective—or to follow any single blueprint. Instead, it is to identify an achievable vision that excites the hearts and minds of the community. Once that vision is clearly defined and embraced, specific goals can sharpen the vision and serve as pathways to achieving institutional objectives.

    Transformational change requires breaking through the comfortable allure of the status quo. It requires measurable goals, disciplined use of data, and financial models that provide funding for new strategic initiatives. Above all, it requires clarity of purpose.

    From vision to execution

    At Chapman, transformational change did not begin with a comprehensive document. It began with a clear overarching goal and a commitment to align institutional decisions with that goal over successive five-year periods.

    Data were used not simply for reporting but for direction. Tracking peer institutions through available benchmarks clarified where improvement was needed and where comparative advantage could be developed. The institutional decisions were pursued strategically, with initiatives evaluated in terms of how they advanced the university’s defined objective.

    In our first five-year planning period (1991–1996), we focused on increasing our student selectivity, which led to Chapman’s graduation rate increasing significantly. That goal led to moving our NCAA program to Division III, thereby allowing us to transfer athletic scholarship funds to academic merit scholarships.

    During our second five-year plan (1996–2001), we focused on expanding enrollment to generate economies of scale. To increase enrollment, we established a new film school and moved our business program to AACSB accreditation.

    During our third five-year planning period (2001–2006), we focused on increased investment in new buildings, including a new library and a film studio. To make our case to the faculty and board of trustees, we used buildings and land valuation data, as reported annually by IPEDS, to compare Chapman’s ratio with other schools in the three competitive groupings we identified. The resulting valuation-to-FTE ratio for Chapman made our case for moving forward more compelling, especially with our donor base.

    The strategic focus of the 2006–2011 planning period was on faculty development. In addition to placing a higher priority on establishing more endowed chairs, we increased the percentage of the budget allocated to academic expenditures from 54 to 65 percent. The additional funding moved Chapman to the 95th percentile in faculty salaries across all three ranks. It also enabled the university to recruit Nobel laureate Vernon Smith and his experimental economics research team, as well as Richard Bausch, one of the world’s most respected writers. In addition, Chapman created a new class of faculty—designated “Presidential Fellows”—that included distinguished intellectuals and global scholars such as Elie Wiesel and Pico Iyer.

    During the final five-year planning period of my presidency (2011–2016), our institutional focus was centered on establishing a new graduate health sciences campus and school of engineering. In order to supplement external fundraising to support these costly initiatives, we used the net income ratio to increase our operating efficiency. That financial model led to a budgetary approach that generated more than $200 million to support our health science and engineering initiatives.

    What distinguished this approach was not the production of a plan but the disciplined alignment of goals, resources, and measurable outcomes over time. Strategic planning became less about drafting a document and more about sustaining progress.

    Transformational change does not occur because a plan has been written. It occurs when leadership defines a clear institutional vision and consistently aligns decisions, investments, and resources with that vision. Without that discipline, even the most carefully crafted plan risks becoming another document on the shelf.

    These ideas are explored in greater detail in my recent book, Using Data Analytics to Drive Transformational Change (Bloomsbury Press, ACE Series on Higher Education). They will also be discussed further in an upcoming webinar on institutional strategy and change.


    If you have any questions or comments about this blog post, please contact us.

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  • What is the future for student accommodation?

    What is the future for student accommodation?

    Nick Hillman, HEPI Director, recently made the following remarks at the QX Student Accommodation Insights Evening in The Shard.

    I want to start on a positive as demand for higher education from 18-year olds is up a smidgen year-on-year, at least according to the early UCAS numbers for 2026/27. The small uptick in demand confounds those who thought the declines of recent years would continue. It is a particularly notable feature of recent years that short-term predictions about demand for higher education have often been wrong.

    • It was the same back in 2012 when everyone said higher fees would mean lower demand among full-time school leavers, which was comprehensively disproved in the years that followed.
    • Then during COVID, the consensus was demand would slump; in reality, as young people realised they did not want to be locked down with their parents any longer than they needed to be, demand for higher education rose.
    • Then after COVID, as the world righted itself and people assumed the increase in the number of 18-year olds would further strengthen demand, applications fell as the pig-in-the-python represented by the extra COVID-related demand worked its way through the system.
    • Now, just as people were coming to think this slump might represent a new normal encouraged by all those culture warriors attacking universities, it looks like demand is recovering somewhat.

    All this chopping and changing makes planning difficult, but it is at least good to know that teenagers continue to do the opposite of what is expected of them.

    it is good to know that teenagers continue to do the opposite of what is expected of them

    Of course, it is not certain that the modest increase in demand over recent months will continue, especially when some of the first home students to face £9,000 fees back in 2012 are now doing their level best to imply they regret going to higher education. These 30somethings have found themselves in positions of power and influence which they are using to complain vociferously. One thing they are unhappy about is seeing 9% of their income over c.£28.5k taken from them in student loan repayments. Another is the 6.2% interest rate imposed on the outstanding loans of those earning over £51k. A third is the Government’s decision to freeze the repayment threshold for three years, meaning higher repayments caused by fiscal drag. Intriguingly, most of the loudest complaints stem from the left of the political spectrum but they are not making a left-wing argument when they complain about high tax, NI and student loan repayments that together mean they keep less than 50p of each extra £1 they earn. Indeed, they mainly resemble those who lobbied Margaret Thatcher to reduce the top rate of tax down to 40%.

    This is not an argument about higher education but one about take-home pay and the risk is that it sends a message that higher education is not worthwhile – even though many of the complaints have come from doctors who would never have reached their current position without attending higher education and who are among the most likely to pay off the entirety of their loans in due course. I do have sympathy for them because the student loan system was endlessly tinkered with after 2012, raising the amount people are expected to repay, but it is still ironic that the people in the forefront of the war against student loans have very well from their (multiple) degrees. Incidentally, if you want to know more about the current row, do take a listen to the new IFS Zooms In podcast on the issue which I recently took part in.
     
    The bigger problem for higher education students today is not, however, the repayment terms they might face long after leaving university; it is the lack of cash in their pockets now. The maximum maintenance package, which is currently worth £10.5k for English students living away from home and studying outside London, goes up each year in cash terms. However, because the inflation rate used (forecast RPI-X) invariably turns out to be nonsense, the real terms value of the maximum maintenance package has declined by 10% since 2020/21. HEPI’s work with Loughborough University and Technology1, published as the Minimum Income Standard for Students, suggests students need a little over £20k a year if they are to get the full benefits of university life. So it is no wonder that most young full-time students now work in paid employment during term time. I was annoyed to see a Treasury Minister (Torsten Bell) explicitly deny this fact the other day on BlueSky, but the chart he used to illustrate his point ended in 2019 and the growth in term-time employment has happened more recently, particularly as a result of the big post-COVID increase in inflation. Indeed, the percentage of students working during term-time doubled from 34% to 68% in just four years between 2021 and 2025 according to our annual Student Academic Experience Survey with Advance HE.

    Moreover, students’ parents are ever less able to chip in to support their student offspring because the threshold above which they are expected to help cover their student children’s living costs upfront and at which point the maintenance loan is gradually reduced remains at £25,000. This is lower than the annual income of someone on the minimum wage working 40 hours a week. The threshold was first set at this level by Gordon Brown immediately after taking office back in 2007 and the National Union of Students are right to note that, if it had been uprated in line with the changing value of money, then it would be set 75%+ higher at something like £41,000 today. 
     
    What does this all mean for student accommodation providers? I fear Martin Blakey, the former CEO of Unipol, may be correct in his assertion that ‘the party’s over’, even if the hangover has yet to sink in. Higher build costs, higher interest rates and higher regulatory costs have raised the price of brand new accommodation to levels such that other countries or other options, such as co-living and Build to Rent, are coming to seem like better investment prospects. I used to think that, if I won the Euromillions, I might invest it all in PBSA; now, I think I would spread my bets elsewhere too.
     
    There are still some major new student accommodation projects of course: until recently, I was on the Board of the second-biggest regular university in the country, the University of Manchester, and their Fallowfield Campus Development is set to replace accommodation that seemed tired even when I was a student there in the 1990s, with over 3,000 new beds. At the other end of the scale, I am still on the Council of one of the UK’s smallest universities, the University of Buckingham, where they have followed a different approach, including taking over a Best Western hotel, rather than building new stuff on their own or with others, and offering much of this space as twin rooms.
     
    One consequence of all that is happening is that more students are living at home. This has been predicted for years but, until recently, data experts like Mark Corver, who is one of the smartest people in UK higher education, said this trend was evident ‘everywhere – except in the student data’. It is not that the data were wrong; it is that the data were either unavailable or out-of-date or both. Now the numbers are catching up with reality. New published UCAS figures suggest that there has been an increase of about one percentage point a year for a decade in the proportion of young ‘accepted applicants intending to live at home’. Over time, that adds up to a lot of beds especially if these students do not change their living arrangements for years 2 and / or 3 of their studies. Perhaps the only silver lining in all this is that it will be harder for a populist government that wants fewer universities to shut some down if more and more people opt to access higher education close to their home rather than much further away and thus come to feel a deep affinity with the institution on their doorstep.

    Perhaps the only silver lining in all this is that it will be harder for a populist government that wants fewer universities to shut some down if more and more people opt to access higher education close to their home

    Finally, and changing tack, my first career was being a History teacher and my own academic research has primarily focused on the history of boarding schools. So I found myself quoted recently in an excellent Times Higher Education piece by Patrick Jack headlined Is it time for the UK to expel the boarding school model of HE?’ saying ‘an all-round education is one of the UK’s great gifts to the world and it would be idiotic to give it up. After all, people don’t just go to university to get a degree; they go to find themselves, to explore life beyond their hometown and to build new social networks’. Paddy Jackman, who understands the boarding school world very well having served as Director of Operations at Ardingly College for many years, makes a similar argument in a forthcoming piece for Upfront, a magazine on student accommodation.

    That argument about the value of the residential student experience has to be made loudly and clearly and repeatedly because, given the perfect storm of rising commuter students, falling real-terms maintenance support and an ever-growing number of university critics, the long-standing arrangements that have worked so well for PBSA (Purpose-Built Student Accommodation) providers for so long cannot be taken for granted anymore. However, as I noted at the start, predictions do not always come true and we should not forget our own capacity to make the weather.

    So, to end, let me pose three questions about the future:

    • Are PBSA providers ready to defend themselves against questions on current pricing trends, including dynamic pricing and ‘cashback’ offers, as these issues will inevitably flare up at some point?
    • Are PBSA providers ready to respond to expectations from policymakers, universities and students, for lower-cost developments, perhaps via more retrofitting rather than new builds or providing larger cluster flats with smaller rooms?
    • Are you ready for the additional regulation that is hinted at in the Post-16 Education and Skills white paper? This promised a new ‘statement of expectations on accommodation which will call upon providers to work strategically with their local authorities to ensure there is adequate accommodation for the individuals they recruit.’

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  • How Dual Enrollment/Early College Has Changed (opinion)

    How Dual Enrollment/Early College Has Changed (opinion)

    When I started writing a book about early college and dual enrollment five years ago, my proposed title was High School for Young Hamiltons (neither my family nor the book’s publisher approved). This idea was based on the parallel between the pluck and elan that are characteristic of both the early-college students I worked with and that of America’s hardest-working founding father. Five years after I wrote the book, I had the opportunity to revisit the field for a revised edition, making it appropriate to ask, after Thomas Jefferson’s song in the second act of Hamilton, “What’d I Miss”: How has early college/dual enrollment changed over the past half decade?

    Before I start to answer that, first, a note on terminology: I use “dual enrollment” as an umbrella term for students who are earning credit in high school and college for the same class, whether taught in high school or on a campus, and “early college” for structured programs with dedicated student support, often taught on a college campus.

    An Expanding Field

    The first change in the field that I would not have predicted five years ago is the massive and consistent growth of dual-enrollment and early-college enrollment. States such as Idaho, Indiana and Ohio have built enormous dual-enrollment programs quickly, and other states such as Maryland and New York have expanded efforts as well. When I started my book on dual enrollment in 2020, people in the field believed we were working with more than a million students in total, but there was no clear number from the federal government. The new dual-enrollment count on the Integrated Postsecondary Education Data System is more than 2.8 million students, a clear jump forward in a short period of time.

    I also did not grasp at the time that dual enrollment and early college would grow in terms of the number of models being offered. Concurrent enrollment, in which qualified high school faculty are vetted by colleges to teach in their high school building for college credit, is the easiest model to scale up quickly. In the past half decade, more concurrent programs have been founded or expanded, and many have sought accreditation through the National Alliance of Concurrent Education Partnerships, which has become an important policy force in the field.

    But other models have thrived as well: These include on-campus dual-enrollment and early-college programs, Bard College’s urban early-college high schools, wall-to-wall programs (every student taking early college, in grades nine to 12), P-Tech programs (early college plus career and technical education plus internships), as well as enrollments of homeschooling high school students and even students signing up to take a single class at a college. Many universities and colleges balance more than one model at once, trying to gauge what is distinct about each model and the population that thrives in them. However, no single model has been able to become dominant, and the field seems poised to continue this diversity of models for the foreseeable future.

    The Shift to Large-Scale Intervention

    When I wrote the first edition of my book, I tried to capture the tension between the roots of the field in gifted education and its growth as a more urban, inclusive intervention. Since then, there has been an eclipse of the original gifted education model—instead of offering dual enrollment and early college primarily as intellectual enrichment, the field has evolved more toward career and guided pathway programs.

    Borrowed from the community college world, guided pathways are a way to channel students into a series of classes, leading to smooth transfer or employment outcomes. This intervention has had mostly positive results for both community college and early-college programs, and many in the field have built more flexibility into their programs to better meet the needs of students. Even if programs do not fully embrace guided pathways, the idea of clustering and sequencing early-college and dual-enrollment offerings has expanded, away from offering one-course-at-a-time opportunities or relying on generic general education requirements.

    Alongside this movement for guided pathways, early-college/dual-enrollment programs have integrated both more career and technical education and more work-integrated learning. When I was first writing about the field, there were programs that were ahead of their time in working with employer partners and bringing real-world issues and problems to students. In the past five years, this connection to employers and the workforce has become closer to an expectation for the field.

    Increased Confidence and Creativity

    What has changed most in the field of dual enrollment/early college over the past few years is its confidence. Five years ago, early-college and dual-enrollment programs often struggled to articulate what aspects of their practice were most valuable, and the field is now better able to distinguish itself from other high school reform programs. NACEP has focused on instructor professional development and connections between high school instructors and college faculty as a key selling point of the model. The level of connection that college faculty and high school instructors can develop through dual-enrollment and early-college programs is unique in American education, different than the Advanced Placement program and other high school reform efforts. Using early-college and dual-enrollment programs as a lever to improve teacher credentials is also a growing area of innovation in the field (the work of the Alamo Colleges here to grow the pool of eligible instructors is transformational).

    The field has also maintained and expanded its grassroots creativity. It is the people on the ground in early college and dual enrollment who are responsible for the effectiveness of this model. The most innovative ideas in early college and dual enrollment have never emerged from research centers and scholarly research—they have come from talented and creative practitioners, who push the envelope of what is possible in existing programs.

    Tomorrow’s Hamiltons

    Many of the students I featured in the book agreed to talk to me for the updated edition, and to see the shifts in their lives has been inspiring. Simona Santiago, whom I featured in my STEM chapter of the original book, has moved into college access work for her career. Many of the students I profiled from Lawrence, Mass., went on immediately to a master’s degree after college and are now starting their job search. The students I worked with at Middlesex Community College are transferring to four-year institutions, winning top internships and launching graphic design businesses.

    Unfortunately, higher education has not been particularly good about telling the story of the success of dual-enrollment and early-college programs. The strength of the research base on early college/dual enrollment has only become greater in the past five years, including important work by Brian An (with Chad Loes) and Julie Edmunds (and her team), which has shown that these programs have a positive impact over time. However, this impact only rarely makes it into the pages of higher education journalism, and college and university leaders have not consistently trumpeted the success either on campus or in public. Perhaps in the next five years, higher education will embrace the narrative of success of early college and dual enrollment and highlight the achievements of its students and alumni.

    Russell Olwell is learning skills adviser at the Suburban Study Hub–Macquarie Fields, in New South Wales, Australia. A revised second edition of his book, A Guide to Early College and Dual Enrollment Programs: Designing and Implementing Programs for Student Achievement, will be published Tuesday by Routledge/Taylor and Francis. The views expressed in this article are the author’s own and not those of his employer.

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  • High schools rarely plan for college and career readiness in a serious way and will fail students until they do

    High schools rarely plan for college and career readiness in a serious way and will fail students until they do

    by Andrew Schmitz and Bill DeBaun, The Hechinger Report
    February 23, 2026

    U.S. high schools and districts need to treat college and career readiness as a core, systemic responsibility — not an add-on.  

    Sure, they are working hard to better prepare students for life after graduation: FAFSA completion events, career exploration fairs, internships with local businesses and dual-credit classes at community colleges now define the student experience in many schools.  

    While these programs and events reflect a genuine effort to support students navigating an increasingly complex postsecondary landscape, they fail to coalesce into a clear strategy. 

    That has to change. Until college and career readiness is fully embedded into how schools are organized, funded and led, even the best-intentioned supports will continue to fall short of their potential and fail students who are trying to figure out what’s next. 

    Related: A lot goes on in classrooms from kindergarten to high school. Keep up with our free weekly newsletter on K-12 education. 

    College and career readiness often takes shape as a series of ad hoc activities, with curricula, technology platforms or classes layered onto existing structures. The result is a patchwork, not a system.  

    School improvement research offers a useful metaphor: “Christmas tree schools.” That refers to how, in pursuit of college and career readiness, schools accumulate well-intentioned programs, but fail to get students on their next, best step after the high school graduation stage. 

    Unlike core academic subjects, college and career readiness sits uneasily in the high school ecosystem. Consider:  

    • The goal largely lacks sustained, protected funding comparable to that for academic instruction and tested outcomes, and leaders are often forced to creatively blend and braid funding from various sources in order to support college and career readiness priorities.  
    • State accountability systems prioritize graduation rates and test scores, offering weak or inconsistent incentives for rigorous postsecondary preparation.  

    School leaders tend to focus improvement efforts on areas where funding, ratings and oversight speak most clearly. That leads them to deprioritize the work of supporting students’ transitions after graduation. 

    School counselors, the adults most directly responsible for this work, are often overwhelmed and face significant structural constraints. Nationally, the average high school counselor serves 376 students, 150 percent of the ratio recommended by professional associations.  

    In addition, counselors devote much of their time to scheduling, compliance, testing coordination and crisis response. That leaves little room or time for sustained advising or leadership over a schoolwide college and career readiness strategy.  

    Compounding the problem, districts rarely plan for college and career readiness in a serious way. Less than 15 percent of district strategic plans explicitly address it, and it’s absent as a priority in most individual school improvement plans. 

    Principal preparation programs emphasize instructional leadership and finance but rarely train school leaders to build clear routes from high school to what comes next by connecting courses, advising and work experiences. As a result, they are rarely equipped to build and manage advising systems, pathways and partnerships.  

    Lacking funding, ownership and preparation means that college and career readiness drifts to the margins or disappears entirely. 

    As a result, schools fill the gap haphazardly. Community-based and external college access organizations advise select cohorts of students; dual-enrollment participation has surged; and states are rushing to expand student access to work-based learning through new legislation and programs.  

    Related: How one state revamped high school to reflect reality: Not everyone goes to college 

    But student participation in these programs is episodic rather than strategic, and students often find it difficult to build the knowledge and momentum required not just to enroll in postsecondary pathways, but to complete them and secure economically viable careers.  

    Successful strategies rely on integration rather than accumulation. They align staffing, planning, curricula, data and partnerships around shared goals for postsecondary preparation. They emphasize discipline over slogans and coherence over novelty. Several principles matter most: 

    • First, districts must expand and diversify their school-based advising capacity. While 89 percent of high school leaders report providing some form of college and career advising support services, the challenge lies in increasing its quality and frequency. Schools can create complementary roles, such as advisers who focus more specifically on careers and work-based learning coordinators, to extend counselors’ reach. 
    • Second, districts should include clear, measurable college and career readiness goals into strategic plans, then publicly track progress using leading indicators. Districts like Akron, Ohio, Jackson, Mississippi and Kentwood, Michigan demonstrate how making readiness visible in planning changes what leaders prioritize and manage. 
    • Third, states and districts should streamline curricula, advising frameworks and data systems to create coherence from grades 6 through 12. Too many platforms fragment information and complicate progress monitoring. Leaders need fewer systems, and those they do have need to align tightly to state frameworks, regional career landscapes and local strategies. Leaders don’t need more dashboards that compete for attention.  
    • Education Strategy Group’s CCR platform overview provides comprehensive information to help leaders make informed choices about data systems.  

    High schools don’t suffer from a lack of effort or goodwill. They suffer from misaligned incentives and fragmented systems.  

    Andrew Schmitz is the senior managing director of system impact at OneGoal. He launched and leads the OneGoal Leadership Network, which partners with more than 60 districts in seven states. Bill DeBaun is the senior director of data and strategic initiatives at the National College Attainment Network (NCAN).  

    Contact the opinion editor at [email protected]. 

    This story about college and career counseling was produced by The Hechinger Report, a nonprofit, independent news organization focused on inequality and innovation in education. Sign up for Hechinger’s weekly newsletter.

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  • Educating for humans in the lead

    Educating for humans in the lead

    I cut my academic teeth working in initial teacher education.

    I spent a lot of that time on a teeny-tiny chair at the back of a primary school classroom, watching a familiar pattern play out. The trainee would bring the class in, ask them to sit on the carpet, and begin the work of getting everybody “ready” for learning. Legs crossed. Hands still. Eyes on me. Voices off. Only when the performance of order matched the picture in their head would they let themselves begin the lesson.

    Ten minutes later everyone was miserable. The children were fidgety (fair, I think, if you are seven and asked to sit on a cold floor at nine in the morning). The trainee was terrified that their grip on the room had kept slipping (also fair when you are 19 and asked to corral a room of 30 seven-year-olds). The time available for the meticulously planned activity that was to follow was eroded, and the room had become fraught and oppositional.

    When we unpacked it afterwards, my question would always be the same: who, actually, had been in the way of learning? It is a question that I keep thinking about when I look at the sector’s response to generative AI.

    Tightening the screws on the wrong machine

    There is a tendency for educating to drift into policing. The performance of a particular kind of order becomes The Thing, with learning something that might happen afterwards. It’s a reflex that shows up at every level, from pre-school through postgrad – and at every granularity, from classroom routines to institutional policy. Generative AI has really triggered that impulse, and it is felt most sharply in our most existential policing device: assessment.

    Three things tend to happen in response. One has been to retreat to the exam hall. Bring students back under invigilated conditions, with a reassuring silence but for the scribble of pen on paper, and you can relax a little that what is recorded is the students’ own work. The price, of course, is in stripping out all the situated messiness that makes learning real and contextual.

    A second has been to pull in exactly the opposite direction. Ask students to produce things that look more like authentic real-world artefacts. This is a move that was needed long before AI, and it really, really matters if we want graduates whose work is relevant to, and whose thinking able to engage the complexity of, the world beyond our ivory towers. But of all the justifications of the shift, defence against AI is the least-best. It worked to begin with, but LLMs have evolved rapidly, an have the means to generate these “safely authentic” outputs with competence.

    The third response has been a kind of meta solution. We accept that students will use AI but ask them to tell us how. We add a box on the submission for an AI-use statement, stick in an appendix of prompts and make transparency a critical virtue.

    There is logic to all these responses, of course – and their combined use (often within a programme) reflects some of the nuance by which we approach the challenge. The trouble is, I think we may be responding to the wrong burning platform. AI is not only a new way to cheat. It is part of a more fundamental shift in the rules of “knowledge work.” It is reconfiguring what it is to “know” and how that becomes applicable.

    When we focus on assessment first, we use it as a kind of border guard to that challenge; we’ll win a few skirmishes, achieve some short term stabilisation, but miss the battle that matters – the one about the primacy of human contributions amongst the machines. The one about whether, to borrow architectural parlance from AI design, we are educating for the human in loop, or to situate them as the owner and lead.

    The mechanisation of graduateness

    There is a timeless urgency to this transformation. Universities lift human capability. If we don’t keep asking what that capability is, and whether it has changed, we will drift into thin, performative versions of it. In some places, we already are. There is also a more immediate urgency, because this is landing in an era already distrustful of higher education’s value. Popular culture is sceptical. Ministers, parents, and students themselves ask, rightly or wrongly, for firmer assurance of the economic return on a very significant investment of time and money.

    Generative AI is unhelpfully reconfiguring the kinds of cognitive labour on which our economic arguments that respond to this rely. For most of the modern history of universities, the core moves of knowledge work were tightly bound to human effort: writing, calculating, composing, designing, synthesising, modelling. We nurtured these “higher order” capabilities because nothing else could do them at scale.

    That modern history, and the priorities it produced, were themselves shaped by an earlier economic reconfiguration. Mass higher education flourished, in part, because industrialisation created new kinds of work that needed new cognitive and professional functions. More complex economies needed people who could analyse, plan, model and manage, and universities expanded into that space. Our curricula, our standards, and much of our sense of graduateness were built around the idea of a person who could carry out those intellectual functions with a certain level of independence and fluency.

    Generative AI unsettles that picture. It can write plausible prose, summarise and re-express sources, spin out code, and work fluently in familiar academic and professional genres. It is already nibbling away at the routine tasks that often begin graduate careers: first drafts of contracts and letters, basic copy, desk research and summary papers, early prototypes and first-cut analyses. If a growing slice of early-career work becomes at least partly automatable, the role that mass higher education built itself to supply starts to look less straightforward.

    Dwelling on the consequences of industrialisation is instructive, but not a tidy comfort. Its immediate effects were brutal. It hollowed out skilled roles and dislocated craftspeople and trades. It advanced at a speed that outstripped the formation of protections that made the new order liveable. Labour law, regulation, welfare, reconfigured professions and associated education arrived late, after a long period of disruption. And the settlement was never clean. We still live with environmental and ethical consequences that were treated as externalities for far too long.

    In its capacity to shift who does the work, AI is a change of similar consequence. We have a duty not to repeat the lagged, haphazard transition of that era. Universities are one of the few institutions with the reach, credibility, and intellectual range to help society make sense of a shift like this, and to apply pressure for change at a responsible pace.

    In this, our job is not to defend an established version of knowledge work. It is to remake it in ways that keep the human contribution primary – whilst keeping in the frame broader implications of new technologies. We need to accelerate the formation of new roles and practices and bring ethical and intellectual protections forward rather than letting them arrive late, organically and through counter-struggle.

    In simple terms, we must not wait, respond and self-defend. We must help society imagine work in which “human plus AI” remains more valuable than AI on its own. That starts close to home: with what we choose to teach, what we choose to reward, and what we stop pretending is a proxy for human worth. It starts with an interrogation of what we see as “cognitive labour.”

    Standards, value and the myth of the lone student

    Recently in these pages I’ve had a little poke at classifications – beginning an arc of writing that plays with a tension between standards and value as organising principles of higher education. I am interested in how we can unsettle an anxious cultural default to the former, to make a more relaxed space for the latter. I’m also interested in how this can speak to a whole range of difficult challenges for the sector, beginning with AI.

    Standards are important. They tell us whether students have cleared a bar. They matter because nobody wants a nurse, engineer or solicitor who has not reached a minimum level of competence. Standards also act as a shortcut for public trust. They let us say: we are rigorous. Our judgements are defensible; our awards mean the same thing over time. You can trust the system because it is stable and historic.

    Value asks different questions. What can this person contribute by exercising their specific talents, in this specific context, with the tools and systems that surround them? What becomes possible because they are part of the work? In some ways, value is a better answer to questions of public trust. It makes our worth manifest, rather than proxied. It is more transparent and more direct. It speaks to contribution rather than pedigree, and it can be less elite in its assumptions about what good looks like, who gets to define it and who should receive that worth at face value. It also speaks better to the “human plus AI” conundrum.

    The trouble is that our assessment and quality regimes are built for standards, and the culture around “rigour” often doubles down on that. On paper, assessment is how we evidence learning, even if we collapse it into a graded, normative form. In practice, it becomes how we police the standard. You can see it in the periodic furore over grade inflation, where the argument is rarely about learning and often about whether the bar has moved. And then assessment gets pressed into service for all sorts of tangential behaviours: rationing progression and opportunity, reassuring regulators and auditors, and, in a turn that still makes my skin crawl, compelling attendance and engagement.

    That architecture misdirects our attention, which helps explain why our first instinct with AI is to tighten screws rather than rethink the challenge. It trains us to look for defensible proofs of individual performance at exactly the moment when individual performance is becoming a less honest proxy for capability.

    And therein sits a deeper fiction: the myth of the lone student. One of the “standards” pacts of university assessment is a latent assumption of an atomised individual who produces work alone, because our final judgement of them will be similarly individualised. Any value created with others becomes pedagogically or administratively risky. It sits awkwardly with a tenet – established from Socrates, through Vygotsky and Bakhtin and on to Alexander and Mercer – that learning is necessarily dialogic. Universities do not simply credential individuals. They curate communities of learning and becoming that are inherently intersubjective; and the knowing that happens does so in the places of interplay, not in some internal sealed box.

    You can see the tension between assessment fiction and that reality in how we handle group work. We worry about free riders, and students feel that too. We invent elaborate devices to carve a shared project back into defensible individual marks. We down-weight collaborative assessment because it is hard to justify at an exam board. Quality processes struggle to see, let alone reward, value created between people rather than by each one in isolation.

    That lone-student fiction collides head-on with generative AI. When your standards presume solitary work, any use of generative tools becomes a threat. So, we tighten the conditions – through secure environments, “cheat proof” artefacts or a plea for honesty. We buttress assessments, and somewhere along the way, they stop being primarily about what students can do and becomes preoccupied with what they might be getting away with.

    That shift matters, because policing and educating pull in different directions – and we have become caught in the same trap of my trainees, insisting on order rather than purpose. Policing is convergent. It narrows options, checks conformity, tests whether people have stayed inside the lines. Much of our standards machinery is built for that convergent task. But educating, at its best, is necessarily divergent. It opens possibilities, nurtures judgement, and asks what people can now go on to do.

    And here is the crux. The challenge in front of us is divergent and a convergent response will always be the wrong shape. We are relying heavily on tools rooted in an old picture of individual competence at exactly the point when we should be helping students explore and assert what their value might look like in AI-shaped, collaborative knowledge work.

    Abstinence and harm reduction

    It would be blithe to suggest that concerns about generative AI are confined to assessment. There is plenty of debate about what happens to the student experience when large language models do the heavy lifting. Alongside that sits a growing anxiety, supported by emerging (though still ambiguous) empirical work, that these tools may soften cognitive capacities. If systems can plan, draft and polish, will students ever experience the productive struggle that comes with learning? If they lean on them too early or too often, do they lose something in their own development?

    Some of this is nostalgia for a time when effort looked different. But much of it is a serious question about attention, fluency and independence that deserves a hearing even without a neuroscience flourish. One of the things a university education should offer is the experience of having one’s thinking stretched. Students are entitled to feel their judgement sharpening and their voice gaining depth and confidence.

    Nobody wants that eroded. This includes students, who crave a more articulated sense of appropriateness whilst at the same time noticing the zero-sum game that happens when everybody else is using tools to their advantage, in a system that will ultimately organize them into a hierarchy. What emerges is a grey-economy of AI use, where students often have justificatory beliefs on their use, but these are hazy and under-founded.

    Working out how to protect intellectual effort in this is complex. Attempting to create tool-free spaces can quickly become another retrograde instance of policing rather than educating: naïve about its own chances of success, and blind to the opportunity to design something more developmental.

    Indulge me, if you will, in a further nostalgia. Much earlier in my career I worked in secondary schools delivering drugs and sex education under the steer of an inspirationally progressive head of department. We insisted on a safe-use approach rather than defaulting to abstinence. Not because we stopped caring about harm, but because we were honest about the limits of prohibition, and about the abundant evidence of its failure.

    I think there is something to learn from that. Harm reduction starts from what is actually happening and asks how to minimise damage while increasing agency. Students are already using generative tools. Some uses clearly undermine learning. Others are closer to what highly educated parents or professional mentors have always done for their children: explaining tricky ideas from different angles, reading a draft and asking hard questions, coaching a student through the early messiness of a task.

    If our only move is policing, we push all of that into the shadows. The most confident and well-resourced students will find ways to use AI (and their existing human equivalents) to advantage. The ones who are most worried about being caught will either stay away, or use the tools in the riskiest, least reflective ways.

    An educational response looks different. It takes the worry about cognitive decline seriously by insisting students still get to do real thinking, but not every kind of thinking. We no longer expect people to memorise every phone number they will ever need. Some offloading is a reasonable part of living in a complex, technologically enabled society.

    The real, and more interesting, question is which cognitive muscles we want students to exercise, and where we deliberately insist on effort.

    Keeping thinking at the centre

    Answering that question requires us to be clear about the conditions we are educating in and for. AI is now part of the background, and the starting point for learning is rarely a blank page. A first pass is cheap, fluent and always available. It will be part of our students’ learning hygiene whether we like it or not.

    The risk is not only that students can get to an answer quickly. It is that the uncanny register of certainty that comes with it can wrong-foot. It reads like authority: coherent, well structured, often better phrased than we might manage. The temptation to stop there is powerful.

    We can answer this. Universities have always tried to nurture students who do not stop at the first plausible account. We leave them less willing to take received wisdom at face value, more inclined to interrogate and unsettle, and less likely to bow to authority simply because it speaks confidently. We teach them to ask: what is the claim, what is the evidence, what is missing, what would change my mind? AI is a new source of ‘received’ knowledge. The question is whether students can keep that habit of intellectual resistance and independence when the output looks finished.

    I wonder if there are two distinct jobs packed into this, and both merit overtly pedagogic responses in our classrooms. One is critical literacy: the ability to interrogate outputs, trace claims back to sources, notice what has been smoothed over, and spot what has been left out. The other is more developmental: the habit of not letting a fluent first pass steal your voice. Using the tool to get moving and then doing the work that makes the result genuinely yours. Strengthening the question, sharpening the argument, bringing in counter-positions, testing assumptions, and deciding what you think.

    Reframed in this way, AI does not always have to be a shortcut. It can be used to apply pressure and challenge. It can generate an opposing view, ask for definitions, offer counterexamples, point out gaps, and keep pushing until a student’s claim becomes clearer and more defensible. It can also help students organise thoughts, surface tensions, and notice connections they had not yet made. The shortcut it provides to a first position could be reclaimed. It could fast forward us through transmissive processes and engineer more space to do more of the critical dialogic work that marks out higher order thinking.

    If we are using the language of “atrophy” to describe what lazy use of AI can do, we might also name the alternative. Not protection from strain, but purposeful strain: a kind of cognitive hypertrophy, where capability develops because students are expected to take what the tool offers and to stretch themselves; to extend it, refine it, and stand behind it.

    But we shouldn’t stop there. Because if this is a question of reclaiming the primacy of the human, we mustn’t reduce them solely to intellectualising processes.

    Beyond cognition alone

    There is more to human value in knowledge work than thinking with and against systems. What graduates bring is not only their ability to see past a generic summary. It is their judgement, their capacity to work with others, their willingness to stay with a difficult problem, and their sense of responsibility to people who will live with the consequences of their decisions. It is also their imagination: the ability to picture outcomes that are not already implied by the first draft – and their boldness: the capacity to flirt at the outskirts of certainty and the complex boundaries of interdisciplinarity.

    Those are still intellectual qualities, but they are entangled with other facets of being human. Care. Embodiment. Emotion. Situated experience. The kinds of insight that come from living a particular life, in a particular body, in particular communities. Higher education has too often pushed these to the margins. Perhaps, in an era where the robots are doing similar to those qualities we have held dear, we can no longer afford to minimise the fullness of human being.

    These capacities matter. They also shape what augmented cognition is used for. Two people can take the same AI-generated summary and go in quite different directions, depending on what and whom they care about, what histories and harms they recognise, and what they think a good outcome looks like.

    Tools do not supply those commitments – only people can. This is why ‘human value’ can’t be reduced to better prompting or sharper critique. Care, responsibility, and imagination are what decide where judgement is directed, what risks get taken seriously, and what counts as a good outcome. Without that, augmented cognition becomes technically impressive and socially careless. Framed this way, humanness is not an optional add-on to the AI debate. It is the thing that gives the thinking its purpose.

    What universities are for, this time round

    My trainees were not wrong for wanting to arrive at order in their classrooms, they were acutely aware of their responsibility to create an environment conducive to learning. But when they confused the means with its end they inadvertently constructed a barrier of their own.

    Universities are not wrong for wanting to protect their standards; to ensure that our judgements of students are defensible, and that the developmental processes of stretch and challenge remain authentic in their experience. But an impulse to do this through policing and prohibition offers the wrong response, one destined to fail and that fails to fully lean into teachable moments.

    Our task (and I write this not as an evangelist for AI) is not to defend against the machines, but to lift the humans – to reassert the critical value of their capabilities, and to reorient our pedagogies (and consequent assessment practices) to more overtly reclaim the kinds of productive strains, and responses to authority, that universities have always sought. In doing so, we can produce a new version of graduateness that has demonstrable value economically, culturally and socially.

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  • From Campus to Classroom: Building P–20 Partnerships That Strengthen Teacher Practice – Faculty Focus

    From Campus to Classroom: Building P–20 Partnerships That Strengthen Teacher Practice – Faculty Focus

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  • How to improve complaints processes: Sivaraman – Campus Review

    How to improve complaints processes: Sivaraman – Campus Review

    The Race Discrimination Commissioner has outlined how universities could improve racism complaints processes.

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  • CDU vice-chancellor Scott Bowman steps down – Campus Review

    CDU vice-chancellor Scott Bowman steps down – Campus Review

    The vice-chancellor of Charles Darwin University (CDU) has stepped down after the university signed off on at least 130 carpentry apprenticeships even though they were not complete.

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  • Safeguarding the art of lecturing in an AI age

    Safeguarding the art of lecturing in an AI age

    Students are using AI as a personal tutor, but AI is using materials prepared by academics in order to do this. Shonagh Douglas and Lisa Collie ask who is looking after the interests of academics here?

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  • I Asked Students Whether They’d Want to be Teachers? They Responded, ‘Why Would I?’ – The 74

    I Asked Students Whether They’d Want to be Teachers? They Responded, ‘Why Would I?’ – The 74

    I spoke in January 2026 with 150 high school students about career options. After explaining my own career as a professor of education, health and behavior, I asked the students a simple question: Would you want to be a teacher?

    “Why in the world would I want to be a teacher?” one female student said.

    “My aunt is a teacher and she works all the time … no thanks,” a male student added.

    Several students said it felt like teachers were doing everything: from teaching lessons and helping students through personal struggles to managing class disruptions and constantly adjusting to whatever else the day brought. Students also mentioned hearing teachers talk openly about low pay or feeling a lack of respect from students and others.

    These students’ observations align with national trends. While nearly 20% of college freshmen said in 1970 that they were interested in a teaching career, less than 5% said the same in 2020, according to the National Bureau of Economic Research.

    Many teachers report low levels of job satisfaction, and 52% polled by Pew in 2024 said they would not advise young adults to become teachers.

    A teacher works with first grade students at Rosita Elementary School in Santa Ana, Calif., on Feb. 12, 2026. (Paul Bersebach/MediaNews Group/Orange County Register via Getty Images)

    Teacher pay penalty

    Education researchers and labor analysts have documented that teachers earn less than other people who also have college degrees.

    This difference in pay is sometimes called the teacher pay penalty. This gap has widened over the past few decades.

    In 2024 the teacher pay penalty reached its highest recorded level, with teachers earning roughly 73 cents for every dollar earned by other college graduates.

    Average annual public teacher salaries recently have ranged from about US$53,507 in Mississippi and $53,098 in Florida to more than $95,160 in California and $95,615 in New York.

    Nationwide, teachers on average earn about $72,030 per year.

    National analyses show that teaching has steadily lost ground in wage competitiveness compared with other college-educated professionals over the past few decades.

    Even as some states have enacted modest teacher salary increases year over year, these wide disparities persist.

    Expanding expectations, rising strain

    Teaching once centered primarily on academic instruction. Particularly through much of the 20th century, teachers’ roles were largely defined by planning lessons, instructing on different subjects and assessing student learning.

    In addition to teaching core subjects, many teachers are now often expected to help support students’ social and emotional development, address complex behavioral challenges, respond to crises that spill into classrooms, such as students physically fighting, and manage substantial paperwork and administrative tasks.

    The COVID-19 pandemic intensified many of these responsibilities, as teachers navigated remote instruction and students’ heightened mental health needs.

    At the same time, concerns about school safety, including the reality of school shootings and other kinds of violence, have added another layer to teachers’ emotional strain and required vigilance.

    Teachers are far more likely than other college-educated professionals to report frequent job-related stress and burnout.

    Job available

    Approximately 50% of all public school leaders reported in October 2024 that they feel their school is understaffed. And 20% of public school leaders reported teacher vacancies during that same time period.

    In January 2022, shortly after the pandemic, more than 20% of public schools reported at least 5% of their teaching positions were vacant that month. Approximately 51% of schools reported that resignations were the cause of these vacancies.

    A 2025 national teacher shortage overview estimates that roughly 1 in 8 teaching positions nationwide are either unfilled or staffed by someone not fully certified for the assignment, meaning a teacher working outside their licensed subject area or grade level, for example.

    When positions are filled this way, the classroom will still have a teacher present, but not necessarily one formally prepared to teach a specific subject or group of students. This can result in greater reliance on substitutes or increased class sizes for remaining staff.

    A black and white photo shows children dressed formally and standing around a table and a chalkboard with a woman standing near them.
    Students and their teacher are seen in 1899 in a Washington, D.C., public school classroom. (Heritage Art/Heritage Images via Getty Images)

    When teaching became women’s work

    History helps explain why teaching looks – and pays – the way it does today.

    In the early 1800s, teaching was a predominantly male profession.

    But as the U.S. industrialized in the late 1800s and early 1900s, higher-paying jobs in business and manufacturing drew many men away from classrooms.

    For many women at the time, teaching offered one of the few respectable professional careers available. It provided steady income and a measure of independence when many other professions were closed to them.

    Labor force participation for women expanded significantly during the 1960s, ’70s, and ’80s, as legal and social barriers began to fall. Yet the pay and public standing of teaching does not seem to have risen at the same pace.

    By the early 1900s, women made up about 70% of teachers. In 2024, 77% of teachers were women.

    Nationwide, the gender wage gap has narrowed in the past few decades. Still, women in the U.S. earn an average 85% of what men make.

    Who will teach the next generation?

    Each year, more than 80,000 new teachers step into classrooms. But the overall pipeline has narrowed since the early 2010s, with enrollment at teacher preparation programs declining sharply and only partially rebounding in recent years.

    Today’s students are coming of age in a landscape where teaching competes with many other college-degree professions that may offer higher pay, more predictable hours or clearer career advancement.

    College students are often weighing financial security, mental health and long-term sustainability as they imagine their future.

    Research consistently shows that compensation, working conditions and professional support play a central role in job retention. When those elements erode, so too does workforce stability.

    Stability is the key as students are evaluating teaching – not as a calling, but as a potential career within a competitive labor market.The Conversation

    This article is republished from The Conversation under a Creative Commons license. Read the original article.

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