The question we are asking now is, where is the floor for the community college meltdown? The answer, from what we gather, is not clear. Folks should not assume the bottom has already been felt, even if there are signs of a rebound.
The downward path for community colleges is likely the result of several factors related to economics (including the economics of individual states and counties), demographics, and consumer choices. And we do not see these variables, in general, improving in the near future. Especially in states with declining youth and young adult populations.
If state-level austerity lies ahead for many states, the floor could be lowered, even though these community colleges provide job training at a fraction of the cost of state universities. Working class folks, in particular, would have to change the way they think about themselves and their perceptions of community colleges. And community colleges would need to provide stronger returns on investment for those who attend.
RANDOLPH, Vt. — The thermostat was turned low in the admissions office at Vermont State University on a cold winter morning.
It’s “one of our efficiencies,” quipped David Bergh, the institution’s president, who works in the same building.
Bergh was joking. But he was referring to something decidedly serious: the public university system’s struggle to reduce a deficit so deep, it threatened to permanently shutter several campuses after dramatic drop-offs in enrollment and revenue.
While much attention has been focused on how enrollment declines are putting private, nonprofit colleges out of business at an accelerating rate — at least 17 of them in 2024 — public universities and colleges are facing their own existential crises.
State institutions nationwide are being merged and campuses shut down, many of them in places where there is already comparatively little access to higher education.
David Bergh, president of the newly consolidated Vermont State University, in the building where he works at the VTSU campus in Randolph. “Public institutions are not exempt from the challenges” facing higher education, Bergh says. Credit: Oliver Parini for The Hechinger Report
“Public institutions are not exempt from the challenges” facing higher education, Bergh said. “We are already seeing it, and we’re going to see more of it, and it’s particularly acute in some more rural states, where there’s a real need to balance limited resources but maintain access for students.”
Vermont is a case study for this, and an example of how political and other realities make it so hard for public universities and colleges to adapt to the problems confronting them.
“The demographics of fewer traditional-age college students, the over-building of these campuses, the change in the demand for what we need for our workforce in terms of programs — this is something that’s happening everywhere,” said Vermont State Rep. Lynn Dickinson, who chairs the Vermont State Colleges System Board of Trustees.
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Public university and college mergers have already happened in Pennsylvania, Georgia, California and Minnesota, and public campuses have closed in Ohio and Wisconsin. A merger of public universities and community colleges in New Hampshire is under study.
When state university and college campuses close, the repercussions for communities around them can be dire.
Until this month, local students had a college “in their backyard,” said Thomas Nelson, county executive in Outagamie County, Wisconsin, where the two-year Fox Cities outpost of the University of Wisconsin Oshkosh this spring will become the sixth public campus in that state to be shuttered since 2023, after a long enrollment slide. “We’ve had this institution for 60 years in our community, and now it’s gone.”
Not only students are affected. In many rural counties, “there really isn’t a lot beyond the university,” Nelson said. “So that’s going to be devastating for the economy. It’s going to kill jobs. It’s going to be one more strike against them when they are competing with other communities with more amenities.”
Attempts to close these campuses attract the intervention of politicians, who have more control over whether public than private nonprofit colleges in their districts close. After all, “they own the place,” said Dan Greenstein, former chancellor of Pennsylvania’s State System of Higher Education, who — after that state’s enrollment fell by nearly one-fifth — led a reconfiguration that resulted in six previously separate public universities there being merged into two systems.
Even trying to rename a public university can have political consequences. When Augusta State University in Georgia was combined with Georgia Health Sciences University to become Georgia Regents University, there was a local outcry over the fact that “Augusta” was no longer in the name. Within two years, the merged school had yet another new name: Augusta University.
“Public institutions are complex structures,” said Ricardo Azziz, who led that consolidation, served as president of the resulting institution and now heads the Center for Higher Education Mergers and Acquisitions at the Foundation for Research and Education Excellence. “They’re influenced by politics. They’re influenced by elected officials.”
When the proposal to close campuses in Vermont was met with public and political resistance, state planners backed down and decided instead to merge them, laying off staff and cutting programs. That did not go well, either, and resulted in raucous public meetings, votes of “no confidence,” plans that were announced and then rescinded and a revolving door of presidents and chancellors. Only now, in its second year, has the process gotten smoother.
Alarm bells started sounding about problems in Vermont’s state universities before the Covid-19 pandemic. With the nation’s third-oldest median age, after Maine and New Hampshire, according to the Census Bureau, the state had already seen its number of young people graduating from high school fall by 25 percent over the previous decade.
Enrollment at the public four-year and community college campuses — not including the flagship University of Vermont, which is separate — was down by more than 11 percent. A fifth of the rooms in the dorms were empty. And with the birthrate in the state lower than it was before the Civil War, there was no rebound in sight.
These trends have contributed to the closings of six of Vermont’s in-person undergraduate private, nonprofit colleges and universities since 2016.
“We’d be keeping our head in the sand if we didn’t think that those same forces were going to affect our public higher education system,” said Jeb Spaulding, who, as chancellor at the time, merged two of Vermont’s five state colleges, in Johnson and Lyndon, in 2018.
The red ink continued to flow. Two years later, just after Covid hit, Spaulding recommended that three of the five public campuses be shut down altogether — Johnson and Lyndon, plus Vermont Technical College in Randolph.
“What we needed to do was save the Vermont State Colleges System as a whole,” which has 145 buildings for fewer than 5,000 students, Spaulding recalled. That same problem of excess capacity is affecting higher education nationwide.
“It was well known that we had too much bricks and mortar for the number of traditional-type students that were going to be available in Vermont,” Spaulding said. “We saw all that coming, and we had started a process of educating people and working on what would be a realistic public-sector consolidation plan so that we could actually put our resources into having a smaller constellation, but well financed and up to date.”
The reaction to the plan was explosive, even in the midst of a pandemic. At socially distanced drive-by protests, critics brandished signs that said: “Start Saving: Fire Jeb.” Within four days, the proposal to close campuses was withdrawn. A week after that, Spaulding resigned.
“I guess I didn’t realize that in the public realm, you can’t make the kind of difficult decisions that if you were at a private institution you would have to make,” he recounted. “When the politics got involved, then it became clear to me that there was no way that I was going to be able to get that through.”
Instead of closing the campuses, the state decided to combine them with the other two, in Castleton and Williston, all under one umbrella renamed Vermont State University, or VTSU. In exchange, the blended institutions would be required to cut spending to help reduce a deficit estimated at the time to be about $22 million.
That decision was almost as contentious. As in Georgia, even the name was controversial. Alumni petitioned in vain for the new system to be called Castleton University instead of Vermont State, to preserve the legacy of the state’s oldest and the nation’s 18th-longest-operating higher education institution, founded in 1787, instead of demoting it to “Castleton Campus.”
Beth Mauch, who as chancellor has overseen VTSU and Vermont’s community college campuses since January, said she gets this kind of sentiment. “There are community members who have had these institutions in their community. There are folks who are alumni of these institutions who remember them in a certain way,” said Mauch. “Really, they are in the fabric of a community.”
Beth Mauch, chancellor of the Vermont State University system and the state’s community college campuses. “Really, they are in the fabric of a community,” Mauch says. Credit: Oliver Parini for The Hechinger Report
That close relationship between the universities and their communities only resulted in additional friction when 23 full-time faculty positions were cut, out of the then-existing 208. So were an equal number of administrators and staff. Not only were there more beds and buildings than were needed for the number of students, there were too many faculty compared to other comparably sized universities, a planning document said.
Neighbors of the campuses, and their elected representatives, didn’t see it that way.
“The people that work at the colleges are local. Everyone knows people that work at these colleges,” said Billie Neathawk, a librarian at what was formerly Castleton University for more than 25 years, and a union officer. “They’re related to people. Especially in a small state like Vermont, everybody knows everybody.”
The layoffs went through anyway. There were also cuts to majors. Ten academic programs were eliminated, 10 others changed locations and still others were consolidated. That meant students at any campus could take the remaining courses in a format combining in-person and online instruction that the system dubbed “In-Person Plus.”
Lilly Hudson is a junior at Vermont State University, whose consolidation means some programs are being offered online. Hudson prefers learning in a classroom but liked being able to take a class online from another campus that wasn’t available on hers. Credit: Oliver Parini for The Hechinger Report
Lilly Hudson, a junior at Castleton, said she prefers learning in a classroom. “It’s just such a difference to be able to see people and meet your professors and go in person,” said Hudson, who is majoring in early education. But she was also able to take a class online from another campus that wasn’t available on hers.
That can be an underappreciated upside to mergers, said Greenstein, now managing director of higher education practice at the consulting firm Baker Tilly. “You can only run as many programs, majors and minors as you can enroll students into,” he said. But by merging institutions and letting students take courses from other campuses online, “now they can go from 20 programs to 80 or 90.”
While that seemed a step forward, the consolidated university’s inaugural president, Parwinder Grewal, next announced that, to cut costs, its libraries would go all-digital and give away their books, the Randolph campus would no longer field intercollegiate sports teams, and athletics on the Johnson campus would move from the NCAA to the less prestigious U.S. Collegiate Athletic Association.
This proved another blunder in a state so fond of its libraries that it has the nation’s highest per-capita number of library visits, and where rural communities rally around even Division 3 athletics. Faculty and staff unions and student government associations on every campus voted “no confidence” in the university’s administration. Athletes transferred away. Grewal was loudly booed when he met with students.
“There was a hot streak there where, every email, we were, like, now what’s going on?” said Raymonda Parchment, a student who was halfway toward her bachelor’s degree at the time.
Raymonda Parchment, who just graduated from Vermont State University, is grateful that a plan to close some public campuses was reversed. “If you can’t afford to go out of state for college, and you can’t afford to pay for maybe a dorm for a couple of years, where does that leave you if there’s no school within commuting distance?” she asks. Credit: Oliver Parini for The Hechinger Report
The library and athletics decisions were eventually reversed, too, and Grewal was out before he’d served a full year. But the damage was done. When the new university finally debuted, at the start of the 2023-24 school year, freshman enrollment was down by about 14 percent from what it had been at the separate campuses the year before.
“I know a lot of friends whose programs were consolidated and shuffled around,” said Parchment, in an otherwise empty study room on the snow-covered Johnson campus. “That was probably the biggest change for students that had direct impact on them. Some people’s programs don’t exist anymore. Some people’s programs have been moved to a different campus.”
Vermont is still working out the kinks, said Bergh, the system’s current president, who was the president of private, nonprofit Cazenovia College in New York when it closed in 2023.
Although first-year enrollment went up about 14 percent this fall, he said, “We’re still surfacing places where our systems aren’t talking to each other as well as they should be, and that we need to correct.”
Parchment likes that it’s easier now to move from one campus in the system to another, without having to go through the red tape of the transfer process. She graduated at the end of the fall semester after moving from Castleton to Johnson to be closer to an internship.
And no campuses were ultimately closed, as had been proposed — a relief to students, prospective students and community members, Parchment said. “Because if you can’t afford to go out of state for college, and you can’t afford to pay for maybe a dorm for a couple of years, where does that leave you if there’s no school within commuting distance?”
Hudson, the Castleton student, whose father is a sixth-generation farrier — a specialist in trimming, cleaning and shoeing horses’ hooves — agreed.
The campuses are “in the middle of an area where there’s a lot of rural towns,” she said. Keeping them in operation means that students nearby who want to go to college “don’t have to pick up their lives and move.”
But Spaulding, the former chancellor, warned that public higher education budget and enrollment problems aren’t likely to subside, in Vermont or many other states.
“I don’t think the storm is over by any stretch of the imagination.”
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Community colleges play a vital role in addressing enrollment barriers, offering tailored support to first-generation and working students.
Proactive strategies, such as early communication, community outreach, and wraparound services like food assistance and mental health support, help students navigate challenges and stay engaged.
Leveraging technology like CRM systems and AI tools simplifies the student enrollment process and enhances conversion rates.
Measuring success through metrics such as conversion rates, re-enrollment, and first-semester engagement lets colleges refine their strategies and better support student persistence and retention.
The enrollment journey at community colleges can be far from straightforward, as many students face barriers beyond academics—from concerns over affordability to balancing family and work responsibilities and navigating financial aid. For example, nearly 75% of public two-year college students work while enrolled, including 46% working full time, and two-thirds of people enrolled in community colleges are first-generation students, who often do not receive the guidance and support that other students might receive from within their support systems.
Community colleges are uniquely positioned to open doors for these students who might otherwise never step foot into higher education. By breaking down enrollment barriers, fostering early communication, and utilizing technology, community colleges can create an enrollment experience that meets students where they are. In turn, they can build pathways that lead to success, one student at a time.
Identifying Enrollment Barriers
For students new to the world of higher education, the student enrollment process can feel daunting. While community colleges are open-access institutions, this does not always translate to an easy path. Many students come from communities where attending college is not the norm, and some face resistance from family members or struggle with time constraints due to family responsibilities. Financial aid is also a common sticking point. Some students worry about taking on debt, while others have families unwilling to fill out the FAFSA due to privacy concerns, which adds to the complexity of obtaining financial assistance.
Community colleges that proactively identify these barriers can uncover solutions tailored to each student’s situation. For instance, understanding the unique financial, familial, or community pressures facing students can inform how colleges offer support. Identifying opportunities to become more transparent, such as having standardized institutional aid packages that allow students to see how much aid they would receive, exemplifies this shift toward recognizing and removing institutional barriers. By locating obstacles early, colleges can guide students more effectively throughout the enrollment process, keeping them on track and engaged.
Strategies for Eliminating Barriers in the Student Enrollment Process
Addressing these challenges often requires creative solutions that reach beyond academic support. A critical strategy lies in educating students—and, when possible, their communities—on the value of a college education. Many students find themselves questioning the worth of a degree, particularly in communities where traditional college education may be seen as unnecessary. To address this, some colleges have begun integrating community outreach programs that outline the tangible benefits of a college education, from career advancement to personal growth. Tracking college enrollment trends also offers insight into where additional guidance might be needed, ensuring that community colleges can adapt and refine their programs.
Community colleges can better aid students by offering wraparound services, such as food assistance, mental health counseling, transportation services, and financial literacy courses. Food insecurity, for example, is a widespread problem affecting 23% of community college students. Liaison’s IMPACT Grant, which champions initiatives such as on-campus food pantries, is an excellent example of how colleges can tackle this barrier head-on. By promoting awareness of available resources, colleges make sure students know where to find the support they need, allowing them to focus on their studies rather than their next meal or car troubles.
Free community college programs, now offered in 36 states, also alleviate the financial strain of pursuing a credential by removing student debt as a barrier to entry. As more colleges promote these programs, the cost of higher education becomes less intimidating, particularly for first-generation and low-income students who might otherwise forgo college due to cost concerns.
The Critical Role of Early Communication
Community colleges often enter the higher education conversation with prospective students later than four-year institutions, missing critical opportunities to provide guidance. While some universities engage students as early as their freshman year of high school, community colleges might not start outreach until a student’s senior year. This timing can make a significant difference: earlier communication lets students weigh all their options without feeling pressured by high tuition at traditional four-year colleges. It also opens up time to explore scholarships, grants, and other options.
Reaching students sooner can reduce enrollment anxiety, allowing them to explore programs that align with their financial needs and career goals. By actively promoting programs and resources through social media, local events, and high school partnerships, community colleges can position themselves as accessible, affordable, and valuable options for higher education.
Leveraging Technology to Support Enrollment Journeys
Innovative technology, such as CRM systems and AI-driven tools, plays a transformative role in simplifying the enrollment process. Liaison’sTargetX and Outcomes CRMs, for example, provide tailored platforms for managing student engagement and application processing. With tools for omnichannel marketing, application management, and progress tracking, these platforms allow students to communicate with advisors and gain clear guidance throughout the admissions process. As a result, institutions are able to improve conversion rates and enroll more best-fit students.
AI-powered chatbots, now integrated into these CRMs, also assist students in navigating questions and concerns in real-time. This technology offers immediate, practical support that keeps students on track toward enrollment and reduces logistical barriers.
Measuring Enrollment Success
To understand the impact of their enrollment strategies, community colleges must look at specific metrics that reflect student progress and satisfaction. Identifying conversion rates at each enrollment stage offers insight into where students might drop off and allows administrators to refine support systems accordingly. Once students are on campus, tracking their first-semester engagement—particularly through the crucial first four weeks—can highlight early challenges and help colleges design interventions to boost retention as well as persistence after the first year.
Examining re-enrollment rates from semester to semester is another key indicator of success. Demonstrating steady improvements in these areas reflects well on the effectiveness of a school’s holistic support and technology. Such data can also indicate how effectively institutions are offsetting the rate of community college enrollment decline, a pressing issue for those seeking to sustain their missions.
Community colleges serve as the best opportunity to access higher education for many students. By removing enrollment barriers, actively communicating early and often, and leveraging technology to simplify the admissions process, community colleges can create pathways that lead students to fulfilling educational journeys. The more colleges embrace these strategies, the more efficient and successful the enrollment journey becomes for all students, leading to an increasingly inclusive and accessible higher education landscape.
Liaison is committed to helping community colleges streamline admissions and improve student outcomes. Contact us today to learn more about our products and services.
Top Student Enrollment Roadblocks and How to Overcome Them
In my more than two decades of steering enrollment management at various institutions, I’ve seen students encounter numerous hurdles on their journey to and through higher education.
My experience has consistently shown that the decision to enroll is heavily influenced by four critical factors:
The ease of the enrollment process
A transparent path to graduation
A reasonable time frame for degree completion
A clear cost-benefit analysis of the educational offering
Understanding these priorities is critical to attracting and retaining students in the community college space. By aligning your enrollment strategies with the needs and expectations of prospective students, you can ensure a smoother, more engaging educational journey that benefits both the students and your educational institution alike.
Common Ease of Enrollment Roadblocks for Students
The pursuit of higher education is a daunting task in itself. When students encounter challenges at the enrollment phase — before the actual coursework even starts — it can be easy for them to bow out of the process altogether. To ensure that doesn’t happen, avoid these common pitfalls in the community college enrollment journey:
Complex Enrollment Processes
Lengthy admissions procedures: Complicated and time-consuming application processes can frustrate new students, especially those unfamiliar with higher education procedures.
Document submission delays: Students may struggle with gathering and submitting the required documents (e.g., transcripts, proof of residency) on time, leading to delays in their enrollment.
Orientation and Information Overload
Overwhelming orientation sessions: While orientation programs are meant to help new students, they can be overwhelming if they cover too much information in a short time, leaving students confused about where to start.
Missed information: Students may miss important information about resources, deadlines, and processes if the information is not communicated clearly, or if the students do not attend orientation sessions.
Confusing Websites
Sites overloaded with information: Websites designed to serve multiple audiences — current students, alumni, faculty, and potential students — can make the inquiry stage difficult and confusing for prospective students. They may become frustrated as they struggle to find specific information or complete essential tasks, which can lead to them delaying or abandoning the process.
Placement Testing Delays
Test scheduling issues: Placement tests in subjects like math and English are often required before students can register for classes, but delays in scheduling or students misunderstanding the requirements can slow down the process.
Preparation for tests: Some students may need to brush up on certain skills before taking a placement test, and may be unaware of resources or study options available to them, making this a barrier for them.
How to Overcome Ease of Enrollment Roadblocks
So, those are the potential enrollment roadblocks for community college students. But what are the enrollment solutions? Solutions for overcoming enrollment roadblocks for community college students include the following:
Create a “Future Students” platform: Build a page or digital experience that is 100% focused on educating and helping individuals who are simply exploring their educational options. Below are just a few examples of topics that prospective students might want to be able to easily find information about on your “Future Students” page or experience:
When can I start?
How much does it cost?
What support services are available?
What is the application process and deadline?
What are the specific steps I need to take to be prepared for the start of the term?
What happens after I apply?
Create mobile-friendly applications: Simplify the application itself, and ensure that students can use their mobile device to complete the application, apply for financial aid, register for orientation and/or courses, and order their books.
Apply technology solutions: Use simple and low-cost systems to track students’ progress through the onboarding process, identify at-risk students, and automate follow-up communications.
Use data analytics: Analyze data to identify common drop-off points as new students navigate the onboarding process, and tailor interventions to address these specific challenges.
Common Clear Path to Graduation Roadblocks for Students
Now that you’ve mowed down the enrollment roadblocks, it’s time to ensure that the ride stays smooth. Remember, it’s never too late for students to change their direction. They might do so if these issues persist:
Course Registration Problems
Limited course availability: Popular or required courses may fill up quickly, leaving new students without the courses they need, which can delay their academic progress.
Complex registration systems: A complicated online registration system can be difficult for students to navigate, leading to errors or incomplete registrations.
Prerequisite confusion: Understanding which courses have prerequisites and ensuring those are met can be a hurdle for new students unfamiliar with academic requirements.
Technology Barriers
Difficulty navigating online platforms: New students may struggle with using the college’s online portals for registration, financial aid, course management, and other essential functions.
Limited digital literacy: Students with limited experience using digital tools may face challenges in accessing online resources and completing necessary tasks.
How to Create a Clear Path to Graduation
Constructing a clear path to graduation isn’t easy, and with limited resources, it can be difficult to avert every bump in the road. But in my experience, you can keep most students on track by focusing on these two key areas:
Create academic maps: Complete an analysis that maps out all of your institution’s programs, courses, campuses, modalities, and times of day (day versus evening courses). Make sure all students can clearly see what courses they need as well as how, when, and where they can take the courses in order to reach their educational goals.
Make integration the top priority: Really cool software options exist that are designed to help students stay on track. But if they don’t integrate with your existing systems, steer clear. You’re only going to confuse your students with disjointed information.
Common Reasonable Degree Completion Roadblocks for Students
You’ve cleared two major hurdles by easing the enrollment process and creating a clear path to graduation. But you’re only halfway home. Here are some common mistakes institutions make when it comes to the time it takes to complete a degree:
Inadequate Academic Advising
Limited access to advisors: New students often need guidance on how to choose the right courses, but they may struggle to get timely appointments with academic advisors due to high demand.
Lack of personalized guidance: Some students receive generic advising that doesn’t take their individual needs and goals into account, leading to poor course selection or misaligned academic paths.
Lack of Clear Communication
Inconsistent information: Conflicting messages from different departments (e.g., admissions, financial aid, advising) can create confusion and frustration among students.
Unclear next steps: Students may not know what steps to take after completing their initial tasks, which can lead to delays in moving forward with the enrollment process.
Social and Emotional Challenges
Anxiety and uncertainty: The transition to college can be intimidating, especially for first-generation students. Without proper support, students may feel overwhelmed and unsure of how to proceed.
Lack of connection: Feeling disconnected from the campus community can hinder a student’s willingness to engage and complete the onboarding process.
How to Help Students Reach Their Goals in a Reasonable Amount of Time
When it comes to keeping students on track, intervention is key. Follow these tips:
Educate students early: Help students realize that taking two courses per term may not be enough to earn their degree in the time frame they set for themselves. Make them aware of initiatives such as “15 to Finish” or “Momentum Year,” as well as other ways to receive college credit, such as through a prior learning assessment. These topics can all be part of the “Future Students” experience mentioned above in the “Ease of Enrollment” section.
Keep students focused on the end goal: Post each student’s expected graduation date within their degree audit so they can see that taking two courses per term will put them on pace to earn an associate degree in five years.
Common Cost/Benefit Roadblocks for Students
You’ve now reached the last but never the least critical roadblock in higher education: return on investment. It’s why your students are showing up, and if the numbers don’t make sense, they can — and should — turn back. Here are some financial concerns that your students are likely to face:
Housing and Transportation Challenges
Affordable housing: Students who need housing may have trouble finding affordable options, which can delay their ability to start classes.
Transportation barriers: Students without reliable transportation may struggle to attend orientation sessions, placement tests, or even some of their classes.
Cost of College Data Is Hard to Find
How much a degree costs: Some students don’t know what a college credit is, much less what a cost-per-credit model is. Furthermore, many students don’t know how many credits it takes to earn a degree/credential.
Payment options: Students may not know that different financial options exist. This is especially true for students who work full time for an employer that provides tuition assistance as a benefit.
Ways to Help Students With Their Financial Concerns
Your institution is responsible for ensuring that students understand their financial obligations and how to meet them. Here are a few ways that you can do this:
Provide clear cost comparisons: Create easy-to-understand charts or infographics that compare the cost of tuition and fees at your community college to those at local four-year universities. Highlight the significant savings.
Offer cost calculators: Provide online calculators that allow students to input their financial information and compare a community college’s costs to a four-year institution’s costs. See an example here.
Provide debt-projection tools: Offer tools that project potential student loan debt based on different educational paths, clearly illustrating the financial advantages of the community college option. Remember that you are an educator and that education starts the moment a student begins exploring your college.
Bust Down Roadblocks by Partnering With Archer
In my 20 years of experience, I’ve helped lots of institutions navigate these potential roadblocks to enrolling and retaining more students. And I’m far from alone in my expertise at Archer. Our full-service team partners with colleges of all kinds to help them build and scale their capacities.
Is your institution ready for a collaborative partner who takes the time to get to know you, then makes custom recommendations based on decades of experience? Reach out to us today!
Brian Messer has over 20 years of experience overseeing all aspects of university administration, including online, operations, academic affairs, enrollment management, marketing, financial management, and human resources and student affairs. Specifically, his extensive experience in scaling marketing and enrollment initiatives in all sectors of nontraditional higher education have contributed to student success and growth at many institutions of higher learning.
Messer holds a doctorate in higher education administration from Saint Louis University.
