Category: Featured

  • EXCLUSIVE: Ombudsman on what universities can do better now to support students

    EXCLUSIVE: Ombudsman on what universities can do better now to support students

    UTS chancellor Catherine Livingstone told universities they need to rely less on public funding. Picture: UA

    The National Student Ombudsman (NSO) First Assistant Ombudsman Sarah Bendall has revealed details of the 220-or-so student complaints she has received in the first three weeks of operation.

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  • Mary O’Kane to lead ATEC from July, UA chief’s pitch to press

    Mary O’Kane to lead ATEC from July, UA chief’s pitch to press

    Professor O’Kane will lead ATEC from July. Picture: Cath Piltz

    The chair of the Australian Universities Accord is to lead the yet-to-be-established Australian Tertiary Education Commission, Education Minister Jason Clare revealed on Wednesday night.

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  • 2024 Shaping Australia award winners announced

    2024 Shaping Australia award winners announced

    The Future Builder award winners. Picture: UA

    Researchers who developed coffee ground-infused concrete, a rust disease cure for wheat crops and an intellectual-disability friendly playground took home a Universities Australia Shaping Australia award on Tuesday night.

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  • VICTORY: Mississippi town votes to drop lawsuit that had forced newspaper to take down editorial

    VICTORY: Mississippi town votes to drop lawsuit that had forced newspaper to take down editorial

    CLARKSDALE, Miss., Feb. 25, 2025 — After receiving widespread condemnation for obtaining a temporary restraining order that forced Mississippi’s Clarksdale Press Register to take down an editorial critical of the city, Clarksdale’s Board of Mayor and Commissioners voted Monday to drop the lawsuit.

    Last week, the Foundation for Individual Rights and Expression first called national attention to the plight of the Press Register after the city sued the small-town Coahoma County newspaper to force it to take down an editorial criticizing local officials. On Friday, FIRE agreed to defend the Press Register, its editor, and parent company in court to have the unconstitutional restraining order lifted.

    “The implications of this case go beyond one Mississippi town censoring its paper of record,” said FIRE attorney David Rubin. “If the government can get a court order silencing mere questions about its decisions, the First Amendment rights of all Americans are in jeopardy.”

    By Monday, Clarksdale’s Board had convened, voted not to continue with the lawsuit, and filed a notice of voluntary dismissal with the court. That means the city’s suit is over and with it the restraining order preventing the Press Register from publishing its editorial.  

    “While we are relieved the city has voted to drop its vindictive lawsuit, it doesn’t unring this bell,” Rubin said. “The Press Register is exploring its options to ensure that the city refrains from blatantly unconstitutional censorship in the future.” 

    The controversy began when the city of Clarksdale held an impromptu meeting on Feb. 4 to discuss sending a resolution asking the state legislature to let it levy a 2% tax on products like tobacco, alcohol, and marijuana. By state law, cities must notify the media when they hold such irregular “special-called meetings,” but the Press Register did not receive any notice. 

    In response, the Press Register blasted the city in an editorial titled “Secrecy, Deception Erode Public Trust,” and questioned their motive for freezing out the press. “Have commissioners or the mayor gotten kick-back from the community?” the editorial asked. “Until Tuesday we had not heard of any. Maybe they just want a few nights in Jackson to lobby for this idea – at public expense.”

    “For over a hundred years, the Press Register has served the people of Clarksdale by speaking the truth and printing the facts,” said Wyatt Emmerich, president of Emmerich Newspapers. “We didn’t earn the community’s trust by backing down to politicians, and we didn’t plan on starting now.”

    Rather than taking their licks, the Clarksdale Board of Commissioners made a shocking move by voting to sue the Press Register, its editor and publisher Floyd Ingram, and its parent company Emmerich Newspapers for “libel.” Last Tuesday, Judge Martin granted ex parte – that is, without hearing from the Press Register – the city’s motion for a temporary restraining order to force it to take down the editorial.

    By silencing the Press Register before they could even challenge Clarksdale’s claims, Judge Martin’s ruling represented a clear example of a “prior restraint,” a serious First Amendment violation. Before the government can force the removal of any speech, the First Amendment rightly demands a determination whether it fits into one of the limited categories of unprotected speech or otherwise withstands judicial scrutiny. Otherwise, the government has carte blanche to silence speech in the days, months, or even years it takes to get a final ruling that the speech was actually protected.

    Judge Martin’s decision was even more surprising given that Clarksdale’s lawsuit had several obvious and fatal flaws. Most glaringly, the government itself cannot sue citizens for libel. As the Supreme Court reaffirmed in the landmark 1964 case New York Times v. Sullivan, “no court of last resort in this country has ever held, or even suggested, that prosecutions for libel on government have any place in the American system of jurisprudence.”

    But even if the Clarksdale commissioners had sued in their personal capacities, Sullivan also established that public officials have to prove not just that a newspaper made an error, but that it did so with “actual malice,” defined as “knowledge that it was false or with reckless disregard of whether it was false.” Clarksdale’s lawsuit didn’t even attempt to prove the Press Register editorial met that standard.

    Finally, libel requires a false statement of fact. But the Press Register’s broadside against city officials was an opinion piece that expressed the opinion that there could be unsavory reasons for the city’s lack of candor. The only unique statement of fact expressed in the editorial — that Clarksdale failed to meet the legal obligation to inform the media of its meeting — was confirmed by the city itself in its legal filings.

    “If asking whether a politician might be corrupt was libel, virtually every American would be bankrupt,” said FIRE attorney Josh Bleisch. “For good reason, courts have long held that political speech about government officials deserves the widest latitude and the strongest protection under the First Amendment. That’s true from the White House all the way down to your local councilman.”

    Like many clumsy censorship attempts, Clarksdale’s lawsuit against the Press Register backfired spectacularly by outraging the public and making the editorial go viral. After FIRE’s advocacy, the small Mississippi town’s lawsuit received coverage from the New York Times, The Washington PostFox News, and CNN, and condemnation from national organizations like Reporters Committee for Freedom of the Press and the Committee to Protect Journalists. Other Mississippi newspapers have stepped up and published the editorial in their own pages to ensure its preservation.

    “If the board had grumbled and gone about their day, this whole brouhaha wouldn’t have traveled far outside our town,” said Emmerich. “But when they tried to censor us, the eyes of the nation were on Clarksdale and millions heard about our editorial. Let this be a lesson: if you try to silence one voice in America, a hundred more will take up the call.”


    The Foundation for Individual Rights and Expression (FIRE) is a nonpartisan, nonprofit organization dedicated to defending and sustaining the individual rights of all Americans to free speech and free thought — the most essential qualities of liberty. FIRE educates Americans about the importance of these inalienable rights, promotes a culture of respect for these rights, and provides the means to preserve them.

    CONTACT:

    Alex Griswold, Communications Campaign Manager, FIRE: 215-717-3473; [email protected]

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  • AI Jumpstart Webinar | Collegis Education

    AI Jumpstart Webinar | Collegis Education

    AI is the latest buzzword in higher ed, but without a clear strategy and solid data, institutions risk overinvesting in additional products, platforms, and applications they can’t fully support or operationalize. Instead, take a step back and ask, “What’s the impact I want to achieve, and how can AI fit or support my broader goals?”

    AI Jumpstart Kit
    How to Build Toward IMPACT with AI in Higher Ed
    Date: March 13, 2025
    Time: 2:00 pm (Eastern) / 1:00 pm (Central)

    In this webinar, AI Jumpstart Kit: How to Build Toward IMPACT with AI in Higher Ed, Collegis Education’s AVP of Analytics & Technology Solutions, Dan Antonson, and Senior Director of Strategy and Innovation, Wes Catlett-Miller, will guide attendees through an interactive discussion about how to approach key use cases with AI in higher education. We’ll whiteboard out what an AI-enabled institution can look like, how it all works, and live demo actual AI initiatives Collegis has deployed for its partners.

    No clunky PowerPoint slides. Just a clear path for approaching AI enablement.

    What you’ll walk away with

    • A thorough understanding of how AI fits into the broader ecosystem (add-ons vs. platform)
    • A model for making decisions on when to build and when to buy
    • A clear understanding of the role tech and data play in AI enablement

    Who should attend:

    • Presidents + Provosts
    • CFOs + COOs + CMOs
    • Enrollment + Marketing leaders

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  • Modern Learners, Modern Strategies: The New Rules of Engagement

    Modern Learners, Modern Strategies: The New Rules of Engagement

    Brett is a working professional with a packed schedule, balancing career growth with personal responsibilities. He knows that advancing in his field requires new skills and credentials, but he needs a program that fits his life, one that is flexible, aligned with his career and worth the investment. Brett is just one example of Modern Learner, a growing population of students who prioritize efficiency, affordability and real-world outcomes in their education.  

    Higher education has undergone a decade of transformation, from evolving enrollment patterns to advancements in technology and changing student expectations. As the landscape continues evolves, so do the behaviors and preferences of students like Brett—giving rise to the Modern Learner.  

    EducationDynamics’ latest report, “Engaging the Modern Learner: The 2025 Report on the Preferences and Behaviors Shaping Higher Ed,” examines these emerging trends. For over a decade, we have tracked student behavior and preferences, adapting our research to reflect the evolving higher education environment. Previously known as the Online College Students Report, this study has expanded in scope to provide a more comprehensive understanding of Modern Learners and their needs.  

    Explore the most significant changes over the past ten years, key findings from our research and actionable strategies to help higher education leaders challenge the status quo and drive innovative outcomes.  

    How Have Student Behaviors and Preferences Changed in the Last Decade?

    Student search, decision-making, and engagement behaviors have shifted significantly over the past decade. Strategies that once drove enrollment may no longer be as effective, requiring institutions to adapt. By examining these changes, we can identify emerging patterns that will shape the future of higher education.  

    Modern Learners Expect Immediate Admit Decisions 

    With greater access to information through technology, prospective students are making decisions faster than ever before. As a result, Modern Learners expect rapid responses from institutions. In 2015, 43% of fully online learners said that they would enroll at the first school that contacted them. By 2025, the urgency has increased significantly, with nearly 75% of online learners indicating that they would enroll in the first school that admits them. This shift underscores the growing need for institutions to streamline their admissions processes, ensuring quick response times and efficient decision-making to remain competitive in enrolling Modern Learners.

    Search Initializes at the Brand Level

    Student search behavior is another trend that has faced a significant shift in recent years, with more students starting their search by focusing on schools rather than specific programs.

    Recent data reveals that 58% of respondents begin their search by considering schools first. This trend is even more pronounced among online learners, where approximately 60% prioritize finding a school before narrowing down their program options. Following school, the next most common search is subject area, with students increasingly exploring broader categories before selecting a specific program.

    Given this shift, higher education marketing strategies need to reflect an approach that encompasses both promotion of programs and the institution itself. As prospective students often initiate their search with a school-focused mindset, schools must position their brand clearly to effectively engage and capture early interest, which will guide students towards relevant programs as they progress through the enrollment funnel.

    AI Impacts Consideration Sets 

    The adoption of AI tools, such as website chatbots and on-demand engagement platforms, has grown steadily over the past decade. Recent data highlights notable increases in the use of chatbots. In 2015, only about 15% of online learners engaged with website chatbots or live chat agents. Now, in 2025, that number has more than doubled, reaching 30% of fully online students.  

    Moreover, students increasingly turn to AI tools like Search Generative Experience (SGE) for answers to critical questions about schools and their offerings, with 37% of Modern Learners using AI for information gathering. As students refine their consideration sets, AI-driven engagement tools provide timely and relevant information, making them a key touchpoint in the decision-making process. The growing reliance on these platforms calls for institutions to employ the use of informative and accessible AI tools to offer students seamless support throughout their research and decision-making processes.  

    Preference and Acceptance of Online Modality has Increased

    It’s no secret that in the past decade, online education has not only gained traction but has become the preferred education modality for a growing population of students. In 2015, only 32% of fully online students believed their online education was better than their previous classroom study. However, that number has more than doubled for today’s respondents. 71% of online learners express a preference for online higher education experiences when compared to classroom education, indicating a fundamental change in student expectations and satisfaction with digital learning environments.  

    Engaging the Modern Learner

    At EducationDynamics, our research continually seeks to understand the evolving needs of students. Through years of research and emerging insights from our 2025 survey, a clear picture of the Modern Learner has emerged—one defined by a focus on flexibility, career, and a desire for personalized education experiences. Modern Learners are not only looking to complete a degree, they also aim to shape their own learning journeys in ways that align with their personal and professional goals. 

    Shared Demands and Preferences 

    Despite their diverse backgrounds, Modern Learners share several key expectations. They prioritize affordability, flexible learning formats and responsive support. If their needs aren’t met, they will quickly seek alternative options. This shift in expectations means that institutions need to rethink how they attract, engage and support students. Meeting the Modern Learner where they are is no longer optional; it is essential for long-term success. 

    The Power of Brand & Reputation

    A strong institutional brand plays a crucial role in the student decision-making process. As students begin their search with a school-focused mindset, a well-established reputation can be the deciding factor in where they apply. In fact, reputation ranked as the third most influential factor in application decisions, cited by 31% of students overall and 51% of traditional undergraduates, in our 2025 survey. To remain competitive, institutions must build a credible and respected brand that not only attracts prospective students but also reinforces trust and long-term value throughout their educational journey. 

    Value and Affordability

    While cost is a significant consideration for Modern Learners, affordability alone doesn’t drive enrollment decisions. A well-rounded value proposition plays an equally important role. Our research shows that 46% of students cite tuition cost as a critical factor, but other factors like program relevance to careers, flexibility, and reputation also weigh heavily in their decision-making process. 

    Supporting students with financial literacy is crucial, as 38% of students identify it as a helpful resource during the enrollment process. By clearly communicating both affordability and long-term value such as career outcomes, program flexibility and personalized support, schools can resonate with the priorities of cost-conscious, value-driven Modern Learners.  

    The Importance of Career Focus

    For Modern Learners, education is a direct pathway to career advancement. Regardless of age or background, they share a strong motivation to upskill quickly and gain credentials that lead to tangible career outcomes. This focus on career alignment is evident, with 20% of Modern Learners citing a program’s relevance to their career as a determining factor in their enrollment decision.

    The Modern Learner Survey reveals that 76% of students feel their institution clearly outlines potential career paths related to their program. While this is positive, gaps remain. Traditional undergraduates are the most informed, with 84% receiving clear career guidance, compared to 73% of non-traditional students and 77% of graduate students. These gaps highlight the need for institutions to consistently communicate career values across all Modern Learner segments, ensuring they understand how their education supports their professional goals.

    The Demand for Flexible Learning Models

    Flexibility is no longer an educational preference; it is a necessity for Modern Learners. As today’s students move away from traditional classroom modalities and increasingly seek flexible environments, institutions must invest in program models that accommodate careers and family commitments.  

    When deciding where to apply, 31% of Modern Learners cited flexible course schedules as a key factor. This need is particularly evident among graduate students, who are more likely to be balancing family and work responsibilities. While 53% of respondents do not have children under 18 at home, a notable portion are managing family commitments in addition to their studies. Among fully online students, the number of children at home has increased by 15%, reinforcing the growing demand for learning models that complement busy schedules. 

    The Role of AI and Social Media

    AI and social media play an increasingly important role in shaping student decisions. Social media is no longer merely an avenue for entertainment; it has evolved into a tool for student engagement and research throughout the entire decision-making process. With students interacting across multiple platforms daily, schools must harness these channels to stay visible and relevant as students progress through the consideration phase. To successfully leverage social media, marketing teams should prioritize creating dynamic, visually engaging experiences, particularly through video content, which resonates strongly with Modern Learners.  

    At the same time, AI enhances this by personalizing interactions and providing real-time insights into student preferences, helping institutions refine their marketing strategies. With the rise of generative AI tools, nearly 70% of Modern Learners now use AI in some capacity, including AI chatbots like ChatGPT, to assist their search for school information. Approximately 37% use these tools specifically to gather information about schools, with tuition fees (57%), course offerings (51%), and admission requirements (43%) being the most sought-after details. This highlights the opportunity for schools to integrate AI into their marketing strategies to provide comprehensive, accessible information that supports prospective students with their enrollment decision.  

    Modern Strategies to Engage the Modern Learner 

    As the needs and expectations of students continue to evolve, it’s important for institutions to adapt in ways that truly serve and support Modern Learners. Here are actionable steps to create a personalized, student-centered experience that fosters trust and drives success.  

    1. Embrace Data-Driven Decision Making: Modern Learners expect personalized experiences, and data is the key to delivering them. Through leveraging market research and insights, like those from the 2025 Modern Learner Report, institutions can better understand student preferences and behaviors. To turn those insights into action, invest in tools for data collection and analysis that allow for continuous improvement and refinement.  
    2. Build a Strong and Authentic Brand: A cohesive and authentic brand is integral to connecting with students. Focus on building a positive online experience that bolsters brand visibility, while garnering trust that your institution can provide timely and reliable information that students seek.  
    3. Prioritize Career Outcomes: Career outcomes are top of mind for students as they consider their educational investment. Make career pathways clear by showcasing programs, internship opportunities, alumni success stories and career counseling services to help students see the tangible benefits of their degree.  
    4. Create Flexible and Personalized Learning Pathways: Flexibility is essential for meeting the diverse needs of Modern Learners. Offer programs with adaptable schedules and learning formats, allowing students to choose a pathway that best aligns their lifestyle and goals.  
    5. Optimize the Digital Experience (Especially Websites and Al): An engaging digital experience is critical to attracting and retaining students. Through regular website updates and the integration of AI-powered tools to offer support, institutions can streamline the user experience to ensure a smooth journey from inquiry to enrollment. 
    6. Enhance Communication Speed: Modern Learners expect timely and informative responses and are quicker to make decisions than in years past. Adopt tools that provide real-time communication capabilities, such as chatbots or automated updates, to keep students engaged and informed throughout the enrollment process.   
    7. Develop a Dynamic Social Media Strategy: Social media is a powerful tool for building connections and increasing brand awareness among Modern Learners. With platforms like Instagram, TikTok, and YouTube playing a major role in their online engagement, video content is especially effective in capturing their attention.  By understanding your audience’s media habits and aligning your content with platforms they use the most, you can deliver the right message at the right time, keeping your institution top of mind.  
    8. Don’t Forget About the Human Touch: While technology undoubtedly plays a significant role in modern times, students still seek personal connections. Ensure that students can engage with advisors, staff, or faculty to guide them through the enrollment process, while providing the support they need.

    Aligning with Modern Learners: A New Era in Enrollment

    In this evolving landscape, Modern Learners are placing greater emphasis on career relevance, affordability, and flexibility, demanding more from their education than ever before. The findings from the Modern Learner Survey underscore the importance of aligning educational programs with career paths, improving financial transparency, and providing tailored support to meet diverse needs. The time is now for higher education leaders to challenge outdated enrollment strategies that no longer resonate with today’s highly discerning, cost-conscious, and value-focused students.  

    To navigate these changes effectively, institutions must adopt innovative, data-driven strategies that speak directly to the Modern Learner’s priorities. For a deeper dive into these insights and actionable recommendations, explore the full “Engaging the Modern Learner” report today.  

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  • Data stories from Achieving the Dream’s latest award winners

    Data stories from Achieving the Dream’s latest award winners

    Each year, Achieving the Dream lifts up at least one community college in its network for adopting practices and strategies leading to a student-focused culture, notable increases in student outcomes and a reduction of equity gaps.

    To be eligible for the Leah Meyer Austin Award, an institution must demonstrate four-year improvement of at least three percentage points in the IPEDS on-time completion for the level of associated credential awarded, or have been selected as one of the top 150 colleges in the Aspen Prize for Community College Excellence. The achievements of this year’s honorees—Chattanooga State Community College in Tennessee and Southwestern Oregon Community College—show how a holistic approach to student success that exists through the institution can result in whole-college transformation.

    Setting the bar: In evaluating applicants, ATD considers gateway metrics, including leading indicators (early momentum metrics) and lagging indicators (completion or transfer), with substantial improvement of three percentage points or more over three years.

    Equity metrics may highlight data such as the equity gap improvement between part-time and full-time student outcomes or between Pell-eligible and non-Pell-eligible students. Substantial improvement means closing or narrowing equity gaps over three years by at least two percentage points.

    The following data demonstrate not just what Chattanooga State Community College and Southwestern Oregon Community College did to earn their honor, but also ways that other institutions can tell their own data stories.

    Chattanooga State Community College actions and results: The Vision 2027 strategic plan has inspired a shift from 15-week to seven-week terms, more personalized academic advising, strengthened commitments to basic needs assistance and wraparound support services, and implementation of an affordable course materials program.

    • Fall-to-fall persistence rate from the fall 2019 cohort to the fall 2022 cohort saw a 7.1-percentage-point gain.
    • The credit completion rate jumped from 54.6 percent among the 2020 fall cohort to 66.4 percent among the fall 2023 cohort.
    • Articulation agreements and course road maps related to Tennessee Transfer Pathways resulted in an 8.2-percentage-point climb in the rate of students who transfer and earn a baccalaureate degree within six years of matriculating between the fall 2015 cohort and the fall 2018 cohort.
    • The adoption of a co-requisite model, with embedded tutors, for gateway English and math courses led to a rise in gateway math completion from 38.5 percent for the fall 2020 cohort to 49.5 percent for the fall 2023 cohort. Completion rates for gateway English courses, meanwhile, grew from 49.3 percent to 66.6 percent in that time frame. Approximately 45 to 48 percent of the college’s student population is still developing essential college-level academic skills.

    Southwestern Oregon Community College actions and results: This rural institution’s recent efforts have included engaging and supporting its community’s adult and part-time learner populations, such as by creating targeted student orientations, evaluating community practices and its portfolio of academic and workforce programs, meeting the special financial needs of first-generation adult learners, and improving online services (40 percent of Southwestern’s overall student body are online learners).

    • In comparing the 2017 cohort to the 2020 cohort, the four-year completion rate among part-time learners improved by 8.7 percentage points, narrowing the equity gap between adult learners and traditional-aged learners by 3.2 percentage points. Between adult learners and traditional-aged learners, the gap narrowed by 6.7 percentage points, as the rate of completion among the former rose 12.3 percentage points.
    • The equity gap between first-generation and continuing-generation learners in fall-to-fall persistence narrowed by three percentage points, from 8.2 percent in the fall 2019 cohort to 5.2 percent in the fall 2022 cohort.
    • From the fall 2017 cohort to the fall 2020 cohort, the overall four-year completion rate grew 6.6 percentage points, and the rate at which students transfer and earn a baccalaureate degree (despite severe geographical hardships) rose 3.7 percentage points from the fall 2015 cohort to the fall 2018 cohort.

    More information on both winners can be found here. In a March 31 webinar, Achieving the Dream will feature both winners.

    Is your institution or department tracking new KPIs related to student success, or using data in a new way? Tell us about it.

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  • The blurred lines of higher education in South Korea: when colleges look like universities

    The blurred lines of higher education in South Korea: when colleges look like universities

    Edward Choi and Young Jae Kim

    South Korea has become an attractive destination for international students, boasting a strong higher education system with internationally recognised universities. A complication, however, is emerging with some foreign students enrolling in what they believe are universities, only to later discover that they are attending junior colleges, Korea’s flagship vocational institutions.

    This phenomenon may be linked to changes in institutional marketing (identity branding) and key organizational characteristics at junior colleges and universities alike. Many colleges have removed words like “technical” or “vocational” from their names and are now called universities in both Korean and English. They have also expanded their degree offerings to include bachelor’s and, in some cases, even graduate programs.

    The blurring of identities (and institutional traits) and the implications thereof are a focus of our study, Confusion in the Marketplace: A Study of Institutional Isomorphism and Organisational Identity in South Korea (Choi and Kim, 2024). Through a national, statistical overview and the content analysis of select institutional websites, we examined the dimensions along which South Korean colleges and universities are organizationally isomorphic, a concept that describes how organizations begin to resemble each other as a result of external pressures (see DiMaggio and Powell, 1983). Importantly, we discuss in our article the market implications for this type of institutional convergence.

    Key changes or dimensions of likeness

    Nearly all colleges (95%) have rebranded themselves with the term “university” in their Korean names, and 61% have done so in English. Colleges now offer bachelor’s-equivalent degrees, with 92% providing such programs, and some even offering graduate degrees (11%). Both colleges and universities emphasise similar disciplines, including Business Administration, Family & Social Welfare, and Mechanical Engineering, reflecting shared market demands.

    Institutional websites suggest colleges and universities adopt similar marketing strategies, emphasising employment outcomes and industry-academic collaboration. Less selective universities resemble colleges in focusing on job-market relevance in research and academic programming. Both institution types operate in local, national, and international spheres with internationalisation efforts at both types.

    There are key differences to note. Some universities, particularly elite ones, highlight intellectual growth and social development as a societal role in vision and other identity statements. Research at especially elite universities is both applied and humanities-focused, while this is not true in the case of colleges and lower-tier universities. Furthermore, internationalisation at universities is mostly about citizenship and cultural development while the same is less cultural but utilitarian at colleges (eg career development through international field placements).

    Why are junior colleges becoming more like universities?

    We discuss several key reasons behind the organisational sameness among Korea’s colleges and universities. One key factor is South Korea’s shrinking student population. With birth rates at record lows, the number of high school graduates has plummeted, creating a crisis for universities and junior colleges alike (Lee, 2024) and forcing these institutions to compete directly for a shrinking pool of students. The offering of baccalaureate degrees and graduate programming, among other organizational changes, may serve as primary examples of survival strategies amid the changing demographics. The same may be said of universities where there is a strong vocational dimension in academic offerings, much like what we see at colleges.

    Government policies (both historical and contemporaneous) have also played a major role in the Korean case of institutional isomorphism. Such policy directions have pushed both universities and junior colleges to align their offerings with workforce demands (Ministry of Education, 2023d, 2024a). In 2008 the government approved bachelor’s-equivalent degrees for junior colleges, allowing them to offer advanced major courses. In 2022, junior colleges were even permitted to introduce graduate programs, further blurring the distinction between these institutions and universities.

    Additionally, South Korea’s push for internationalisation amid globalisation has encouraged universities and junior colleges alike to aggressively market themselves to international students. The country has set ambitious national goals for attracting students from abroad (ICEF, 2023); as a result, both institutional types are using similar branding strategies. Words like “world-class,” “global,” and “innovative” appear frequently on websites, even in the case of junior colleges like Kyung-in Women’s University, an institution with virtually negligible global recognition or research excellence.

    The risks of blurred identities

    A key concern with blurred identities and institutional characteristics (including social roles) is that they can create confusion for international students who are increasingly looking to Korea as an attractive education destination. For students seeking a traditional university experience, this can lead to disappointment and even financial and academic setbacks, not to mention reputational damages to Korea and its higher education system.

    There is also the issue of mission creep, where junior colleges in their efforts to emulate universities, risk losing sight of their normative societal function. Junior colleges have historically complemented universities in increasing access to education and providing job training for students who might not otherwise pursue higher education (see Brint and Karabel, 1989; Dougherty, 1994; Lee, 1992). This mission is at stake. The accretion and expansion of new and existing programs and services, respectively, require invariably additional resources, which might drive up educational costs. Many prospective students may not be able to afford these fee hikes.

    What to make of institutional isomorphism?

    At the end of the day, students want a quality education and meaningful career opportunities. It is important for them to clearly understand what they are signing up for – given how important higher education is to shaping their career trajectories. Policy discussions at the national level must now consider the global character of Korea’s junior colleges, whose cosmetic and organisational changes can impact international mobility patterns. Clearer differentiation from a policy perspective is needed in this regard.

    We must not ignore the positive implications of institutional isomorphism, whose market advantages have not been fully explored by scholars. We argue that institutional isomorphism – particularly where college and university programs converge – can be strategically utilised as a policy lever to address market challenges. Rather than viewing institutional homogenization as inherently problematic, policymakers could use it to correct market inefficiencies like supply and demand challenges. The shortage of nurses in Korea (see Lee, 2023), for example, is likely being addressed through the joint efforts of colleges and universities in training and producing nurses with similar qualifications.

    Unchecked isomorphism, however, has its challenges, as pointed out earlier (ie confusion in the international student marketplace). We are also concerned about a skills mismatch where colleges and universities are pumping out graduates with homogenised skillsets. This type of sub-optimisation can result in high youth unemployment rates and students working in careers unrelated to their academic majors, which are already concerns in Korea (see Sungmin and Lee, 2023).

    To conclude, our study notes that institutional isomorphism is a global phenomenon, with similar trends observed in countries such as China, the US, and Australia (see Bae, Grimm, and Kim, 2023; Bük, Atakan-Duman, and Paşamehmetoğlu, 2017; Hartley and Morphew, 2008; Saichaie and Morphew, 2014; Taylor and Morphew, 2010). Further research is needed to assess whether isomorphism in higher education lends to competitive market advantages beyond Korea.

    Edward Choi is an Assistant Professor at Underwood International College, Yonsei University. His research interests centre on a range of topics: Korean higher education, traditional Korean education, the internationalisation of higher education, and the global phenomenon of family-owned universities. 

    Young Jae Kim was a student at Underwood International College, Yonsei University.

    Author: SRHE News Blog

    An international learned society, concerned with supporting research and researchers into Higher Education

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  • Calif. judge rules adjuncts should be paid for nonclassroom work

    Calif. judge rules adjuncts should be paid for nonclassroom work

    A superior court judge in California ruled last week that adjunct faculty in the Long Beach Community College District should be paid for work they do outside the classroom, including lesson prep, grading and holding office hours, EdSource reported.

    The ruling came in response to a lawsuit filed in April 2022 by two part-time professors who argued that they are only paid for time spent teaching in the classroom, and that “failing to compensate adjuncts for out-of-classroom work is a minimum wage violation,” according to the decision by Judge Stuart Rice.

    Rice concurred, noting “a myriad of problems” with the district’s argument that minimum wage rules don’t apply, EdSource reported.

    Still, Rice stayed the decision pending further proceedings, so it doesn’t go into effect immediately. A similar lawsuit is under way in Sacramento County, brought by adjuncts against 22 community college districts, as well as the state community college system and its Board of Governors.

    Adjunct professor John Martin, who chairs the California Part-time Faculty Association and is a plaintiff in the Sacramento case, celebrated the Long Beach ruling.

    “It’s spot-on with what we have been saying,” he told EdSource. “We’re not getting paid for outside [the classroom] work. This has been a long time coming.”

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