Hi everyone,
Tiffany here.
A quick reminder that there is a Focus Friday session today (October 24) from 12:30-1:30pm Eastern on International Student Enrolment.
I’ll be joined by Victor Tomiczek (Director of International Recruitment and Global Partnerships at Cape Breton University) and Eric Simard (Director of Fanshawe International and former Director of International Recruitment and Market Development at Fanshawe College). We’ll be discussing past, current, and expected future trends in international student recruitment, enrolment, and engagement.
If you haven’t registered yet, it’s not too late. Register here.
Looking Back
Two weeks ago, we gathered for a conversation that hit close to home: What does the student experience look and feel like today?
I was joined by three people who live and breathe these questions every day: Wasiimah Joomun (Canadian Alliance of Student Associations, a federal student advocacy organization for college, university and polytechnic students), Brendan Roberts (Students Nova Scotia), a provincial level student advocacy organization for university and college students), and Olamipo Ogunnote (Ontario Student Voices, a provincial advocacy organization for college students). Together, they painted a vivid picture of how students are navigating post-secondary life in 2025. What we heard was both sobering and hopeful.
Wasiimah reminded us that the purpose of post-secondary has shifted. Students aren’t coming to explore anymore; they’re coming to survive. “We’ve turned education from a space of discovery into a checklist for employability,” she said. Costs are rising, pressures are mounting, and the system is asking students to thrive in conditions it wasn’t built to support. “Students are no longer exploring their interests; they’re trying to match what the labour market needs” she said.
Brendan spoke about the ripple effects of affordability on mental health and belonging. From housing, food, transportation, all of it weighs heavily. “You can’t build a community for someone,” he said, “but you can give them the tools to foster it themselves.” Students need the chance, and support, to create their own networks, not just attend the ones we design for them.
Olami brought the conversation to Ontario’s college sector, where students are juggling work, caregiving, and coursework, often all in the same day. He shared the story of one student finishing an eight-hour shift, racing home to her kids, and starting her assignment at midnight. “Resilience,” Olami said, “shouldn’t be about surviving hardship. It should be about thriving with opportunity.” Olami added to the piece on community with a great comment that has stuck with me since our conversation, “real community doesn’t come from infographics, it comes from matching the reality of students’ lives.”
Across all three perspectives, the thread was clear: affordability touches everything. Forty percent of students skip meals. One in four struggle to pay rent. One in five use food banks. Four percent have experienced homelessness. Students are still choosing education, but they’re not sure if their institutions and their governments through investment are choosing them back.
And yet, there’s optimism. Students still believe in the value of learning. They want to help shape institutions that see them not only as learners, but as people with families, jobs, and ambitions that stretch far beyond the classroom.
You can catch the full conversation here: https://www.youtube.com/watch?v=ywcHrBEwA-M.
Looking Ahead
On the next Focus Friday, we will be covering the hottest topic of that week: the Federal Budget. What happens, what it means, and what the early reactions to it are. That conversation happens on November 7th, and registration is already open (see below, in a big green box).
In the meantime, keep sharing your ideas in the registration form or reach out anytime at [email protected].
I’m looking forward to seeing many of you this afternoon, and again in two weeks.
Cheers,
Tiff




