Category: John Stackhouse

  • Between Excellence and Relevance: The Regional University Dilemma

    Between Excellence and Relevance: The Regional University Dilemma

    Hi everyone.  I’m Alex Usher and this is The World of Higher Education podcast.

    Over the past few decades, Higher Education had taken on a number of new roles.  As we discussed with Ethan Schrum on this podcast over two years, in the years after World War II, universities became obsessed with showing how essential they were with solving society’s problems.  One of these problems – particularly as universities proliferated and started showing up in more and more distant locales – was regional economic development. 

    This was a tough problem to solve.  Universities are about the knowledge economy, and by and large the knowledge economy runs most smoothly in places with significant population density.  By definition, “regional” or “peripheral” institutions are in places that lack this essential quality.  So with whom can universities in this situation partner?  It takes two to tango – a university .  And more generally, what kinds of things can universities in peripheral regions that can do to improve the economic fortunes of the places they serve?

    Today my guest is Dr. Romulo Pinheiro.  He is a professor of public policy and administration at the University of Agder in Norway.  For years now, Romulo has been writing about how universities in different parts of Europe tackle this question.  In our interview today, we go back and forth a bit about how peripheral institutions differ from metropolitan ones, how regional and global ambitions get intertwined at these institutions and how institutional and disciplinary structures do and do not affect how a peripheral universities accomplish their mission.  As a wannabe-geographer, I found this discussion fascinating – pay attention to the bits where Romulo starts diving into the intricacies of how institutions and academics weave their global and local networks together into complicated webs, and – let me underline this bit – how these webs depend crucially on something pretty simple: trust. 

    But enough from me – let’s turn it over to Romulo.


    The World of Higher Education Podcast
    Episode 3.31 | Between Excellence and Relevance: The Regional University Dilemma

    Transcript

    Alex Usher (AU): Romulo, your work often centers around issues of universities and regional development. And I guess it’s been 40 or 50 years now that regional development has been seen as a role that higher education is supposed to play. But how does that development role differ between universities in dense urban areas and, you know, less dense rural areas? What’s the difference in the role they have to play?

    Rómulo Pinheiro (RP): Alex, for universities to be able to engage with different types of regional actors, there have to be competencies on the other side. Universities differ in terms of their competencies and skills—in terms of the depth and breadth of the types of programs they offer, the research groups, as well as the traditions of regional engagement. But they also differ in their localities, right?

    Usually, you have a situation where universities in peripheral regions are thinner institutions, and they’re located in thinner institutional environments. Meaning, they don’t have a lot of interlocutors with the same level of knowledge and skills. That already creates a disadvantage.

    So, should we see the symbiosis between universities and their regional settings? By and large, we see that strong institutions tend to be located in strong regional surroundings as well. Now, that’s not to say there aren’t cases of strong institutions in more peripheral settings. What the literature tells us is that, for the most part, these regions don’t have the absorptive capacity to absorb both the graduates and the knowledge that comes from these “thick” institutions.

    Johns Hopkins is a case in point in Baltimore. And in Europe, we have, for example, the University of Lund. There have been a few studies as well. So the knowledge generated by these institutions tends to go away from the region because there’s no regional capacity to absorb what comes out of the university.

    So, very different roles.

    AU: It seems to me there are two types of rural or peripheral institutions. Let me talk about one of them first, right? So, smaller peripheral institutions—I’m thinking, you know, universities maybe in northern Norway, right? A couple thousand students. They face tight budgets, limited research capacity, and more difficulty, I imagine, in attracting top talent. Maybe not in Norway, but in some countries that would be an issue. And yet, they’re often expected to play an outsized role in regional development. How do they manage that tension?

    RP:  That’s a great question—and indeed, many don’t, right? You’re absolutely right that we should move away from the idea of just “centers” and “periphery,” because there are also centers within the periphery. There are strong institutions in peripheral settings. In northern Norway, for example, we have the University of Tromsø, which is a comprehensive, research-intensive institution. And there are many smaller regional colleges across the Nordic region that don’t have that capacity.

    Traditionally, these institutions have catered more to the applied needs of regional actors. They didn’t have the research infrastructures, so they got involved in what we call “projects,” right? Smaller projects. And that, of course, has limitations.

    Other, bolder institutions try to collaborate—develop networks. What we see, for example, in Northern Europe is a situation where, due to mergers, the smaller institutions are becoming amalgamated into larger institutions. And that, of course, creates new possibilities and new conditions, but also new tensions and dilemmas.

    Because as institutions grow—and as you know, the larger the institution, the more globally oriented scientists you have—the less likely they are to be involved with regional issues, all things being equal, as economists like to say.

    But in the end, it also goes back to the idea of engagement at the academic level—the bottom-up, right? So this combination between… well, you can have all these great strategic plans and funding in place, but if academics themselves—what Burton Clark calls the academic heartland—don’t feel keen to be engaged with regional actors, you can’t pressure them.

    AU: I’m going to come back to that global dimension in a second. But let me counter with something here. I’m not convinced that the larger institutions are necessarily more global, but they are probably more oriented towards basic research, right? As you get bigger and bigger departments, they get deeper into basic research.

    And what’s the uptake of basic research in peripheral areas? I mean, it just seems to me that when you get past a certain institutional size or complexity, it gets very hard to actually even talk with local communities—because the capacity for generating research is much bigger than the receptor capacity for it.

    I remember one example, when we were doing some work in Africa. There was a small private university outside Lagos, and they had sequenced the Ebola virus. I asked, “Can you work with local industries?” And they said, “We can’t work with the local pharmaceutical industry, because in Africa the pharmaceutical industry is packaging and marketing.” Right? Those are the only two functions.

    So what happens when the science at a small regional institution outruns the receptor capacity of the local environment? Are there any good ways to manage that?

    RP: It goes back to the example I gave earlier. For the most part, that knowledge tends to go away—to other regions or other localities. This is the global dimension. But this goes back to the point you raised about the brokering role of universities. Universities—or university actors—have to engage in a process of translating those basic research findings into something that can be applied at the local level.

    So how do they do that? There are different mechanisms. You need professors who are engaged and able to facilitate the translation of more theoretical discussions into something more concrete.

    The role of students is fundamental here—an aspect that has been somewhat neglected in the literature. In the end, the most important boundary spanners are actually students who spend time back and forth between the university and the community. And then there’s the role of graduates—former students. They maintain networks with professors and others, so they play a very important role.

    But in the end, if the companies—public or private—don’t have a need for that knowledge, or if that knowledge is not relevant to them, then they won’t use it. There’s that tendency.

    So it’s also up to the universities to try to make that basic knowledge—if they are so inclined—relevant to local actors. In northern Norway, we have the case of Tromsø, which has been able to do this: bring excellence and relevance together. They focus, for example, on the Sámi dimension, Arctic fauna and flora, or cardiovascular diseases—taking aspects that are relevant to the region and developing excellence around those areas.

    And in the process, they develop institutional capacity, which helps them with strategic profiling in a globally competitive world.

    AU: You’re raising again that issue of global excellence versus regional relevance. I’m interested in that from the perspective of university strategy. What avenues do you have to make sure that your institution is actually balancing those two properly? You used Tromsø as an example—can you think of some others? And are there any commonalities between them?

    RP: Yeah. I mean, university leaders do have some tools at their disposal. As we know, most universities—particularly large ones—are very bottom-heavy institutions. Academics tend to have a lot of autonomy and are relatively independent in what they pursue.

    That being said, they also follow incentives, as rational actors. So there are things that strategic or university leaders can do to align those incentives—whether that’s through PhD student opportunities, sabbaticals, or other types of incentives to collaborate with regional actors.

    Beyond Tromsø, there are other examples I’ve worked on. Oulu is another case in point—in Finland. There’s a very interesting anecdote, going back to the importance of networks. One study asked actors in Oulu, in Northern Finland, “Who are your most important collaborators?” People at the university mentioned individuals from industry and local government.

    Then the same question was asked in another region—northern Sweden, in a place called Luleå—which wasn’t as regionally engaged. They asked, “Who are your most important collaborators?” Regional actors in the private sector mentioned other actors in the private sector. University academics mentioned other academics.

    Those are examples of disconnected networks—networks that are operating within their own silos. So, there has to be a sort of synergy effect, and the most successful regional institutions are able to achieve that.

    One interesting caveat: when you ask these institutions whether they see themselves as regional universities, most of them don’t like that label. They say, “We are, first and foremost, a university in the region—not a regional university.” There are some negative connotations associated with being too closely tied to locality.

    AU: What I’m hearing you say is that we have to pay attention to the incentives for professors within the university to engage locally and form those local partnerships. Are there specific institutional reforms that can achieve that? And presumably, disciplinary mix matters, right? There are different incentives and different possibilities for collaboration across disciplines. So how do you manage that engagement? How do you incentivize it effectively?

    RP: There’s been a long discussion within the field about what types of incentives work. And again, there’s no one-size-fits-all—this has to be tailored. Academics are incentivized in very different ways. But we do know that, for the most part, monetary incentives have a limited effect when compared to other professions.

    So it’s more about things like whether you can gain more autonomy, develop your research group, or set up a center. What we’re seeing now, for example, in the Nordic countries is an orchestrated effort by national and regional funding agencies to ensure that research applications require buy-in from regional actors.

    I can’t submit an application to the Norwegian Research Council or to Business Finland, for example, without having partners from the region or the nation—whether from the public or private sector. Those are structural mechanisms designed to ensure that, if academics want access to significant research funding and to grow their research teams, they need to bring on board those key external actors.

    The second aspect is the very strong emphasis over the past, say, seven to ten years—especially post-COVID—on co-creation and co-production of knowledge. Rather than involving regional actors only at the end of a research project, now there’s an effort to bring them in at the design stage.

    So, researchers will go into a project already with input from those actors, understanding key questions and issues of relevance. And then, throughout the project, they involve these actors through various mechanisms—workshops, feedback exercises, and so on—to ensure there’s a loop of engagement and input.

    It’s a much more egalitarian sort of ecosystem. Whether or not this is working is still an empirical question—we don’t yet know the full results. But at least those are the intentions.

    AU: Romulo, you talked about this interface between the global and the local, right? And the global part of that is usually about relations between academics in one part of the world and academics in another. That helps a local university—a university in a region—act as kind of a window on the world for that region. It brings them into contact with these global networks.

    What’s the right way to think about developing those networks effectively? I mean, I know in Europe right now we’ve got the European Universities Initiative. And I think a number of those alliances are meant to unite institutions with similar missions. A number of them look like alliances of universities and regions. Is this promising? Is this the right way forward? Or are these initiatives missing something?

    RP: Let me touch first on the issue of networks. Most of these networks emerge organically, and they’re very much linked to the relationships that academics have with other academics—or academics have with regional actors. Students can also play a role here—if they get employment locally, and of course, former students may become part of regional government or industry.

    The key element here is trust. This is not new—trust takes time to generate. I think it’s not easy, if you’re sitting in the director’s chair at a university, to articulate a clear strategy for how to develop trust among all these actors. You have to create the conditions.

    That might mean freeing up some resources, or identifying your most engaged academics—those most likely to involve students or work regionally—and then creating a kind of ecosystem to bring these people together. We used to say that the most important thing in regional engagement is having money for lunches and dinners—that’s where people get to know each other.

    When it comes to the second part of your question—strategic alliances—I’m a bit skeptical about the extent to which these will benefit the regional engagement agenda, to be honest. Even those alliances, like the one my own institution is part of—with a regional name and focus—tend to become very inward-oriented.

    I’ve got a number of publications coming out now with a colleague, where we argue that these alliances are primarily collaborative exercises meant to enable institutions to compete globally. And there’s a tendency—despite some efforts, like policy labs for students involving regional actors and regional questions—for other strategic imperatives, outside of the region and locality, to end up dictating institutional priorities.

    That’s my sense. But again, it’s an important empirical question. We’ll have to see in the future what the results actually are.

    AU: So, there’s been a tendency in North America—probably going back to World War II or maybe even a little before—to think about universities as fixers of social or economic problems. And you’ve cautioned against assuming that universities can act as fixers of regional challenges, especially in peripheral contexts in Europe.

    I guess this is a more recent assumption about institutions—maybe 30 or 40 years old instead of 60 or 70. Where do you think that expectation comes from? And what are the risks of leaning too heavily on it?

    RP: That caution also comes from my fieldwork. I remember when I was doing my PhD many years ago, I was in South Africa at Nelson Mandela Metropolitan University, speaking with the vice-chancellor there. And he told me:

    “Look, we are keen to play an active regional role, but we are not going to clean the streets just because the local government is failing to clean the streets. We don’t have the capacity to tackle crime just because the police lack the resources to do so.”

    He was very clear in saying that part of their job was to go into the community and educate people—not just about the possibilities, but also about the limitations that universities and academics face. It is not their role to solve the failures of market forces or government systems.

    There’s a tendency among some local officials to scapegoat the university—to say, “You’re not delivering,” because they’re not helping to tackle poverty or similar issues. That’s not to say universities don’t have an important role. But most of us in the field believe universities have primarily a facilitating role—a generative role—rather than acting as engines of regional development.

    Of course, in those peripheral regions where the university is the largest employer or the only knowledge institution, expectations tend to be that the university must play a disproportionate role. Often, it tries to do so—and in many cases, it succeeds. But in the majority of cases, the university is just one of many knowledge actors in a very complex ecosystem.

    AU: Your work has obvious ramifications for higher education leaders—but also for politicians, right? The ones who are funding these institutions. If there’s one concept or one conceptual insight from your work that you think those groups should take seriously—higher education leaders and politicians—what would it be? It might not be the same for both. They could be different for the different audiences.

    RP: As a traditional academic, let me give you two instead of one.

    The first one—and I’m not the only one saying this, but I think my work reinforces it—is that both universities and regions are complex entities. They are not monolithic, but they tend to be approached by both politicians and university managers as if they are simple, strategic actors. In reality, they have deep histories and institutionalized traditions, which are very difficult to change. So, any attempt to use strategic agency to move universities or regions in a particular direction should take that into account.

    The second aspect links to my recent work on resilience. Over time, we’ve seen that universities have an innate capacity to adapt to social change and play very different roles. The “third mission” of the university—regional development or societal impact—looked very different in the early 20th century than it does today. Yet, universities have managed to withstand and adjust to adversity while retaining a degree of function and identity.

    To do that, they need two important ingredients. One is autonomy—which is currently under threat, both in terms of procedural and substantive autonomy. The second is diversity. From resilience studies, we know that resilient institutions are diverse institutions. So when politicians or managers promote a “lean” approach—saying, “we have two research groups working on similar areas, let’s kill one or merge them”—they’re actually reducing diversity. And reducing diversity reduces an institution’s ability to withstand future adversity—whether it’s a pandemic, geopolitical conflict, or other disruptions. That may seem efficient in the short term, but it’s dangerous in the long term.

    That’s why universities have historically been able to adapt to changing societal conditions—they’ve had those two ingredients, which are now at risk.

    AU: So given that, what’s the future of university–community engagement in peripheral regions? Is there a trend we can expect over the next 10 years? Are institutions going to be able to deliver more fully on the needs of their regions—or will they find it more difficult?

    RP: Well, as you know, Alex, academics are very bad at predicting the future! But we can look to history to see how things have evolved.

    What we’ve seen is that the university’s “third mission”—whether framed as regional development, social impact, or engagement—has increasingly moved closer to the university’s core activities. Today, you could argue that social impact is central to the mission of any university. That might not be new in the U.S., but at least in Europe, it’s a more recent shift over the last 10 to 15 years.

    What I think is important—and colleagues like David Charles in the UK have also emphasized—is that we need to look at the challenges facing our societies: rising polarization, the spread of illiberal democracies, the post-truth society. We should be asking: what role can universities—particularly in peripheral regions—play in helping societies navigate this turbulent environment?

    As the quintessential knowledge institutions, universities have a very important role to play. They should perhaps be more active and assertive in defending the importance of knowledge, of truth. I’m currently involved in projects on regional green transitions, and there’s a broad consensus that universities play a vital role mediating relationships among regional actors with very different agendas.

    They still retain legitimacy. They haven’t been politicized to the extent that other institutions have. So they’re uniquely positioned to bring political and community actors together and help orchestrate collective agendas.

    But that takes time. It doesn’t always yield short-term results. So university leaders need to be willing to take risks. They need to allow academics to play roles that go beyond the traditional functions of teaching and research.

    So I think what we’re seeing is a rediscovery of the civic role of universities—at an important historical moment. A shift from discussions about interests and money to discussions about values and norms.

    AU: Romulo, thank you very much for joining us today.

    RP: Thank you very much, Alex.

    *This podcast transcript was generated using an AI transcription service with limited editing. Please forgive any errors made through this service. Please note, the views and opinions expressed in each episode are those of the individual contributors, and do not necessarily reflect those of the podcast host and team, or our sponsors.

    This episode is sponsored by KnowMeQ. ArchieCPL is the first AI-enabled tool that massively streamlines credit for prior learning evaluation. Toronto based KnowMeQ makes ethical AI tools that boost and bottom line, achieving new efficiencies in higher ed and workforce upskilling. 

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  • Banking on Human Capital: How RBC Sees the Future of Talent, Innovation, and the Role of Post-Secondary Institutions

    Banking on Human Capital: How RBC Sees the Future of Talent, Innovation, and the Role of Post-Secondary Institutions

    Canada’s heading into some pretty choppy waters in 2025. For a century or so, we’ve had a one track economic strategy, closer integration with the United States. Now, the Trump administration with its faith in tariffs as an instrument of both power and corruption, has essentially nuked that strategy, at least as far as the trading goods is concerned. There’s a lot of change coming to Canada, and it’ll be costly. In much the same way that diplomatic evolution and defense needs are forcing European countries to look at higher education in a different light, Canadian universities are looking around at their new situation very nervously too.

    In Canada right now, a few people are making the case for change as strongly as John Stackhouse. John’s the ex editor-in-chief of the Global Mail. He’s now a Senior Vice President at the Royal Bank of Canada, leading that organization’s economics and thought leadership group. He’s the lead author of a recent report called “A Smarter Path, the Case for Post-Secondary Reform.” This report makes a number of, shall we say, uncomfortable observations about the relationship between Canadian higher education and the Canadian knowledge economy, in particular, between high spending and high graduate numbers on the one hand, and low productivity and significant levels of graduate underemployment on the other.

    Though the report does not directly address the issue of Trump or tariffs — it was released 48 hours before Liberation Day — it has added to the sense in Canada that the higher education sector is headed for and indeed needs a shakeup. And just to come clean for a moment, we here at Higher Education Strategy Associates are in a partnership with John and RBC and the Business Higher Education Roundtable, putting together a series of events culminating in a policy summit on post-secondary education in late September of this year.

    In the interview today, I talked to John about what the Canadian system’s biggest challenges are, how universities and businesses can more effectively partner with one another, and why Canadian political parties are increasingly shy about betting on the knowledge economy. But enough for me. Let’s turn it over to John.


    The World of Higher Education Podcast
    Episode 3.30 | Banking on Human Capital: How RBC Sees the Future of Talent, Innovation, and the Role of Post-Secondary Institutions

    Transcript

    Alex Usher (AU): Okay, John, why does a bank care so much about post-secondary education?

    John Stackhouse (JS): That’s a fair question, Alex—and thank you for including us in the podcast. If I can put it in terms of capital, maybe that’s what people would expect from a bank. Our economy, and the society that depends on it, relies on different kinds of capital. We have natural capital, technology capital, and of course, financial capital—which you’d expect from a bank. But just as critical is human capital. That’s core to the economy.

    There’s nothing new in saying that, except to emphasize that from RBC’s perspective, when we look at Canada’s prospects through the 2030s and the prosperity we hope to achieve, we need to think seriously about how we harness all these forms of capital: natural, financial, technological—and critically—human capital.

    We need to develop a more prosperous economy and society, but also the kind of vibrant communities that companies want to be part of, and that we as individuals want to contribute to. As a bank, that matters to us. Our purpose is to help clients thrive and communities prosper—and both of those depend on human capital. We hear that from our clients, our community partners, and our employees. So those are just some of the reasons why RBC is leaning into the post-secondary conversation.

    AU: In the paper you co-wrote, you describe Canada’s post-secondary education system as being slow, costly, and often out of sync with the economy. I think those are fairly common criticisms of higher education around the world. Do you think there’s something specific to Canada in that critique? Or is this more of a general observation about modern higher ed?

    JS: There’s probably some parchment from a thousand years ago where an education critic wrote, “You’re too slow, too costly, and out of touch with the economy.” -Signed, the monks of higher education. But yes, it’s fair to say that Canada isn’t alone in facing these challenges. That said, there are a few things that may be more pronounced here. One is that we’ve been a bit of a victim of our own success. We have a lot of post-secondary education in this country, but we haven’t differentiated enough within the system.

    Continental Europe, for example, continues to differentiate in ways we haven’t. So we end up producing graduates with degrees and diplomas that are too similar—and not always aligned with specific needs.

    We also haven’t allowed the business model to evolve at the pace of the economy or society, or even the expectations of students and educators. Many of them know the world is moving faster than our institutions are.

    And then on the research side—which I’m sure we’ll get to—we really lag behind. As an advanced economy, a G7 country, we’re not where we should be in post-secondary research. Part of the issue lies with the private sector—we haven’t integrated research and business to the degree that an advanced economy will need to in the 2030s.

    AU: RBC has been a really strong voice on the education–work connection. What are employers still not getting from the current system? And what responsibility do you think they have in helping to improve it?

    JS: There’s definitely a shared responsibility—and thanks for mentioning RBC’s commitment to work-integrated learning. One of the reasons we’re so invested in this is because our CEO, Dave McKay, is a product of the co-op system at Waterloo. He has a deep belief that work-integrated learning not only improves the student experience, but also strengthens the education system itself.

    When students return to the classroom after applying their knowledge in the real world, it deepens their learning. And it also improves the organizations they work with. At RBC, we hire a couple thousand co-op students every year—not just programmers from Waterloo, but fantastic interns from TMU and a wide range of colleges and universities across the country.

    We benefit from that. It improves how we work. Yes, it creates a talent pipeline—but we’ve also seen something more transformative. Over the past decade, we’ve started giving our co-op students real challenges to solve. We form teams, provide some management support, and tell them: here are some of our biggest problems—see you in August. Then they present their ideas to senior leadership in what’s essentially a competitive showcase. We’ve had around a hundred patents come out of that system.

    Students bring critical thinking, fresh perspectives, and a collaborative mindset that they develop in post-secondary. They often arrive with stronger teamwork skills than we could teach them from scratch, and they’re able to apply those skills to real problems.

    So what do employers need to do? They need to treat this as a serious investment in their own businesses. It’s a way to drive change, but it requires resources. You have to hire people who are good at managing these programs. Students don’t just walk in and figure it out on their own—it’s not Lord of the Flies. It takes organizational effort.

    AU: Let’s talk about what educational institutions are doing. I got the impression from the report that you think they still need to do more to align educational outputs with labor market needs. That said, there’s been a lot of progress over the last decade: growth in work-integrated learning, the rise of microcredentials, experiments with competency-based learning. But it sounds like you don’t think that’s enough. What more needs to happen?

    JS: Sadly—or depending on your perspective, maybe excitingly—none of us are doing enough. That’s partly because of technology, but also because of broader global forces. The world around us is changing faster than most of us are able to keep up with—including large organizations, small businesses, and educational institutions.

    The pace of change is accelerating, and it will only continue to do so. Institutions need to become much more change-minded in how they operate. That’s hard in education, for all the reasons your listeners will understand.

    One major challenge is the business model. It’s becoming a crisis. Post-secondary institutions aren’t getting the funding they need. Everyone knows that—but they’re losing the argument in the public square when it comes to making the case for new funding. And given the pressures society is under, I don’t see that changing in a meaningful way anytime soon.

    So institutions need more freedom to change—to evolve their business models, including how they generate revenue. And that means becoming more connected to, and responsive to, the broader economy around them. That’s where many of the new opportunities lie.

    AU: John, we’ve been talking mostly about human capital, which you’ve said is a key concern for RBC. But what about research and the co-production of knowledge? What are the respective roles of post-secondary institutions and businesses? Why don’t we see the kind of close connection between enterprises and universities that exists in parts of Europe or the U.S.? What’s the missing link?

    JS: That’s a tough nut to crack—and one that people far smarter than me have studied and debated for decades. But part of the challenge lies in the private sector itself. In many ways, we’ve become too much of a “branch plant” and “hinterland” economy—living off the wealth of the land, our access to the U.S. market, and the dividends of an innovation economy.

    I wouldn’t say that’s coming to an end—because that would be overly dramatic—but we’re clearly experiencing a sharp shift. In an odd way, the Trump challenge to Canada is a bit of a gift. It’s forcing us to acknowledge that we can’t be so dependent on the U.S. market. That’s become a broadly shared Canadian view. We need to build stronger connections with other parts of the world—and that’s going to require more serious investment in R&D from our businesses.

    If we want to transform branch plants into independent, globally competitive facilities, especially ones that can succeed in European and Asian markets—despite the distance—we need to invest in research and development in a way we haven’t for a generation.

    New governments—federal and provincial—need to act with urgency. They should bring business leaders together and ask, “What do we need to build?” And not just through one-off tax incentives. We need to foster a culture of collaboration and dynamism between universities, colleges, polytechnics, and businesses to shape what I’d call a post-Trump Canadian economy.

    That’s not going to happen by copying Germany’s Fraunhofer model or Japan’s approach—those are deeply rooted in specific cultural contexts. We need to develop something uniquely Canadian.

    And we can’t afford to spend years on a Royal Commission or slow-moving studies. This needs to happen quickly. A new federal government could seize this moment to bring together the provinces and private sector with a sense of urgency—and maybe even a crisis mindset.

    AU: I’ll come back to the Trump issue in a moment, but going back to the report—you lay out a number of challenges in the sector: outdated budget models, over-credentialed but under-skilled graduates, and so on. What do you think is the most pressing reform Canadian post-secondary needs right now? What’s the weakest link in the system?

    JS: That’s a great question—and a hard one to answer. But I’d go back to the funding model. Post-secondary institutions need more flexibility to innovate with how they’re funded. They need to move beyond the constraints of provincial funding and develop new approaches to tuition and fees—ones that are more closely tied to performance, outputs, and outcomes.

    There also needs to be more competition within the sector. Most people I know in post-secondary are pretty enthusiastic about that idea—though, understandably, they’d like the model to be structured so they have a good shot at succeeding.

    I think provinces need to be nudged—and maybe not even that much—to open the door to more innovation, more competition, and a bit more daring on the institutional side.

    AU: I think the words you used in the report were “reasonable deregulation.” Tell me more about increased competition—are there things we could do to incentivize more new players in the system who might be more disruptive?

    JS: There’s nothing quite like new players. I’ve studied enough sectors over the years to see that when it comes to innovation, nothing works quite as well as a vibrant, well-funded new entrant. Encouraging that kind of disruption would move us forward significantly—and it would give creative people across the sector permission to come up with ideas they’re not even thinking about yet. That’s the power of competition.

    So one key step is reducing the regulatory barriers that prevent those new players from entering the space.

    I also think employers can play a bigger role by sending clearer market signals. That could be as simple as hiring differently. We tend to recruit from the same institutions over and over—often for good reasons—but “like hires like.” If we want to encourage new entrants, we have to show that their graduates will have good job prospects. That kind of signal travels fast—even down to the high school level, where students are making decisions about their future.

    AU: Outside the scope of the report, you’ve been very outspoken in recent months about the gravity of the threat Canada faces from the U.S. under Trump. You spoke at the Business + Higher Education Roundtable event, and I know people who heard your remarks were quite sobered by them.

    There are clearly big changes coming to the country as a whole. What are the implications for universities? What changes do you think are now baked into the systems of government subsidy and regulation because of the shifting geopolitical situation?

    JS: It’s unfortunate that colleges and universities aren’t more central to the Trump-related conversation. We’re hearing a lot about pipelines, export infrastructure, and ports—which are all important. We’re also hearing a lot about trade-exposed sectors: autos, steel, aluminum, even pharmaceuticals. Guess what? All of those sectors depend on post-secondary institutions.

    So how are we thinking about the steel plant of the future that might be exporting more to Europe or Asia? It’s going to need incentives to retool. The same goes for auto plants that may need to shift into different kinds of manufacturing—including, potentially, defense production as we scale up defense spending. What kind of talent will be needed for that? How are schools in those regions adapting? And to your point about research—how can we better integrate the research side of those institutions into this transformation?

    They’ll need to develop new models—and we need to incentivize that shift. The good news is, I think there will be more money on the table. But it will be different kinds of research and institutional funding than what we’ve seen in the past. And that could be a good thing.

    So how do colleges and universities rise to that challenge? There could be tens of billions of dollars available to support economic transition. They’ll need to step up and play a leading role—and if they do, they’ll be rewarded for it.

    Interestingly, there’s already growing enthusiasm to attract academic talent from the U.S.—what some are calling “Trump intellectual refugees.”

    I’ve seen similar cycles before. After 9/11, during the Bush years, there was a similar kind of excitement. Star academics moved here as a sort of cultural vote for Canada. But that kind of movement doesn’t tend to be sustainable—or even all that interesting—from a long-term perspective.

    So how do we make it sustainable and interesting? One idea, from someone else, is to create a kind of Canada Research Chairs 2.0 for the late 2020s.

    Not a play to say “Come escape Trump,” but rather to say: if you’re an entrepreneurial, ambitious academic working in areas that matter to Canada, there’s no better place in the world to be right now than here.

    AU: One of the points you touched on earlier is that political parties seem to be responding to aggressive tariffs on exports by doubling down on producing goods. I find that kind of strange—surely one of the answers is to pivot more toward services. We’re not especially strong in that area, and in theory, that’s where universities should have an advantage. Why do you think we’re pushing so hard on goods while letting the services side drift?

    JS: That’s a great observation. We’ve become more of a services—or maybe better put, an intangibles—economy. A knowledge economy. That was a popular thing to say a decade ago, though it’s become a bit derided since.

    But we need both. You can have intangibles on their own, but the best ones tend to emerge from tangible activities.

    We need to play to our strengths, and that includes our resource economy. One of the things we noted in our study is that post-secondary doesn’t align with the resource economy as well as it should. That doesn’t mean just producing miners and rig operators—though those roles will still matter for years to come. There’s a whole spectrum of science and discovery we’ve long excelled at, and we need to scale that up if we want to lead in critical minerals, for example.

    It’s not just about having critical mineral mines or processing plants. We’ve shut down many of our best mining schools in this country, while China has established far more than we have—far more than you’d expect based on population size alone.

    So yes, we need to invest in the intangible—knowledge—side of that tangible sector. It’s not just manufacturing, as you said. It’s also processing and resource extraction, which are highly sophisticated fields. Those have earned Canada substantial academic recognition over the decades.

    We need to ensure that the intangible capacity we’re building in our universities and colleges remains closely tied to the real economy—especially to manufacturing and resource development.

    AU: Best case scenario—ten years from now—what does the Canadian post-secondary system look like? How is it different from today?

    JS: It would have much more variation. In fact, we might see something entirely new emerge—something that’s not quite a college, university, or polytechnic, but a distinct Canadian model.

    Just as Canada pioneered community colleges in the 1950s and ’60s, we have a chance to create a new tier. And this wouldn’t be at the expense of the existing systems—but something more suited to evolving needs.

    We’d have institutions that reflect and respond to the economy across all regions, including the far North. We don’t need to be physically present everywhere—we can do a lot of this remotely—but we do need our institutions to better reflect the realities of the country and the economy. And they need to be more connected to the world.

    You and I have talked a lot about the situation with international students. The real tragedy of what’s happened over the last decade would be if we abandoned the whole model. We had something that was largely good—it got mucked up—but that doesn’t mean we throw it out.

    We need to fix what went wrong. And we need to remain a destination for the best and most ambitious students from around the world. Ideally, we want them to stay—but even if they go back home, they can help connect us to the world.

    Because if we’re being honest with ourselves, what we’re really saying as Canadians—though maybe not quite this explicitly—is that we want to be a more global country. And our post-secondary system is one of the best tools we have to make that happen. But it will take a deliberate effort to reach out to the world—and there’s no sector better positioned to do that than post-secondary.

    AU: John, thanks so much for being with us today.

    JS: Thanks, Alex. I’ve really enjoyed it.

    Alex Usher: And it just remains for me to thank our excellent producers, Tiffany MacLennan, Sam Pufek, and you, our viewers, listeners, and readers for following us. If you have any questions or concerns about today’s episode or suggestions for future ones, please don’t hesitate to get in touch with us at podcast@higheredstrategy.com. Run, don’t walk to our YouTube page and hit subscribe. That way you’ll never miss an episode of the World of Higher Education Podcast.

    Join us next week when our guest will be Rómulo Pinheiro. He’s a professor at the University of Agder in Norway, and we’ll be talking about university’s role in the economic development strategies of rural and remote regions. Bye for now.

    *This podcast transcript was generated using an AI transcription service with limited editing. Please forgive any errors made through this service. Please note, the views and opinions expressed in each episode are those of the individual contributors, and do not necessarily reflect those of the podcast host and team, or our sponsors.

    This episode is sponsored by KnowMeQ. ArchieCPL is the first AI-enabled tool that massively streamlines credit for prior learning evaluation. Toronto based KnowMeQ makes ethical AI tools that boost and bottom line, achieving new efficiencies in higher ed and workforce upskilling. 

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