Category: Technology Management

  • Graduate Student Insights and Perspectives

    Graduate Student Insights and Perspectives

    Report Title: Building a Better Pipeline: Enrollment Funnel Needs and Perspectives from Potential Post Baccalaureate Students

    Author: Collegis Education + UPCEA

    Published: December 2024

    Key points addressed

    In this ebook, you’ll learn more about prospective graduate students’ needs and expectations as they move through the enrollment funnel, including:

    • The level of degree desired, as well as the preferred learning format
    • Factors that cause disengagement during the inquiry and application processes
    • Prospective students’ communication preferences and application expectations
    • How institutions can tailor recruitment strategies accordingly

    Overview

    While higher education institutions face tightening budgets, demographic cliffs, and other market headwinds, many schools see graduate enrollment growth as a critical strategy despite the increasingly competitive landscape. Strategic investments in outreach have never been more vital.

    With more and more programs sharing similarities in their structure than differences, one way schools can win is by delivering frictionless and exceptional student experiences, using prospective graduate students’ preferences, behaviors, and other insights to personalize engagements and outreach.

    By understanding these preferences, institutions can better tailor their recruitment strategies and allocate resources more effectively in an increasingly competitive landscape.

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  • Impact of Technology on Student Retention Report

    Impact of Technology on Student Retention Report

    A report from your end users

    In partnership with Inside Higher Ed, Collegis surveyed 450 students to gauge the impact of higher education technology on both their learning experiences and opinions of the school. Higher ed leaders will want to read our report, “Tech Troubles: How Technology-Student Interactions Impact Retention,” to dive deeper into how technology environments can help (or hinder) the student journey.

    Students raise high-stakes concerns

    While our study indicates colleges and universities are succeeding in some aspects of technology usage (digital communications, for one), the results also exposed several areas where technology hurdles are damaging, or even disastrous, to the student experience:

    • Website application hurdles: A quarter of students report some level of difficulty.
    • No internet, no class? Technical issues cause distractions and lost class time, both on and off campus.
    • Retention at risk: Over 40% of students who experienced tech issues question whether to continue their education at the institution.

    Plus! Included in the report are reactions to the findings from higher ed leaders. They share the top challenges their schools face in addressing the issues raised by students.

    Download the report for summaries by topic, stand-out results from audience segments, charts that show the intensity of student sentiment, and recommendations for technology investments to improve student success.

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