In telling the story across different platforms, the important thing is to think about who you tell the story to. Imagine talking to them in person. You wouldn’t drone on with facts and data, you would get to what your story is really about.
The great thing is that in publishing across platforms through different types of media, you don’t need fancy equipment or fancy sound or video editing techniques.
Instead, the people who know how to do all that often go out of their way to make things look more raw, because raw looks more authentic and authentic is what many media consumers value.
You can even use an AI program to help you create images, but make sure you tell your audience that you did that. In telling true stories you don’t want to mislead or misinform.

