Tag: Growth

  • The End of Participation Growth

    The End of Participation Growth

    One of the things that I find extremely worrying about higher education policy these days is that we’ve simply stopped talking about increasing access to the system. Oh, sure, you will hear lots of talk about affordability, that is, making the system cheaper—and hence arguments about the correct level of tuition fees—but that’s not the same. Even to the extent that these things did meaningfully affect accessibility (and it’s not at all clear that they do), no one phrases their case in terms of access anymore. We don’t care about outcomes. And I do mean no one. Not students, not governments, not institutions. They care about money, cost, all sorts of things—but actual outcomes with respect to participation rates of low-income students? At best, they are a rhetorical excuse to mask regressive spending policies which benefit the rich.

    This is a problem because it now seems as though the process of widening access, a project which began after World War II and has been proceeding for seven decades. And yet, as some recently-released Statistics Canada data shows, participation rates are now actually in decline in Canada. And it’s mainly because growth at the bottom has stalled.

    Below is the chart StatsCan released last month. It shows the post-secondary enrolment rate for 19-year-olds, which I will henceforth refer to as the “part rate” or “participation rate,” both for the entire population (the dotted red line) and by income quintile.

    Now, the first thing you may notice is that there are some pretty big gaps between the participation rates of youth from rich and poor families; the top quintile does not quite attend at double the rate of the lowest quintile, but it’s close. And you might be tempted to say, “Hey, I’ve taken Econ 101—That must be because of tuition fees!” Except, no. These kinds of part-rate disparities are pretty common internationally, regardless of tuition fees. Here are postsecondary enrolment rates by income quintile from the United States, which, on the whole, has higher fees than Canada:

    And here’s a similar chart from Poland, which mostly offers education tuition-free:

    And here’s one from France, where public universities are tuition-free but students are increasingly heading to the fee-paying private sector:

    I could go on, country-by-country, but I will spare you and instead point you to this rather good paper doing a cross-national analysis across over 100 countries by OISE’s Elizabeth Buckner. Trust me, it’s the same story everywhere.

    But let me point out what I think are the two important points in that chart. The first is that the red dotted line, which represents the participation rate of all 19-year-olds, basically plateaued back in about 2014, the first year it broke the 59% and is currently headed downwards. This is a huge change from the previous period, 2000-2014, when overall participation rates rose from 46% to 59%. First growth, now stagnation.

    The second is that during the growth period, the biggest strides were being made at the bottom end of the income scale. The part rate gap between top and bottom quintiles fell from 38 percentage points in the early 2000s to about 32 percentage points in 2014, even as part rates for the wealthiest quintile increased. That is to say, more of our growth came from the bottom than from the top. That’s good! But the growth stopped across all income quintiles and went gently into reverse for the top four income quintiles.

    Now, you might think that it’s not a bad thing that participation rates peaked, that maybe we were in a situation where we were overproducing postsecondary graduates, etc. Who knows, it’s possible. I don’t know of any evidence that would suggest that 57-59% of the youth population is some kind of hard maximum, but if stipulating that such a maximum exists, then it might well be in this range.

    But since it’s quite clear that this overall plateauing of participation is happening entirely by way of freezing educational inequality at substantial levels, being OK with the present situation means being OK with major inequalities, and in any democracy which wishes to remain a democracy, that’s not really OK. It is true that, as I noted earlier, disparities are the global norm, but that doesn’t mean you don’t keep up the struggle against stasis. It might be the case that there is some kind of “natural barrier” to keep the country’s PSE part rate at 57-59%, but in what world does a “natural barrier” keep those rates at 75% for rich kids and 43% for poor kids?

    Increasing access overall and narrowing rich-poor access gaps is incredibly difficult. If it were as simple as making tuition free, we’d have it licked in no time, but countries with free tuition don’t have noticeably narrower part rate gaps than those that charge fees. Achieving these gaps requires a whole suite of policies to narrow educational achievement gaps as well as financial ones, to offer young people a variety of flexible program types rather than an inflexible academic monoculture and to ensure that advice and support exist for students not lucky enough to be able to access the kinds of cultural capital available to the top quintile.

    As I say, achieving success in this area is very difficult: solutions are neither easy nor quick. But what makes the problem even more intractable is ignoring it the way we are doing right now. Are we a country that actually cares about equal opportunity? Or is that just a myth to which we genuflect when we wish to pretend to be more socially progressive than Americans? I lean towards option #2 but would be overjoyed to be proven wrong.

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  • Westchester CC Sees 12-Point Growth in Graduation Rate

    Westchester CC Sees 12-Point Growth in Graduation Rate

    Providing students with wraparound support is one evidence-based practice that has demonstrated impact on student credit accumulation, persistence and graduation rates. In the mid-2000s, the City University of New York created a model of student support that has been duplicated at dozens of colleges to improve outcomes; now the State University of New York system hopes to build on this success on its own campuses.

    In 2018, Westchester Community College became the first SUNY campus to adopt CUNY’s initiative, which WCC calls Viking Resources for Obtaining Associate Degrees and Success (Viking ROADS). A March 2025 report from the nonprofit education-research group MDRC highlights the success of Viking ROADS during its initial three years: a 12-percentage-point increase in graduation rates among participants, despite headwinds from remote instruction during the COVID-19 pandemic.

    The background: CUNY created Accelerated Study in Associate Programs (ASAP) in 2007 as a comprehensive initiative to address barriers to student retention and completion.

    The core components of ASAP are personalized academic advising, specialized enrollment options and financial aid for course material and transportation costs for three years.

    Over the past decade, ASAP-inspired programs have been implemented at over a dozen institutions in seven states. WCC president Belinda Miles was a part of the ASAP replication initiative in Ohio in 2014, so when she began her role at WCC in 2015, “it wasn’t too long before I ran into ASAP,” she said.

    Arnold Ventures and MDRC, along with an anonymous donor to the WCC Foundation, provided financial support for the launch of Viking ROADS.

    In 2023, SUNY chancellor John B. King Jr. announced the system would implement ASAP at 25 of its 64 campuses starting in 2024. Now, results from a three-year MDRC evaluation of Westchester Community College’s program offer guiding principles to peer institutions scaling their own efforts.

    “We’re delighted to be that pivot campus and a leader amongst our peers,” Miles said.

    The study: MDRC’s study followed WCC staff and students from 2018 to 2021.

    Viking ROADS requires WCC students to be enrolled full-time in an eligible major, meet with a dedicated counselor and use college support services monthly, as well as be a New York resident, a first-time college student and only enrolled in one developmental education course.

    A majority of students involved in the Viking ROADS study were traditional college students, with about one in five identifying as a nontraditional student (defined as someone who is older than 24, works full-time, has children or does not have a high school diploma). One adaptation of ASAP that Viking ROADS staff implemented was to offer a transportation stipend, rather than a prepaid MetroCard; WCC is a commuter campus and students utilize both their own cars and public transport to reach campus, so having flexibility in how they addressed transportation barriers was key, Miles said.

    Over all, program participants were more likely to have higher enrollment rates over time and complete more credits, compared to their peers. By their fourth semester, 20 percent of program participants had earned degrees, compared with 13.3 percent of control group students. And by their sixth semester, 35 percent of program participants had completed an associate degree, compared to 23 percent of the control group.

    Researchers theorized this gap could be tied to the specialized course enrollment options and academic advising Viking ROADS participants receive, which could help students meet their course requirements and reduce their risk of earning excess credits that don’t support degree completion.

    “It’s critical that students begin with a person and a plan, or a plan and a person, [so] we can say, ‘Here’s the road map, here’s your guided pathway, here are the steps you take.’ But having a person that’s reliable is something that is critical for students, particularly first-generation students,” Miles said, because some learners may not have supporters at home who understand the bureaucracy of higher education.

    Program staff also reduce barriers to applying for graduation and making degrees official; among nonparticipants who earned 60 or more credits, only 69 percent earned a degree, compared to 83 percent of Viking ROADS students.

    “Despite the challenges that were posed by the COVID-19 pandemic, Viking ROADS still had large effects on three-year graduation rates, confirming the strength and adaptability of the ASAP model,” according to the report. “Viking ROADS not only helped students navigate the immediate disruptions that were caused by the pandemic but also supported their continued academic progress and degree attainment.”

    What’s next: In the same way Miles brought her work with ASAP to WCC, she and her staff plan to contribute to a community of practice for the other SUNY campuses joining these efforts.

    “I’m happy to share with colleagues what our story is and how we keep it going and how we keep expanding, albeit incrementally,” Miles said.

    Funding and providing resources for wraparound services can be a barrier to scaling initiatives, but reallocating and redesigning existing services to better address student needs is one way Miles said she is looking to expand student success efforts at WCC.

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    This article has been updated to reflect the correct name of Arnold Ventures.

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  • This week in 5 numbers: Another year of growth for faculty salaries

    This week in 5 numbers: Another year of growth for faculty salaries

    The amount in federal grants the Trump administration froze for Harvard University this week. The move came after the Ivy League institution refused to comply with federal officials’ demands to, among other things, eliminate diversity initiatives, curtail the power of some faculty and audit the viewpoints of students and employees.

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  • Try Reading Job Descriptions With a Growth Mindset (Opinion)

    Try Reading Job Descriptions With a Growth Mindset (Opinion)

    In a résumé workshop with a group of Ph.D. students, I shared a job description for a position for which they were qualified. The students had participated in an advanced pedagogy program at my university’s Center for Teaching and Learning, and the position was an instructional technologist at a small liberal arts college. Immediately, the students searched the job description for qualities and experiences they lacked and reasons why they were unqualified. Many were so turned off by the job title that they likely would not have continued reading had they come across this position on their own.

    Then I encouraged the students to approach the position description with a bias toward “I’m qualified.” In other words, instead of starting with the assumption that they were not qualified for the role, do the opposite. Once they changed their mindset and believed that they were qualified, they were able to see many connections between their skills and experiences and what they read in the job description.

    In my work as a graduate student career adviser, I have found that this tendency for Ph.D. students to approach descriptions for jobs outside their academic field from a deficit perspective is quite common. Graduate students who have trained for years with an eye toward an academic position in their field often see themselves as utterly unqualified when they begin to search for jobs in other sectors. This can even be the case for those who have spent considerable amounts of time on career exploration and self-reflection and feel committed to a career in a field other than academia. Once they get to the job search process, they get hung up on the job descriptions themselves.

    When I told another career adviser about my “bias toward ‘I’m qualified’” approach, she said that this reminded her of the growth mindset concept. Psychologist Carol Dweck came up with the concept of the growth mindset nearly 20 years ago, and it has since been applied to everything from business to professional sports to early childhood education. In short, a growth mindset is, to cite Dweck’s definition, “based on the belief that your basic qualities are things you can cultivate through your efforts, your strategies, and help from others.” In other words, you can change and improve many aspects of yourself through hard work and help from others. This is in contrast to a fixed mindset, which is the belief that your qualities are “carved in stone” and cannot be changed.

    This concept has many applications in work and life, and when we are stressed about a job search it is easy to let a fixed mindset take over. However, adopting a growth mindset in just one context—reading job descriptions—can help you be more positive and open-minded in your job search. Of course, not everyone can do every job, but a growth mindset will help you see and articulate both your qualifications and your potential in a new career field.

    Consider the following ways in which reading job descriptions with a growth mindset can create more opportunities in your career exploration and job search.

    • See and articulate your transferable skills and experiences.

    Talk to a career adviser for five minutes, and they are likely to discuss the importance of transferable skills. Yet it can be tough to conceive of your skills, know which skills are most important, see how they might come in handy in other contexts and then articulate those skills in a way that is appealing to other audiences. Here is an example from my own career about how reading a job description with a growth mindset helped me identify and articulate a skill set I didn’t know I had.

    Shortly after finishing my Ph.D., I came across a job posting for a school relations manager at a nonprofit organization, liaising between high school teachers and the organization. The job fit my interests, but at first glance it didn’t seem to match my skill set. In particular, the job description asked for relationship-building skills, which I had never thought about as a skill set, let alone one that I possessed. As I reflected on my experience throughout my time in graduate school, I thought about a short-term, part-time position I had meeting once a month with high school history teachers to help them design lesson plans. I enjoyed this work and was good at it and, though I had never thought about it before, realized that I could frame this experience as relationship building. In my application materials and job interviews, I emphasized this skill set and expressed confidence in continuing to grow in this area, and I got the job.

    • Open up new career fields.

    Several years ago, I worked with a Ph.D. student in art history who was interested in a career in user experience research. Although she was still two years away from graduation, she started looking at job descriptions to get a better sense of the responsibilities and qualifications for the kinds of roles she desired. In her research, she noticed that many positions asked for evidence of user experience projects, and some even asked for a portfolio. While some students would have seen this as an insurmountable barrier (a fixed mindset), she instead let her growth mindset kick in and got to work building her portfolio through project-based online courses, independent projects and on-campus jobs, and continued to network with practitioners in the field. Her hard work and help from others paid off, and she was able to move into the field after she graduated.

    • Compete for jobs for which you may be somewhat underqualified.

    Students often let the perception of being underqualified for a job prevent them from applying. This is a well-documented tendency among women and underrepresented groups, and, for graduate students, the impostor phenomenon often contributes to reduced confidence in relation to career possibilities. Most graduate students know about this tendency and the advice to apply if you meet 60 to 75 percent of the qualifications, Yet, many still have difficulty getting over the hump to apply when they don’t meet 100 percent of the qualifications in the job description. Or, if they do apply, they undersell their qualifications in their application materials.

    When you approach a position description for a job that interests you but feels like a reach, start with the job responsibilities and imagine yourself performing the tasks listed. If there are things on the list you haven’t done before, imagine how you could build on the skills and capacities you have in a new setting and then improve over time. Next, go through each qualification and look for some connection, however tenuous, to something you have done before and write it down. If you have trouble doing this on your own, work with a career adviser who can help. Usually this process helps you see capacities and qualifications you didn’t know you had and will give you confidence that you can grow into a role that feels like a stretch.

    • Apply for jobs for which you may feel overqualified.

    This next piece of advice addresses the other end of the spectrum—jobs for which you feel overqualified. Ph.D. students who are entering a field other than academia are making a career transition, which often requires spending some time in a role that might feel beneath your qualifications. This is especially true in certain industries like publishing, journalism, marketing and communications, and others. It can feel demoralizing for doctoral students to apply for jobs that only require a bachelor’s degree.

    In this case, use a growth mindset to imagine how you could advance within the organization or how this first position could be a stepping-stone to another opportunity in a couple of years. Keep in mind that people with advanced degrees tend to get promoted to a higher level and more quickly than those with just a bachelor’s. You won’t be stuck in this first role forever, and it will give you a chance to demonstrate your skills in your new field.

    Underlying these tips is a nudge to get online and read some job descriptions, even if you aren’t yet ready to apply. Just make sure that when you do, you suit up with your growth mindset first.

    Rachel Bernard is the GSAS Compass Consultant at Columbia University’s Graduate School of Arts and Sciences, where she focuses on career development for master’s and doctoral students. She is a member of the Graduate Career Consortium—an organization providing a national voice for graduate-level career and professional development leaders.

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  • The Graduate Route — the most undervalued tool at the Treasury’s disposal to drive growth in the UK.

    The Graduate Route — the most undervalued tool at the Treasury’s disposal to drive growth in the UK.

    The HEPI blog was kindly authored by James Pitman, Chair of IHE and Managing Director U.K. and Ireland, Study Group

    The Graduate Route has been extraordinarily powerful in driving international education value in the UK. Although all the surveys show students choose universities and courses for their reputation or fit, the opportunity to translate this into a first job in another country to strengthen English language skills as they earn is evidenced by what happens as soon as that is taken away.

    The correlation between removing the Post Study Work Visa scheme on the back of statistically invalid analysis and the drop in international students choosing the UK in 2012 is irrefutable. This is strengthened by the significant international student growth linked to the re-introduction of the Graduate Route in 2021.

    Why is the graduate route visa such a powerful incentive for some international students to come and study in the UK? The simplest explanation came from an agent in India, who explained:

    ‘An Indian student can recoup much of their investment in a UK degree over a few years of employment in the UK when it would take several decades to do the same back in India.’

    International students contribute a net £100,000 to the UK economy during their degree study. A degree is required to enter the Graduate Route. Therefore, one could consider the ‘entry ticket’ for a Graduate Route visa to be a £100,000 investment in the UK – which may be worth up to £30,000 to the exchequer. From a Treasury growth perspective, international students drive employment and economic benefit in every constituency of the UK, especially in university towns and cities. I doubt the mandarins at the Treasury could think of a more cost-effective measure that seeds prosperity right across the country while building connections and loyalty that last a lifetime amongst the very group who will, in years to come, shape societies and build companies.

    Oxford Economics concluded that every 10 international students supports 6 jobs, with half in Higher Education and half in the local economy. If this remains accurate, the reported loss of approximately 10,000 jobs in Higher Education last year, mainly attributed to the decline in international students, should correspond to a similar loss in local economies across the country.

    And yet this is economic harm proactively driven by policy choices which raised uncertainty regarding the future of the Graduate Route.  If you were thinking of making a £100,000 investment, uncertainty would not exactly be conducive to choosing to invest in the UK. As one local businessman in Sheffield put it, “If you walk past a shop window swinging a baseball bat for a couple of weeks, it doesn’t matter if you never hit it, the people inside will still get worried.” Even just the threat of future policy changes creates “a massive amount of uncertainty, and uncertainty for students is a big problem.” 

    Subsidising the domestic tax payer

    Students on the Graduate Route, like all international students, pay the Immigration Health Surcharge (currently £776 p.a. for students and £1035 p.a. for graduates on the Graduate Route).  The actual costs according to the Department of Health and Social Care in 2018 were £480 p.a. including dependants.  Given the restrictions on dependants, a shift in the mix (until recent restrictions) to shorter PG courses, the prevalence of private insurance that many students have and the reality of waiting times for treatment, this is a subsidy to the NHS.

    Another subsidy is less well known, but any student on the Graduate Route employed at any salary level, high or low, is actually subsiding the UK tax payer. In comparison with a domestic employee at the exact same level of remuneration, international students pay the same income tax and National Insurance, but critically, they can only access less than half of the services that those taxes pay for. International students on the Graduate Route are barred from benefiting from services provided in the areas of Education, Social Protection, and Housing, and they already subsidise the NHS, as shown above. Those four areas account for c.65% of public sector expenditure on services (PESA 2023/4).  Another way of putting this is that international students employed on the Graduate Route are effectively paying income tax at double the rate of a domestic equivalent worker.  

    The dependants dilemma — a third way

    However, the Migration Advisory Committee has argued that there is a subsidy element for international students. This seems to be based on the fact that international students could, until last year, bring unlimited numbers of dependants and that any child dependants had access to free education at the UK taxpayer’s cost. This option was then removed with a devastating knock-on impact for university finances.

    However, it is instructive to note that the options considered around this issue were binary — either close the dependants route (the approach taken for any students other than for those on research-intensive PG courses) or leave the system as was. What was not considered was adapting the dependants’ visa by removing access to free childhood education but leaving the route, which would have caused far less damage to international student recruitment in 2024. Instead, removing the dependant’s route caused significant damage that disadvantaged female students and students from cultures where chaperones are required. I know the options considered, because the Home Office responded to an FOI on this matter. Let us also remember that dependants have always been (as the name implies) dependant on the international student that they accompany, not the UK tax payer.

    Cost-benefit analysis

    In reality, in economic terms, international graduates are more akin to tourists, having no recourse to public funds (apart from the historical significant exception of child dependants) and bringing resources into the UK to sustain themselves. However, unlike tourists, they do have to pay the Immigration Health Surcharge.

    To give an indicator of the cost to the UK of restricting international students coming to study in the UK over that period, I compared the government-published data on value and growth rates of international education from 2010 to 2024 to the equivalent global international student mobility value growth rates published by Holon IQ (part of the QS Quacquarelli Symonds, group).  It is only an indicator, but against the UK having been permitted by government to grow at the same growth rate as the global market (which I doubt many in the sector would have bet against), cumulative loss to GDP over that period was £66 billion, implying a cumulative loss of income to the exchequer of £23 Billion. How many hospitals, schools and roads would be in better shape today if that scale of investment had been funded by international education?  What a wasted opportunity, and for what purpose?

    Now, the Prime Minister tells us his priorities are security and growth. On both, international students can be a key part of a progressive policy shift. And yet it is sad to say that our new government, whilst saying the right things, has not yet done anything to undo the damage of the past. If reports are to be believed, they are even being tempted to impose even more restrictions on international students in the Immigration White Paper to be published this month, preceding the new iteration of the International Education Strategy in April.  

    Once again, it appears that those who are tasked with reducing immigration are acting in direct opposition to the avowed growth agenda of the Treasury, the Department of Business and Trade, the Department for Education and others and, quite frankly, considering the above, against the demonstrable interests of the UK.

    Rethinking terms

    I have a clear understanding of the root cause of this ambivalence towards international students, and I direct any interested readers to the HEPI blog ‘When is an Immigrant not an Immigrant’. Allpolling of the general public (most recently by Public Future) shows that they recognise international students are not immigrants, and a strong majority cannot comprehend why they are categorised in the same way. If our government is serious about growth, I urge them to separate international students from immigration immediately.

    Finally, again, to demonstrate the value of international students, we should consider the increasingly dangerous situation we find ourselves in and the government’s commitment to ramp up defence spending. That incremental 0.2% GDP or £6 billion spend, announced recently, could have avoided the contentious cut in the overseas budget.  

    Why didn’t the Treasury consider international education instead? With no investment needed beyond the political will to enhance the UK’s international education offering, we could provide high-quality education to an additional 175,000 international students (that’s merely, on average, 1,250 per university). At current rates, this would generate around £6 billion for the exchequer from each cohort while also supporting the creation of approximately 50,000 jobs in higher education and another 50,000 jobs for hard-pressed families in local communities across the UK. Furthermore, it would significantly enhance the UK’s soft power in the long term.

    Many in the international education sector believe that our ability to welcome students is, in financial terms, as near as our country can get to a golden goose, although not one that will live forever. The Graduate Route is a key golden lever in its nest.  International students bring huge investments in order to access the benefits of the Graduate Route, subsidise the UK taxpayer while they are on it and can only remain in the UK after that with another category of visa.

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  • College Application Surge: Underrepresented Students Lead Growth in 2024-25 Admissions Cycle

    College Application Surge: Underrepresented Students Lead Growth in 2024-25 Admissions Cycle

    According to Common App’s latest “Deadline Update” report released Thursday, college applications for the 2024-25 admissions cycle continue to show strong growth, particularly among underrepresented and first-generation students.

    The report, which analyzes application data through March 1, 2025, reveals that 1,390,256 distinct first-year applicants submitted a total of 8,535,903 applications to 863 returning Common App member institutions—marking a 4% increase in applicants and a 6% increase in total applications compared to the same period last year.

    One of the most significant trends is the substantial growth among underrepresented minority applicants, which increased by 12% over last year. Specifically:

    • Latinx applicants rose by 13%
    • Black or African American applicants increased by 10%
    • The share of domestic applicants identifying as Black or African American grew from 13.3% to 14%
    • White applicants’ share of the applicant pool continued its long-term decline, dropping from 48.2% to 45.7%

    First-generation college students showed remarkable growth, with a 13% increase in applicants while continuing-generation applicants remained flat. Similarly, applicants eligible for Common App fee waivers increased by 9%, compared to just 2% for non-eligible students.

    Students from lower-income communities also made strong gains:

    • Applicants from ZIP codes with below-median household incomes increased by 8%
    • Applicants from above-median income ZIP codes grew by only 3%

    The report highlights several notable geographic patterns:

    • The Southwestern region experienced the fastest growth at 34%
    • Texas led state-level growth with a 37% increase in applicants
    • District of Columbia applicants grew by 18%
    • For the first time since 2019, domestic applicant growth (5%) outpaced international applicant growth, which declined by 1%

    Applications to public institutions grew at 10%, significantly outpacing the 2% growth rate for private institutions. Additionally, less selective institutions (those with admit rates above 25%) saw application growth of 6-7%, while the most selective institutions (admit rates below 25%) experienced the slowest growth at 4%.

    For the first time since the 2021-22 season, applicants reporting test scores (up 11%) outpaced those not reporting scores (down 1%). This reversal comes despite minimal change in the proportion of institutions requiring test scores (increasing only from 4% to 5% of member schools).

    This comprehensive report offers valuable insights into college application trends as institutions finalize their incoming classes for the 2025-26 academic year. A more detailed analysis is expected in August when Common App releases its full end-of-cycle report.

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  • How to Unlock Graduate Enrollment Growth [Webinar]

    How to Unlock Graduate Enrollment Growth [Webinar]

    Your graduate programs should be thriving, but if you’re relying on outdated outreach tactics, you’re leaving enrollments on the table. Today’s grad students expect more personalization, relevance, and connection. And if you’re not aligning with their needs, another institution will. The only way to meet them where they are is by asking the right questions and getting real answers. That’s exactly what Collegis Education and UPCEA did, and now we’re pulling back the curtain to share what we found.

    Unlock Graduate Enrollment Growth
    Proven Strategies for Engaging Graduate Students
    Date    : April 8, 2025
    Time: 2:00 pm (Eastern) / 1:00 pm (Central)

    Tracy Chapman

    Chief Academic Officer

    Collegis Education

    Headshot of Bruce Etter

    Bruce Etter

    Senior Director Research & Consulting
    UPCEA

    Join Tracy Chapman, Chief Academic Officer at Collegis Education, and Bruce Etter, Senior Director of Research & Consulting at UPCEA, for their upcoming webinar “Unlock Graduate Enrollment Growth: Proven Strategies for Engaging Graduate Students.” In this session, they’ll reveal some surprising discoveries about graduate enrollment and the factors that drive impact and growth.

    • Graduate student needs and expectations
    • Why grad students disengage during their enrollment journey
    • What information grad students are willing to give you and when
    • How to best communicate and reach graduate students actively evaluating programs
    • Presidents
    • Provosts
    • Enrollment leaders 
    • Marketing leaders

    At the end, we’ll leave room for questions and conversion, and all attendees will receive a copy of the entire research report. 

    See you on April 8! 

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  • International Student Aspirations Increasingly Align With The Skills Needed To Propel UK Growth, ApplyBoard’s Internal Data Shows

    International Student Aspirations Increasingly Align With The Skills Needed To Propel UK Growth, ApplyBoard’s Internal Data Shows

    • Justin Wood is Director, UK at ApplyBoard.

    Millions of international students have used the ApplyBoard platform to search for international study opportunities.[1] For many of these students, searching for courses in Australia, Canada, Ireland, the United Kingdom, and the United States is one of the first steps in their study abroad journey. This proprietary search data reveals a leading indicator of changing student preferences.

    What UK Fields of Study did International Students Search for in 2024?

    After the Sunak Government announced the tightening rules on international student dependants and a review into the graduate route, the UK saw a significant contraction in interest from international students in 2024—applications declined by 14% year-over-year, while dependant applications dropped by 84%. The good news for a struggling sector is that early signs point to positive momentum in 2025, with higher enrolments for many of the institutions that offer a January intake. Enroly data suggests a 23% increase in January 2025 compared to January 2024, and ApplyBoard has experienced growth at three times this rate.

    ApplyBoard’s search trends reinforce these early signs: interest in UK courses jumped 25% in 2024 vs. 2023. With search behaviour often signaling future application trends, this surge suggests the UK’s positive momentum in early 2025 could continue throughout the year. Beyond this overall growth, shifting field-of-study preferences highlight how international applicants are adapting to the UK’s changing landscape:

    Health fields saw the largest proportional increase among UK searches, climbing nearly four percentage points to 12.8% of all searches. This growing interest aligns with the UK’s expanding healthcare sector, which is projected to add 349,000 jobs by 2035, growing 7% from 2025. Likewise, the information technology sector is expected to grow 8% over the next decade, which aligns with shifting student preferences—ApplyBoard platform data shows Engineering and Technology accounted for 17% of searches in 2024, up two percentage points year-over-year.

    Interest in the Sciences also expanded, rising from 13% in 2023 to 16% in 2024. Alongside the gains in Health and Engineering and Technology, this shift underscores how international student priorities are increasingly aligning with long-term global workforce demands.

    How International Students are Navigating UK Study Fields

    This alignment comes at a time when interest in UK courses is rising. Interest in UK courses grew significantly among several key student populations in 2024, with searches from students in Bangladesh, Sri Lanka, Ghana, and Saudi Arabia doubling year-over-year. Meanwhile, student searches from Nigeria and Pakistan saw substantial gains, rising 66% and 40%, respectively. However, searches from Nepalese students experienced the most dramatic increase, with searches tripling compared to 2023.

    Further supporting the possibility that the UK’s positive momentum in January 2025 will continue throughout the year, searches from most key student demographics reached an all-time monthly high in either December 2024 or January 2025.

    The graphic below illustrates how major student populations explored different fields of study in the UK on the ApplyBoard platform last year:

    Student interest in Health fields was strongest among Ghanaian (22%), Nigerian (20%), and Saudi Arabian students (16%). Compared to the previous year, the share of searches for this field rose by six percentage points among Ghanaian students and five percentage points among Nigerian students. Additionally, the proportion of Health searches among Sri Lankan students doubled over this period.

    By comparison, the Sciences were a priority across all nine student populations, making up at least 14% of UK course searches. Students from Pakistan (18%), Saudi Arabia (18%), and Bangladesh (16%) had the highest proportion of Science-related searches. Notably, seven of the nine key student populations devoted a greater share of their searches to the Sciences in 2024 than in the previous year.

    Engineering and Technology also accounted for at least 14% of searches among these major student populations, although Sri Lankan (29%), Saudi Arabian (26%), and Chinese (23%) students showed the highest engagement in this field. Additionally, eight of the nine key student populations allocated a larger share of their searches to Engineering and Technology in 2024. As student interest in UK courses continues to grow, institutions can strengthen their appeal by aligning their portfolio with evolving student priorities and workforce needs.

    The UK’s Edge: Where Student Interest Outpaces Canada and the US

    Understanding where the UK sees higher proportional interest in key fields of study compared to Canada and the US can reveal important competitive advantages for institutions and better inform strategic recruitment strategies. This interactive visualization allows you to explore student interest by field and destination, filterable by top student populations:

    Health-related fields accounted for 25% of searches for UK institutions among Filipino students—three percentage points higher than their searches for Canada and the US. Likewise, 22% of Ghanaian students were interested in UK-based Health courses, outpacing the interest shown for both Canadian (21%) and American (20%) options.

    In Engineering and Technology, 29% of Sri Lankan students’ searches for UK courses were in this field—matching their interest in US study but well surpassing their searches for Canada (24%).

    Social-related fields like Law, Social Sciences, and Teaching captured 10% of Pakistani searches for the UK, outpacing that for Canada (6%) and the US (7%). A similar trend occurred among Bangladeshi students, with 10% of their UK-based searches occurring for social-related fields compared to 7% of Canada and 6% for the US.

    Leveraging Search Trends to Shape Future Recruitment

    Search trends serve as a leading indicator of shifting student interest, often signaling future application patterns. The surge in searches for UK courses—particularly in high-demand fields like health, engineering, and sciences—suggests a growing alignment between student priorities and workforce needs. By analysing these trends, institutions can proactively refine course offerings and recruitment strategies to attract top international talent. As demand continues to evolve, leveraging real-time search insights enables institutions to stay ahead of market shifts, ensuring they meet student expectations while strengthening their global competitiveness. Understanding where the UK holds a competitive edge will be key to optimizing outreach and course development in 2025 and beyond.

    [1] In the past, ApplyBoard platform search data was generated based on button clicks on a page, while the new search data is generated by any changes made to the page’s filters (destination, field of study, etc.) As a result, the new search count, if tallied using the previous search data approach, would be significantly inflated compared to the original search count. To make the search counts more comparable, we changed our methodology as of August 2024 to use unique entries per user within each hour.

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  • Spring 2025 Inclusive Growth and Racial Equity Thought Leadership Lecture Series (Howard University)

    Spring 2025 Inclusive Growth and Racial Equity Thought Leadership Lecture Series (Howard University)

    Scheduled for Feb 20, 2025. The Spring 2024 Inclusive Growth and Racial Equity Thought Leadership Lecture Series will feature a fireside chat with Dr. Ibram X. Kendi, Andrew W. Mellon Professor in the Humanities, Professor of History, Director of the BU Center for Antiracist Research, and National Book Award-winning Author.

     


     

     

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  • Embracing a growth mindset when reviewing student data

    Embracing a growth mindset when reviewing student data

    Key points:

    In the words of Carol Dweck, “Becoming is better than being.” As novice sixth grade math and English teachers, we’ve learned to approach our mid-year benchmark assessments not as final judgments but as tools for reflection and growth. Many of our students entered the school year below grade level, and while achieving grade-level mastery is challenging, a growth mindset allows us to see their potential, celebrate progress, and plan for further successes amongst our students. This perspective transforms data analysis into an empowering process; data is a tool for improvement amongst our students rather than a measure of failure.

    A growth mindset is the belief that abilities grow through effort and persistence. This mindset shapes how we view data. Instead of focusing on what students can’t do, we emphasize what they can achieve. For us, this means turning gaps into opportunities for growth and modeling optimism and resilience for our students. When reviewing data, we don’t dwell on weaknesses. We set small and achievable goals to help students move forward to build confidence and momentum.

    Celebrating progress is vital. Even small wins (i.e., moving from a kindergarten grade-level to a 1st– or 2nd-grade level, significant growth in one domain, etc.) are causes for recognition. Highlighting these successes motivates students and shows them that effort leads to results.

    Involving students in the process is also advantageous. At student-led conferences, our students presented their data via slideshows that they created after they reviewed their growth, identified their strengths, and generated next steps with their teachers. This allowed them to feel and have tremendous ownership over their learning. In addition, interdisciplinary collaboration at our weekly professional learning communities (PLCs) has strengthened this process. To support our students who struggle in English and math, we work together to address overlapping challenges (i.e., teaching math vocabulary, chunking word-problems, etc.) to ensure students build skills in connected and meaningful ways.

    We also address the social-emotional side of learning. Many students come to us with fixed mindsets by believing they’re just “bad at math” or “not good readers.” We counter this by celebrating effort, by normalizing struggle, and by creating a safe and supportive environment where mistakes are part of learning. Progress is often slow, but it’s real. Students may not reach grade-level standards in one year, but gains in confidence, skills, and mindset set the stage for future success, as evidenced by our students’ mid-year benchmark results. We emphasize the concept of having a “growth mindset,” because in the words of Denzel Washington, “The road to success is always under construction.” By embracing growth and seeing potential in every student, improvement, resilience, and hope will allow for a brighter future.

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