Tag: heart

  • Adapting With Heart | CUPA-HR

    Adapting With Heart | CUPA-HR

    by CUPA-HR | April 14, 2025

    Editor’s Note: This is the conclusion of a three-part series by Maureen De Armond, chief human resources officer at Des Moines University Medicine and Health Sciences, on adapting during changing times. The series begins with Adapting for Survival and Adapting With Purpose.  

    In Robert Pirsig’s “Zen and the Art of Motorcycle Maintenance,” the concept the main character — a professor — struggled with was identifying the essence of quality. Why did brilliant students sometimes turn in average work? How could average students sometimes produce brilliant work? He grappled with this riddle to the point of a breakdown, eventually concluding that the essence of quality is caring.

    If you want something to be good, you must do it with care. This is a similar answer to the question, “Why did grandma’s cookies taste so good?” The answer is because she made them with love.

    While caring is difficult to quantify, measure or predict, we know it when we see it, feel it and are on the receiving end of it. The employees we serve experience the same thing. As the saying goes, “People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”

    There is no state or federal law, no executive order, no external action that can regulate — let alone limit — our ability to care about the work we do and the people we support. At the local level, on our campuses, in our offices and during face-to-face interactions, we are still fully empowered to serve with compassion, empathy and care. People will notice.

    Begin With Listening

    There are likely many employee engagement and retention efforts that can be explored or revived that can help offset some of the workplace angst, increase HR’s visibility, and help the HR team feel like they are contributing in a meaningful way.

    While below is a high-level list of ideas, HR teams should start by consulting with campus stakeholders. What would they love to see HR spend time and energy on? How can HR support them during these times of change and uncertainty?

    Institutional branches of shared governance may have ideas. Include student affairs, academic affairs, affinity groups, deans and department heads, and others. With summer approaching, a pulse survey or a few focus groups may be helpful tools to collect the voice of campus customers and let their responses inform HR’s plan for the fall.

    Some ideas to ponder:

    • Expand your emphasis on well-being and mental health. Offer more trainings, partner with campus experts, summarize and package benefits, and dig into your EAP provider’s resources to maximize that benefit.
    • Renew campus partnerships and collaborations in organizing employee events, such as bite-size topics for casual lunch and learns, book clubs, wellness events, and events that are just for fun and community-building (bingo, puzzles, drawing, afternoon walks, friendship bracelets, adult recess, etc.).
    • Consider offering more soft-skill trainings, with input from your campus stakeholders on topics. These can include emotional intelligence, navigating change, stress management and mindfulness.
    • Make a special effort to seek out ways to provide service to the institution, including attending student events, supporting student career services, and volunteering to be guest speakers in classes or student clubs.
    • Get to some of those “nice to have” ideas. It may be time to finally prioritize them: create a mentoring program, assign buddies for new hires, update onboarding materials, reimagine new employee orientation.
    • Tap into your campus experts who may also be hungry to contribute through informal brown bag lunch conversations, passion projects or hobbies. Pulling campus experts in engages them, acknowledges their talents and expertise, and demonstrates respect. These events also build community.
    • Offer community service leave, or explore community service projects employees can participate in. If you already offer this benefit, promote it.

    These ideas aren’t new or revolutionary, and they won’t solve all your problems or undo damage. But HR can make a difference when we are visible, caring and thoughtful in trying to engage all members of campus. Make a collaborative effort to contribute in a positive way — it matters.

    Make Time to Rest

    “When you get tired, learn to rest, not to quit.” – Banksy

    Helpers often tend to everyone else first and themselves last. Take care of yourself. Take inventory of what you need to rest and recharge. Make time to do the following:

    • Work with your team as soon as possible to hammer out rest days throughout the next year. Everyone can have days blocked off for intentional self-care.
    • Check on your team’s leave balances and usage if you are in a leadership position. You likely have people who do not take nearly enough time off. They may benefit from some encouragement to do so.
    • Lean into the HR community when you need the extra support, as many of us did during the pandemic. A community of helpers is a powerful force. CUPA-HR is an excellent place to connect with higher ed HR colleagues.

    Even though we are in boats of differing sizes, equipped with varying resources, a common storm binds us. I choose to find solace in Maya Angelou’s timeless wisdom. “Every storm runs out of rain,” she once said. We can make it through.

    Related CUPA-HR Resources

    Managing Stress and Self-Care: “No” Is a Complete Sentence — This highly rated webinar shows how and why setting boundaries is critical to thriving.

    Mental Health Toolkit — This HR toolkit includes resources on sustaining mental health programs on campus and addressing problems like burnout.

    Trauma-Informed Leadership for Higher Education — This webinar explores how to develop a supportive leadership style and how to create a culture where team members can depend on each other for support during times of hardship.



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  • Stewardship With Heart: Creative Ways to Show Donors You Care

    Stewardship With Heart: Creative Ways to Show Donors You Care

    What do you get when you add a stewardship crisis, two expert fundraisers, and a whole bunch of Valentine’s Day puns? RNL’s February webinar, of course! Earlier this year, RNL hosted an hour-long conversation featuring Miranda Fagley and Becca Widmer, where they unpacked their strategies for creating meaningful moments through stewardship.

    A tough heart-to-heart: The current state of the world

    With geopolitical conflict running rampant, a rocky economic state, and a rapidly shifting domestic political landscape, it’s no wonder donors are wary of the future. During this tough heart-to-heart, we unpacked the various factors that might make donors hesitate before opening their wallets in 2025, and took a deep-dive into how the state of the world is impacting our donors, and therefore impacting the state of philanthropy as we know it. From generational differences and the more dollars/fewer donors trend we have all experiences to evolving donor expectations, advancement leaders are facing unprecedented challenges as the goal-line seems to move every year.

    The heart of it all: A look at the donor data

    Evolving Donor Expectations: stats from RNL's National Alumni Survey showing 30%​ of donors indicate that being thanked by an organization is important in their decision to give​

    Jumping into the “heart” of our conversation, we went straight to the source—donor expectations gleaned from RNL’s 2025 National Alumni Survey. We noticed a few alarming trends when comparing this donor expectation data with the 2024 Giving USA report, which analyzed giving trends when accounting for inflation across our sector. Total giving declined by 2.1% when adjusting for inflation and, while higher education saw a 6.7% increase in overall giving, even when accounting for inflation, donor numbers across the board were down. There is also an obvious mismatch between donor expectations and reality, as seen in our comparison of RNL’s 2024 Advancement Leaders Speak report with the 2025 National Alumni Survey. Take, for instance, the fact that 66% of donors indicated that understanding the impact of their giving is important to them. This becomes an issue when 43% of advancement leaders reported that their shops have difficulty communicating the impact of specific funds. Storytelling is the name of the game, and it is becoming clear that communicating impact is a key piece of the donor acquisition and retention puzzle.

    The broken hearts club: Under-stewarded donors

    Many advancement shops are unknowingly leaving a trail of broken-hearted donors in the wake of annual campaigns. Why is thoughtful stewardship important?

    1. Connecting donors to your mission and educating them on the impact of their giving is crucial to keeping donors interested in your priorities.
    2. Telling your story through a “thank you” is a great way to differentiate your cause and your need in comparison to other organizations in this increasingly noisy world.
    3. The simple act of reminding donors of your impact is a great way to retain donors and move them through your pipeline. The more you can encourage donors to see themselves in your mission and important work, the more likely you are to get them onboard as true donor-partners.

    On the flip-side, we unpacked that can happen if you don’t steward your donors well, including a shrinking pipeline, excessive spending when you do decide to attempt to reacquire them, and the loss of both short- and long-term revenue. Don’t be a heartbreaker!

    Uncovering donor love languages: Do you know your donors?

    Words of affirmation. Quality time. Acts of service. These are just a few love languages from Gary Chapman’s The Five Love Languages. Did you know donors have love languages too? It’s our job as mission-centric, donor-focused fundraisers to learn those love languages and lean into them through stewardship, relationship-building, and even solicitation.

    In our exploration of donor love languages, we unpacked the first level- generational differences. Hearts are broken generationally when we do not pay attention to context and communicated need. While not always “the answer,” generational segmentation and a slight shift of message can be a simple way to get to the “heart” of what a majority of your donors want and need from your stewardship outreach. And, as we continue to experience generational shifts and the great wealth transfer, leaning into generational values will become even more important to attracting and retaining donors.

    Another layer of love language exploration comes from you going straight to the source- your individual donors and what their giving history can tell you. We looked at one of RNL’s solutions for further discovering donor love languages, the RNL360, which offers an opportunity to dive into your database. By illustrating historic AND recent trends in giving and interaction, the RNL360 can provide you with a better understanding of giving and retention by donor type, an analysis of consistency and efficacy of your various giving channels (hello, smart investment in tools and campaigns!), and can help establish baseline metrics which can inform goal setting and future fundraising and engagement targets.

    We can theorize all day about what donor expectations are, but the purest source of truth is looking at donor data and asking donors to tell you what they want and need. That’s where RNL’s Market Research solution comes into play. A complementary component of the RNL360, this additional solution allows you to hear directly from your donors by way of a private, but not anonymous, survey administered by RNL, where you can learn more about your donors’ philanthropic priorities, communication preferences, and sense of connectedness.

    When it comes to effective stewardship and solicitation, knowledge is power.

    Engagement strategies with heart: RNL experts share their takes

    Our two experts shared their take on stewardship and engagement with heart, with overlapping themes of getting personal, telling your story, and taking the time to really listen to what donors are telling you they want to hear from you.

    Miranda’s take

    1. Get specific: steward in ways only YOU can.
    2. “Single” out your society members with a special ‘thank you.’
    3. Take the time to survey your donors- understand what you THINK will resonate and get feedback/confirmation from them.

    Becca’s take

    1. Put gratitude on repeat.
    2. Turn generosity to belonging.
    3. Keep impact front and center.
    4. Asking is omnichannel, so thanking should be too.

    Our main takeaways?

    1. Consider the landscape: context is everything
    2. Take a hard look at donor data:
    3. Understand the “why” behind stewarding annual donors: Tell. Your. Story.
    4. Get to know your donors’ love languages: ask your donors directly
    5. Steward in ways only YOU can: don’t be afraid to get a little wacky

    Want to learn more about the RNL360 and Market Research to uncover your donor love languages and steward more thoughtfully? Connect with an RNL fundraising expert today!

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  • Lawsuit slaps heart of academic freedom (opinion)

    Lawsuit slaps heart of academic freedom (opinion)

    A lawsuit filed in July against the Columbia University chapter of the American Association of University Professors, along with 20 other organizations and individuals, alleged that our public statements in support of antiwar and pro-Palestinian student protests last spring harmed other students by contributing to the campus shutdown that followed. Unraveling the cynical logic of this claim is for the courts. But what is clear from this lawsuit is that the purpose of such recourse to legal theater is not to ameliorate harm. It is to silence public and academic speech.

    This effort is part and parcel of a broader attack on higher education, one characterized by legislative attacks on diversity, equity and inclusion; instruction; and tenure; and an epidemic of jawboning by public officials meddling into curricula, campus programming and even the careers of individual faculty members. Following a series of executive orders from President Donald Trump, colleges and universities across the country now find themselves in the crosshairs.

    The tactic used against us is what is known as a strategic lawsuit against public participation (SLAPP). These suits are brought principally not to win in court but to harass and intimidate individuals or groups into curtailing speech. By entangling defendants in costly and invasive litigation—or even just threatening to do so—plaintiffs can frighten those with whom they disagree into silence. In the context of higher education, this comes at an incalculable cost.

    On its own, this lawsuit certainly threatens the speech of Columbia-AAUP. But in the current climate, it also opens a front in the widespread attack on universities as sanctuaries of critical inquiry and reasoned debate. In their mere filing, lawsuits like this one aim especially to chill dissenting speech, including speech that takes place at the intersection of the classroom and the public square. Such legal instruments are a dangerous cudgel that could be used to threaten broad swaths of political and academic speech on American campuses.

    Our chapter has precisely sought to combat this hostile environment in the speech over which we are being sued. In multiple public statements made during the height of the campus protests last spring, we condemned partisan congressional meddling in Columbia’s affairs, arguing that this “undermine[s] the traditions of shared governance and academic freedom.” We called for a vote of no confidence in university leadership, who we believe “failed utterly to defend faculty and students” and “colluded in political interference.” And we affirmed the Columbia Faculty of Arts and Sciences’ subsequent vote of no confidence in our then-president for her “failure to resist politically motivated attacks on higher education,” whereby she endangered students and undermined our rights as faculty.

    In challenging our statements in support of faculty and students, this particular SLAPP targets both our constitutionally protected public speech and our academic freedom. We are fortunate enough to be represented by the American Civil Liberties Union and civil rights firm Wang Hecker LLP, who have filed a motion to dismiss on our behalf that utilizes New York State’s anti-SLAPP law, one of the 35 state-level anti-SLAPP laws on the books across the United States. But the outcome of a SLAPP shouldn’t depend on your counsel, or the state in which you live. Unfortunately, for many faculty and students faced with a SLAPP, the only available option may well be to self-censor.

    Interests committed to the mainstream political consensus have found pro-Palestinian political advocacy on American campuses to be unacceptable. To silence dissent, they have shown themselves willing to use every instrument at their disposal in a manner that recalls the red scares of the early and mid-20th century, when character assassination and blacklists were employed in industry and civil society, including academia. This SLAPP revives such measures, as do the theatrical congressional grillings of college presidents, including our own, and the wave of censorship that has swept over higher education during the course of the past year. In this context, attacks on public speech are also attacks on academic freedom.

    Academic freedom depends essentially upon a social contract that remains under perpetual debate both inside and outside the academy. SLAPPs like this one aim at the very heart of that contract, which accords to academics relative autonomy to explore difficult and often uncomfortable truths on the assumption that those truths will ultimately benefit society. Although the classroom, the laboratory and the library are classic sites for the practice and protection of this freedom, the truths pursued there translate to worlds outside the campus gates. Bullying faculty and students into self-censorship in the public square, SLAPPs seek to further silence and constrain the pursuit of uncomfortable truths in the classroom.

    Scholarly knowledge consists of truth claims, not dicta. Whether exercised in the classroom or in the public square, academic freedom is therefore the freedom to make and to contest such claims. This goes for all sides in a debate, including the debates still quietly raging on our campuses. However, a stark reality disclosed by SLAPPs is that political force is now poised to govern the contest over truth in place of enlightened reason and democratic deliberation.

    If such high-minded concepts as truth claims, enlightened reason and democratic debate seem too lofty for the dirty realism of the day, it is important to remember that these still lie at the core of any academic freedom worthy of the name. Academic freedom is not a narrowly academic matter; it is a matter of determining whether something is or is not true. SLAPPs are designed to decide such questions in advance, in favor of those who can afford the attorneys, or on whose behalf politically motivated law firms work. It is time for us to exercise our freedoms and responsibilities as academics, in defense of our right and that of our students to speak.

    Reinhold Martin is president of the American Association of University Professors chapter at Columbia University, on whose behalf he wrote this piece, and a professor of architecture.

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